Michael Trusov‚ Randolph E. Bucklin‚ & Koen Pauwels Effects of Word-of-Mouth Versus Traditional Marketing: Findings from an Internet Social Networking Site The authors study the effect of word-of-mouth (WOM) marketing on member growth at an Internet social networking site and compare it with traditional marketing vehicles. Because social network sites record the electronic invitations from existing members‚ outbound WOM can be precisely tracked. Along with traditional marketing‚ WOM can then
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Advantages and disadvantages of our ever increasing use of computer technology. Computer seems to be one of the greatest wonders of the modern world. It has already revolutionized our lives more than anything we have invented so far and today it is hardly possible to imagine the world without this appliance. Undoubtedly‚ a major advantage of computers is that they are time-saving devices‚ making all kinds of work more effective and easier. All branches of science and industry make use of them‚
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5 Article Summaries Uniqua Lyttle MKG 366-02 November 26‚ 2013 Crossover Dreams: Consumer Responses to Ethnic- Oriented Products In this article the author evaluates an investigation on the understanding of ethnic product crossover. That is when the product has a target market however; another group of individuals purchase the product. For example‚ 60% of hip-hop and rap traditionally black music is purchased primarily by white youths. This article compares
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TERM – 1 SYLLABUS 2012-201– 1 SYLLABUS 2012-2013 CLASS XI (SCIENCE) Subject Topic Practical English 1. Hornbill – The Portrait of the Lady‚ a photograph Snapshots – The Summer of the beautiful white horse The Canterville ghost – Chapter 1 Writing – Article writing‚ Note making Grammar -Determiners 2. Hornbill – We are not afraid to die if we can be all together Snapshots – The address The Canterville ghost – Chapter 2 Writing – Speech writing Grammar – Tenses 3
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| | | ------------------------------------------------- Top of Form Points Awarded | 34.00 | Points Missed | 6.00 | Percentage | 85.0% | 1. The level of significance associated with a significance test is the probability A) of rejecting a true null hypothesis. B) of not rejecting a true null hypothesis. C) that the null hypothesis is true. D) that the alternative hypothesis is true. Feedback: This level of significance‚ commonly set to α equal to 0.05‚ is used to set
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The timeline of earth begin with three eras. The first era was the Paleozoic era. Then after that it was the Mesozoic era. The final and present era is the Cenozoic era‚ which we live in now. All of these eras had begun something new for the evolution of man today. The first era was the Paleozoic‚ which began 600 mya (million years ago). It started with the Cambrian period with the form of algae and simple invertebrates like the jellyfish and worms. Then came the Ordovician period 500 mya‚ when
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Reasoned Argument Topic: Science and Technology should be trusted for self-improvement. Introduction Recently‚ there are numerous teenagers discussing about whether Science and Technology should be trusted for self-improvement or not on homeworkhelper.com. As this discussion attracts browsers dramatically‚ this website has conducted a survey on this topic. According to the result of this poll‚ 35% of the respondents think that Science and Technology should be trusted for self-improvement
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technology addiction Introduction Technology surrounds us wherever we go and we are in constant with all sorts of devices without thinking how many time about their usage. This could not be truer for mobile phones and how we use them in society today. Within the last decade‚ the prevalence of cell phone ownership and usage has increased sharply. Nowadays‚ it is no longer the calls that are taking up a caller’s time‚ but the innumerable text messages being sent throughout the day. According
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ONE INTRODUCTION 1.1 BACKGROUND TO THE STUDY According to Wernet et al‚ (2000) Information Technology-enhanced education is becoming an increasingly important part of higher and professional education‚ Lam & Lawrence (2002) also state that information technology does not only give learners the opportunity to control their own learning processes‚ but also provides them with ready access to a vast amount of information over
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Development of a Science and Technology Park in Developing Countries Sanni‚ M; Egbetokun‚ A and Siyanbola‚ W National Centre for Technology Management‚ Inderscience Publishers 2009 Online at http://mpra.ub.uni-muenchen.de/25342/ MPRA Paper No. 25342‚ posted 25. September 2010 / 13:00 A Model for the Design and Development of a Science and Technology Park in Developing Countries M. Sanni*a and A. A. Egbetokuna a National Centre for Technology Management (Federal Ministry of Science and Technology)
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