STARBUCKS MKTG408 Professional Application You are continuing to work with the same business used in the Units 1 and 2 Individual Project. In the U2 IP‚ you began developing ideas for a new campaign. This week you will begin writing a creative brief. Part 1: Background Analysis Based on your U1 situation analysis‚ analyze critical issues facing the company that could be addressed in an IMC campaign. List and analyze the top 3 critical issues. Determine what issue must be addressed
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Discovery – Creative Writing Write an original narrative which deals with the idea that the best discoveries are unintended. You must include a birthday party. The lingering light was immersed by the rapidly falling night. The once salmon‚ purple sky transformed into a vast expanse of jet-black that engulfed the whole town. Yet at the corner of the street‚ the house remained unchanged. Supported only by stilts‚ its shabby character inconsistent to the grace and elegance of its neighbours. Its door
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Creative Writing 2. She lay there in a pathetic huddle of glass and blood‚ whimpering softly as the overwhelming stench of betrayal seeped out of the bundle of bones which had become her body. She certainty knew how to draw a crowd in. He watched them watching her; the do-gooders‚ the neighbourhood watch‚ the office workers; even the man from the corner shop snaking around her fragile‚ vulnerable body. Each of them carried a concerned look‚ muttering words of sympathy‚ occasionally
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English Creative Writing The soft cushions‚ the filtered light fell upon the faded‚ dusty dark carpet. “She was a good woman‚ your Grandmother‚ she taught me a lot‚” said Jenna‚ trying to comfort me in my despair. I didn’t reply because it would encourage more of her pointless words of sympathy‚ adding to the awkwardness of the situation. “Would you like to hear about our experience at the lake in the summer of 1965?” Jenna exclaimed. Although I did not want more pathetic words of comfort‚ this
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Creative Writing: The Chase from the view of the chased Leaving the jewelry store at a rather accelerated pace‚ a common‚ plain- clothed man with a parcel tucked under his arm jumped into his white‚ slightly dirtied Ford Bronco. He then hurriedly concealed the package under the front passenger seat making certain to prevent it from being seen from people passing by. He then tore out of the parking lot attempting to avoid drawing attention to himself or his accompanying bundle. He knew it would
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Creative writing first draft In today’s modern society‚ media is everywhere. Even at an early stage in life‚ people are heavily exposed to media. According to a study concluded by Kaiser Family Foundation (2010)‚ teenagers spend about 53 hours per week on different sort of media; such as television‚ internet‚ and film. As it has become a huge part of people’s everyday lives‚ one may question what role this plays in terms of shaping the opinions and positions of the younger generation. In
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Once there was a girl. A girl that didn’t think she ever mattered. Sure‚ she had good parents and decent grades‚ but she never thought herself to be worth anymore than a plastic wrap on the ground. The girl isolated herself whenever she could‚ only speaking when it was required by her teachers. Even so‚ half the grade thought she was mute. She learned a fair amount of sign language to encourage the rumor‚ just so that more people would leave her alone. If anyone had truly paid attention to her
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Reflective Essay Conclusion: During writers craft the genre that I enjoyed writing most was poetry. I love everything about poetry. Poetry is a piece of writing that can be interpreted in many different ways while being written in one. My favorite part about class was writing poetry and the many different types of poems we wrote. I was not too big on the fact of reading poems in class sometimes that where too hard for me to understand. I am more of a reader who likes to know what is going on
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The crack of gunfire in the defining darkness drew him from his sleep. He silently awakened his raw-boned family. Sitting up and listening to the pandemonium which lay outside of the windowless skyscraper. The fire danced around creating demonic shadows upon the walls and across their gaunt faces. The man held his wife’s only hand as they rolled back to their sleep. The lemon soured light beamed throughout the city resting like a gargantuan beast‚ overpowering the horizon. The Dilapidated buildings
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Receipt He stroked his filthy‚ matted hair as he clutched the plastic bag to his chest‚ careful not to spill any of its contents. His eyes darted across the emptied parking lot‚ careful and aware. His stomach ached; he was in no shape to fight for his belongings. He had lost enough lately. He had crossed the lot in a beeline towards the edge of the stores‚ turning the corner and clinging to the walls of the building as a drizzle of rain begun. The air was humid and produced a metallic aroma. He was nearing
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