Marketing Communications Theory: Marketing communications is an audience centred activity which attempts to encourage engagements between participants and provoke conversations. The primary role of marketing communications is to engage audiences. Marketing Communications mix: 1. Tools: advertising‚ sales promotion‚ PR‚ direct marketing‚ personal selling and sponsorship. 2. Messages: informative and/or emotional 3. Media: traditional and digital ... and target audience in between
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Advantages and Disadvantages of Oil Sands Oil sands are a type of unconventional petroleum deposit. They are loose sand or partially consolidated sandstone that contains natural mixtures of clay and sand‚ saturated with a viscous form of petroleum. Natural petroleum deposits are reported in many countries‚ but are found in extremely large quantities in Canada; 70.8% of the globally estimated oil sand reserves are in Canada. Most of the oil sands of Canada are located in northern Alberta. They
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Advantages: The major advantage‚ undoubtedly‚ is that the use of green technology reduces the pollution of the environment. The damage that is usually done to the environment when hotels use diesel products is very catastrophic. Diesel products emit a lot of hydrocarbons into the air that cause global warming‚ which is known to hamper marine life and make some species of the marine bio diversity extinct. However this can be avoided if the industry adopts green technology. The industry has
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ADVANTAGES AND DISADVANTAGES OF INFORMATION TECHNOLOGY: The advantage disadvantage of information technology spans a lot of areas of our lives. Some of the advantages of information technology has helped us with communication so we can communicate and connect with people around the world. Information technology has made a hugh difference in our healthcare industry with new and innovative programs in diagnosing and treating diseases. It has also helped . with cost effectiveness by streamlining
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Advantages & Disadvantages of Living Abroad There are many reasons a person may end up living abroad: military service‚ work requirements‚ marriage and higher education‚ to name a few. It is an exciting prospect but can be a daunting one‚ as well. There are pros and cons to becoming an expatriate‚ so be sure to weigh each side before making the big move. Culture * At first‚ adapting to your new country may be met with many challenges as you try to get used to the different culture. Everything
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Q1. Discuss Sam’s Walton’s statement that “only the customer can fire us all.” Do you agree with this statement‚ and how do you relate consumer behaviour to this statement? Consumer behaviour is a part where we study the activities of our customer on when they obtaining the product‚ on how they consuming the product and on how they disposing the product. According to the statement from Sam’s Walton’s above‚ that “only customer can fire us all” we are agreed that customer can actually fire everybody
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year ’s budget. A traditional budget is easy to create since it is meant to predict a future period of finances in relation to the previous period. In most cases though‚ the traditional budget usually ends up being too rigid. http://blog.trginternational.com/trg-in-the-board-room/bid/162036/Traditional-budgeting-approach-advantages-and-disadvantages http://www.12manage.com/forum.asp?TB=fraser_beyond_budgeting&S=11 http://www.tutor2u.net/business/accounts/incremental-budgeting.htm Advantages of traditional
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Computer Use Advantages and disadvantages Some Advantages are : I found this information on line! Therefore - 1. communication is improved‚ 2. pay bill’s online‚ recharge your phone online 3. people have access to things they would not have had before (for instance old people who cannot leave the house they can buy groceries online) 4. Computers make life easier - mainly people benefit from it in the sense that it makes doing things a lot easier. 5. one is having the internet
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Advantages of Computers Disabled: Computers have changed many disabled people’s lives‚ especially those who are unable to leave their house because of boundaries such as wheelchairs. For people who are confined to wheelchairs‚ computers give them a chance to experience many things that would not be possible for them otherwise. They can go to a particular museum web site and learn about a Van Gogh painting‚ or they can go to a science web site and learn about NASA and the space shuttle
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GLOBAL WARMING AND ITS ADVANTAGES It is apparent that this is an important environmental issue that most people believe is not occurring. With almost all bad situations it is very frequently that we have something positive come out of it. Global Warming is in most cases always viewed as a problem; one that is horrifying‚ going to end up flooding the world and in turn end it as well. After doing research on the subject matter I have come to realize a more positive outlook on what everyone has a
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