ROLE OF BUSINESS RESEARCH After studying this chapter‚ you should be able to 1. Understand how research contributes to business success 2. Know how to define business research 3. Understand the difference between basic and applied business research 4. Understand how research activities can be used to address business decisions 5. Know when business research should and should not be conducted 6. Appreciate the way that technology and internationalization are changing business research Chapter Vignette:
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Chapter 1: Introduction to research 1. Business research can be described as a systematic and organized effort to investigate a specific problem‚ encountered in the work setting that needs a solution. *a. T b. F 2. Research done with the intention of applying the results of the findings to solve specific problems currently being experienced in an organization is called basic research. a. T *b. F 3. Research done chiefly to make a contribution to existing knowledge is called basic
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Social science research is a broad term which can be loosely defined as the act of searching for both scientific and oral material of a particular topic with the specific intent of examining particular aspect in the society‚ bringing about understanding and new knowledge. In social science research there is precise synthesis of various researched data sources to give off information. In social science research there is an inherent tendency of getting information which is not entirely accurate hence
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Business Research Methods Define the distinctions between primary‚ secondary‚ and tertiary sources in a secondary search A primary source is one that is original. An example of a primary source is the recently published results of a new study. Primary sources are the work of the only the author. When using a primary source‚ it is usually contemporary with the research being examined. A primary source is without interpretation. Examples of secondary sources would include newspaper articles‚ newscasts
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BUSINESS RESEARCH METHODS CHAPTER 2 (Page 57) 1. Distinguish among the following sets of items‚ and suggest the significance of each in a research context: a. Concept and construct – A concept is a generally accepted collection of meanings or characteristics that are concrete whereas a construct is image or idea invented for a particular theory or research problem; a construct is an abstract concept. To successfully perform a research‚ we must form common ground; hence
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qualitative research methods: case study‚ phenomenological‚ and grounded theory. Synthesize the findings and determine which is best suited to a study on your potential dissertation topic. Analyze the issues associated with sample selection‚ validity‚ and bias in such a study. Qualitative Research Methods Introduction It is common for researchers to compare qualitative and quantitative research methods. Quantitative methods originate from positivist and post- positivist research paradigms.
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Research Methods • Definition of Research Research is an ORGANIZED and SYSTEMATIC way of FINDING ANSWERS to QUESTIONS. SYSTEMATIC because there is a definite set of procedures and steps which you will follow. There are certain things in the research process which are always done in order to get the most accurate results. Definition ORGANIZED in that there is a structure or method in going about doing research. It is a planned procedure‚ not a spontaneous one. It is focused and limited to a
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not be called research‚ would it?” Albert Einstein Mixed methods research is fast becoming recognised as a third major research approach or paradigm alongside qualitative and quantitative research. Its philosophy is pragmatic‚ and in general terms it is an approach which attempts to acknowledge several perspectives‚ viewpoints and angles. Research methods are a fundamental
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for this Course 4. Teaching Method 5. Course Assessment 6. Lecture 1 2 This course provides students who might engage in research at some point in their studies and/or working career understanding on ◦ the basic principles of business research ◦ how to use research analytics in decisionmaking Course Outcomes 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. Develop research questions and translate the questions into research objectives and hypotheses. Select
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THE NARRATIVE RESEARCH METHOD The use of narrative research in IS has been limited although there have been some recent publications (Alvarez & Urla‚ 2002; Davidson‚ 1997; Dube & Robey‚ 1999‚ Hirschheim & Newman‚ 1991). Table 2 lists some of these studies. However‚ the clear understanding of how to conduct‚ interpret and describe narrative research in the context of information systems does not exist and is being provided in this paper. Here‚ we explain the theoretical foundations and
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