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    History of Social Psychology

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    THE HISTORY OF SOCIAL PSYCHOLOGY As a scientific discipline‚ social psychology is only a bit older than one hundred years‚ with most of the growth occurring during the past five decades (McGarty & Haslam‚ 1997). By most standards‚ social psychology is a relatively young science. In discussing the discipline’s history‚ it should be noted that there are two social psychologies‚ one in psychology and the other in sociology‚ with the larger of the two being the psychological branch (Jones‚ 1998)

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    Thinking Sociologically From: Will Keenan Social Conflict Perspective Discussion Themes: Conflict: Positive & Negative Aspects Is society inherently‚ inevitably and universally ‘conflictual’? 1. When is conflict ever productive of social benefits? 2. Identify areas of social conflict that have wider ethical significance. Further Readings Follow-Up: Articles by: David F. Walsh Structure/Agency‚ pp. 8-33; Fran Tonkiss continuity/Change‚ pp. 34-48; and Don Slater

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    Gospel According to The Simpsons: Bigger and possibly even better’ (Kentucky: Westminster John Knox Press‚ 2007)‚ p. 6. [ 9 ]. Lisa’s Sax‚ 3G02‚ writ. by Al Jean & Mike Reiss‚ dir. by Dominic Polcino (Fox Broadcasting‚ 19 October 1997). [ 10 ]. T.W Adorno‚ ‘How to look at television’‚ The Quarterly of film radio and television‚ 8.3 (1954)‚ 213-235 (p. 221) [ 11 ]

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    Effects of Popular Music in Advertising on Attention and IVIemory DAVID ALLAN Saint Joseph ’s University dallan@sju.edu This study examines the effects of popuiar music in advertising to determine both the theoreticai (the effect of popular music on the processing of advertising messages) and practicai (the design of more effective advertisements using popuiar music) impiications. An experiment is reported that tested the effects of three integrations of popuiar music in advertising: originai

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    early 1970’s through the Frankfurt School‚ in Germany. This institution was referred to as the Institute of Social Research at the University of Frankfurt‚ Germany. The early Neo-Marxists from that school were Max Horkheimer‚ Herbert Marcuse‚ Theodor Adorno and Leo Lowenthal among others. Max Horkheimer referred to this new strain of Marxism as Critical Theory in 1937; it is a social theory oriented towards critiquing and changing society as a whole‚ in contrast to the traditional Marxist

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    Zizek: Risk Society

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    Zizek: Risk Society “So‚ instead of celebrating the new freedoms and responsibilities brought about by the ‘second modernity’‚ it is much more crucial to focus on what remains the same in this global fluidity and reflexivity‚ on what serves as the very motor of this fluidity: the inexorable logic of capital. The spectral presence of Capital is the figure of the big Other which not only remains operative when all the traditional embodiments of the symbolic big Other disintegrate‚ but even directly

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    When first listen to the hit song we can here that three fourth beat hit almost immediately Adorno states on his piece on popular music songs that every popular song has a verse‚ chorus‚ and bridge‚ and that they are all interchangeable. He talks about how the chorus on the song can be put into another song and fit perfectly‚ with dancehall being

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    The Sociology Of Knowledge

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    Sociolog~of Knowledge and its Consciousness The Sociology of Knowledge and Its Consciousness t 1 By Theodor W. Adorno Robert Merton‚ C. WrightMills et al. repeatedly complained that the sociology of knowledge failed to solve its centralproblem of specifying the nexus between social and cognitive structures. Nonetheless‚ this field has remained limited to techniques of content analysis and correlation studies whilefailing to explain these categories and correlations other than by recourse tofunctionalist

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    Theorist

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    Talcott Parsons Functionalism sees social structure or the organization of society as more important than the individual wherein‚ individuals are born into society and become the prodeuct of all the social influences around them. Moreover‚ functionalism sees society as a system where there is a set of interconnected parts which together form a whole. There is a relationship between all the parts and agents of socialization and together they all contribute to the maintenance of society as a whole

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    How might prejudice develop and how might it be reduced? • Prejudice: A judgment or opinion made without adequate knowledge; to Prejudge‚ to pass judgement or form premature opinion. We can break the word prejudice down into two parts to give clearer understanding of its meaning‚ Pre is before and judice is to make judgement‚ so it is a negative preconceived judgement on an individual or group prior to seeking full knowledge or understanding about them. Prejudice effects many aspects of today’s

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