"Adidas distribution channels" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 25 of 50 - About 500 Essays
  • Better Essays

    Adidas Brand Audit

    • 1303 Words
    • 6 Pages

    ------------------------------------------------- Adidas Background Adidas AG is German manufacturer of sporting goods and parent company of Adidas group that consists of the Reebok sportswear company‚ TaylorMade-Adidas golf company and Rockport. Based in Herzogenaurach‚ Germany‚ Adidas is the leading sportswear manufacturer in Europe and the world’s second largest sporting goods manufacturer. Adidas has two sub-brands namely Adidas Sports Performance and Adidas Sports Style. Adidas Sports Performance aims to

    Premium Adidas

    • 1303 Words
    • 6 Pages
    Better Essays
  • Satisfactory Essays

    Adidas - Case Study

    • 350 Words
    • 2 Pages

    athletic sportswear industry scenario in China with the Germany based sportswear manufacturing giant Adidas in focus. China‚ the world’s most populated country was fast emerging as the next economic superpower and sporting industry in China was flourishing. Adidas had entered the Chinese market in early 1990’s through agents and by 1993 China had become the manufacturing hub for its products. Adidas did not have their own retail stores in China and their products were sold through franchisees. It faced

    Premium 2008 Summer Olympics Summer Olympic Games Olympic Games

    • 350 Words
    • 2 Pages
    Satisfactory Essays
  • Better Essays

    Adidas branding strategies

    • 1072 Words
    • 5 Pages

    Strategic Brand Management of Adidas Duraiganasan Subramaniam SCSJ-0003731 BA456 Marketing Cases Mr.Francis Ng Adidas Introduction Adidas is a Germany multinational corporation that design and manufacture sport accessories and clothing. Besides‚ its core business adidas also have leverage its product types such as bags‚ shirts‚ watches‚ eyewear‚ and other sports- and clothing-related goods. Adolf Dassler‚ founded adidas in 1948‚ after the separated from his brother Rudolf who was founded

    Premium Brand management Brand Adidas

    • 1072 Words
    • 5 Pages
    Better Essays
  • Powerful Essays

    Adidas Marketing Plan

    • 3022 Words
    • 13 Pages

    currency-neutral basis Net income attributable to shareholders up 38% to € 289 million adidas Group increases full year guidance • • • • • Comparable Retail store sales grow 9% currency-neutral TaylorMade-adidas Golf sales increase 32% currency-neutral Operating margin up 1.1 percentage points despite gross margin decline Net borrowings down 30% to € 640 million at quarter-end Inventory growth moderates to 13% currency-neutral adidas Group currency-neutral sales increase 14% in the first quarter of 2012 In

    Premium Revenue Balance sheet Generally Accepted Accounting Principles

    • 3022 Words
    • 13 Pages
    Powerful Essays
  • Satisfactory Essays

    The Fashion Channel

    • 308 Words
    • 2 Pages

    meeting revenue projection and risk of losing cable distribution support due to ratings decrease. Another important aspect is that it’s a well balanced solution between two desired phenomena: differentiation from competitors and creating a loyal customer base which are less likely to shift to competitors programs. Targeting shows to a narrow (and profitable) segment of viewers would brand the network as a premium fashion provider‚ a channel that is focused only on delivering high quality

    Premium Generally Accepted Accounting Principles Business terms English Channel

    • 308 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Swot Analysis for Adidas

    • 956 Words
    • 4 Pages

    analysis for Adidas 1. For more than 80 years Adidas Group is involved in world of sport at every level. Specifically‚ providing sport people with footwear‚ clothing and great range of accessories. In addition it has a big portfolio of products which are available everywhere in the world. Company concentrates its strategy on strengthening their brands and products in order to improve competitiveness and financial performance. Their portfolio includes such brands as: Adidas - Footwear‚ apparel

    Premium Adidas Marketing Sport

    • 956 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    Alpha Channel

    • 4578 Words
    • 14 Pages

    Abstract The history of digital image compositing—other than simple digital implementation of known film art—is essentially the history of the alpha channel. Distinctions are drawn between digital printing and digital compositing‚ between matte creation and matte usage‚ and between (binary) masking and (subtle) matting. The history of the integral alpha channel and premultiplied alpha ideas are presented and their importance in the development of digital compositing in its current modern form is made clear

    Premium Computer graphics

    • 4578 Words
    • 14 Pages
    Powerful Essays
  • Satisfactory Essays

    Adidas Future Plan

    • 840 Words
    • 4 Pages

    32 ADIDAS INDIA MARKETING PRIVATE LIMITED Background adidas was founded by Adi Dassler in 1948. It remained a family firm till 1988‚ when it was transformed into a corporation.The adidas Group is the world’s second-largest sporting goods company and had net sales of US$ 7.74 billion in 2004. adidas’ product range includes shoes‚ apparel and accessories for basketball‚ golf‚ soccer‚ fitness and training.The company has over 14‚000 employees‚ 110 subsidiaries and sources from 840 factories across

    Premium Adidas

    • 840 Words
    • 4 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Swot Analysis of Adidas

    • 262 Words
    • 2 Pages

    (Strengths) 1. 2. 3. 4. 5. Adidas is a globally know brand name. Produce a high quality products. International Brand awareness and recognition. Popular for sports footwear‚ clothing and accessories. Adidas is the biggest brand in the sport market‚ so it enjoys long term relations with the Olympics‚ FIFA World Cup etc. 6. Diversity and variety in products offered. 7. Adidas is known for its innovative and functional designs. 8. The electronic communication of Adidas is well developed. Its website

    Premium FIFA World Cup Marketing FIFA

    • 262 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Adidas underground report

    • 327 Words
    • 2 Pages

    have chosen to identify‚ research and analysis a 2012 campaign for Adidas‚ executed by John Doe UK‚ a London based PR company and Adidas’ in-house PR team. The campaign is called‚ ’Adidas Underground’ and took place in London in a short time scale‚ just two months from July to August 2012 during the London Olympics. The campaign also ran on a relatively small budget of just £15‚000 considering what it consisted of. (prweek.com) Adidas along with Nike are the most influential sports brands in sports

    Premium Olympic Games Summer Olympic Games 2012 Summer Olympics

    • 327 Words
    • 2 Pages
    Satisfactory Essays
Page 1 22 23 24 25 26 27 28 29 50