of marketing i.e. product ‚ price‚ place and promotional activities. Product Life Cycle : Product Life cycle is the process through which products pass through several stages of development in its life from introduction to decline. It describes the stages a product goes through from when it was first thought of until it finally is removed from the market. Not all products reach this final stage. Some continue to grow and others rise and fall. Stages of product life cycle include : 1) Development
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= W e b S ta r t U p Sample Business Plan Ar r a y Co n s u l t a n c y S e r v i c e s www.arrayconsultancy.com info@arrayconsultancy.com Sample Business Plan Page Array Consultancy Services -1– Executive Summary eGrocery.com is focused on online grocery retail business. It plans to connect millions of household customers with distributors. eGrocery.com is an online portal available 24 X 7 to the internet friendly customers. It is a virtual online market place facilitating
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I. 5 Reasons why new products fail 1. A Lack of Resources - Resources have a funny way of disappearing when you most need them. If we are talking about human resources then you will find that your team members end up stretched and pulled all over the place once the work starts to pick up in earnest. In terms of other resources such as office equipment‚ it can be important to plan well ahead and order anything you are going to need a long time before you actually need it. 2. Project Plan Ignored
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association (AMA) “Advertising is any paid form of non – personnel presentation and promotion of goods‚ services or ideas by an identified sponsor”. To advertise means to notify‚ inform‚ or describe (goods) publicity with a view to increase sales‚ to make a thing or idea publicly known. Features of Advertising: 1. Paid form: Advertising is paid for and hence it is a commercial transaction. This feature distinguishes itself from publicity. In short‚ advertising is a paid form of publicity
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Introduction Phase The introduction phase is when the public first sees or hears about a product. The product appears in stores for the first time‚ and people start seeing print and television ads. During this phase‚ a company may choose one of two pricing strategies. They may set prices high to recoup initial expenses that went into producing the product. For example‚ a cellphone manufacturer with new technology may introduce cellphones 10 percent to 20 percent above the prices of most premium
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Introduction This is the stage of low growth rate of sales as the product is newly launched in the market. Monopoly can be created‚ depending upon the efficiency and need of the product to the customers. A firm usually incurs losses rather than profit. If the product is in the new product class‚ the users may not be aware of its true potential. In order to achieve that place in the market‚ extra information about the product should be transferred to consumers through various media.The stage has
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Advantages and disadvantages of using CAD Advantages * Can be more accurate than hand-drawn designs - it reduces human error. * You can save and edit ideas‚ which makes it easier and cheaper to modify your design as you go along. * You can modify existing ideas‚ which saves time. Disadvantages * The software itself can be expensive so initial costs are high. There are free software packages though. * Staff need to be trained how to use the software‚ which also adds to costs
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Advantages and Disadvantages of the Internet Information and Preparation Sheet Vocabulary: global village‚ a plethora of options‚ services‚ dissemination of information‚ silver bullet‚ Babel‚ rambling‚ reliability‚ veracity‚ ascertain the reliability‚ rapid pace of change‚ information overload‚ landmines‚ at the click of a mouse‚ maligned‚ comfort of home‚ assimilated‚ indispensable‚ pervasive‚ rife‚ program vs programme‚ having access to‚ beyond reproach‚ estranged‚ Be careful of one/you/we/I
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Individual Portfolio Assignment 1: Product Marketing & Business Operations Module This assignment is one of four assignments that forms part of the individual portfolio and should be completed independently. Moodle publication date: TBC Deadline: 12:00pm Noon 15/11/2010 submitted hard copy by hand to Undergraduate Administration Galton Level 2 ------------------------------------------------- Any questions for this element of the portfolio should be raised via the Portfolio Forum
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ADVANTAGES AND DISADVANTAGES OF USING INTERNET In the history of mankind‚ the Internet is the greatest development in the domain of communication industry. Internet has tremendous potential and a lot to offer in terms of services. We can notice advantages and disadvantages of using Internet. In the beginning we can indicate some advantages. At first‚ Internet is a source of information. There is a huge amount of information available on the Internet for just about every subject known to man‚
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