Shareholder Theory According to the previously mentioned Stakeholder Theory‚ the very purpose of the firm is to serve and coordinate the interests of its various stakeholders. These stakeholders can include employees‚ suppliers‚ customers and the communities in which the firm operates. It is the moral obligation of the firm’s managers to maintain a balance among these interests when directing the activities of the firm. Shareholder Theory‚ on the other hand‚ focuses strictly on those who have
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Alex. U/GSU EMBA Financial Reporting Comparative Financial Analysis Nike Inc. vs. Adidas AG Submitted to: Dr. Ismail Gomaa By: Ghada Mahmoud Saafan 1/1/2010 CONTENTS Contents ........................................................................................................................................................................2 Methodology: ....................................................................................................................................
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Adidas: Brand Case Study Company Background: Adidas was founded in 1949. Adolf Dassler was the founder‚ hence the name “Adidas”. Dassler passed away in the 1980’s and his family carried on the business. However‚ in the 90’s‚ new CEO Robert Louis-Dreyfus switches the philosophies of the company from a manufacturing & sales company to a marketing company. The company then went public in 1995. Then in 2000‚ an ambitious Growth and Efficiency program is initiated. In 2005‚ the Solomon group sold the
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context of the shareholder wealth-maximization model of a firm‚ what is the expected impact of each of the following events on the value of the firm? Explain why Shareholder wealth-maximazation model goals to maximize the present value of the expected future cash flow for the equity owner’s (shareholder). It is the long term business goal and the value for the firm is determined by the amount‚ timing‚ and risk of the firm’s expected future profits. For the following events‚ the value of the firm
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Brock From: Sue Smith‚ CPA Subject: Minority Shareholder Rights Facts: Joe Brock is a minority interest shareholder in Big Corporation. Leslie Ross is a shareholder that owns less than 50% of the voting shares‚ but has the majority of the voting shares and thus has taken control of the corporation. According to SFAS 94‚ due to this control‚ Leslie Ross must consolidate his interest with Big Corporation. Mark Jones‚ a minority shareholder‚ is in a position of management for the company. Joe
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Table of contents Introduction about Adidas Introduction about Adidas All In Genesis of the campaign Campaign message Position Campaign at glance Advertisement objectives Specific target audience Media vehicle selected Event management objective Adidas in Vietnam in this campaign Campaign Effectiveness Recommendation Reference Introduction about Adidas Adidas is a German multinational corporation that designs and manufacturers sports clothing and accessories based in Herzogenaurach‚ Bavaria‚ Germany
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Exercise 1 A Adidas Adidas Three Major Strengths * It appeals to the younger generation * Endorse young superstars * High Performance product Weaknesses * Rigid pricing structure * Least preferred as oppose to Nike * Price to high though is linked to quality Opportunities * Acquisition of Reebok * Growing revenue from opening of town retail stores * Continuing challenges in import/export duties Threats * Doesn’t have strong distribution network
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POLITICAL FACTORS: Political stability is an important factor in any country for Adidas. Political and regulatory risks include potential losses from expropriation‚ nationalization‚ civil unrest‚ terrorism and significant changes to trade policies . In particular the Adidas Group faces risks arising from sudden increase of import restrictions‚ charges in the taxation system of a country‚ minimum wage policy‚ import tariffs and duties that could compromise the free flow of goods. ECONOMIC FACTORS:
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competing Adidas for more market share‚ including Nike‚ Puma‚ Reebok and Umbro to name a few. Adidas must ensure that their goods are of a high quality and at a reasonable price in order to keep their market share in this industry. Intensity in this industry is high as there are a large number of organisations with similar products all trying to gain market share. Threat of Entry to the Industry by New Competitors There isn’t very much of a threat of new competitors to Adidas as there
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JUSTIFYING SHAREHOLDER WEALTH MAXIMISATION Alan D Morrison Programme Director‚ The Oxford Finance Programme for Senior Executives; Professor of Finance‚ Saïd Business School CORPORATE OBJECTIVES AND CORPORATE FINANCE The Role of the Corporation Corporate fi nance is the branch of economics that concerns itself with the ways in which corporations fi nance their activities. If we want to think clearly about this topic‚ we need a simple model of the corporation. Figure 1 is about the simplest
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