BUSML 4202 Midterm 1 review What is marketing? The process of planning and executing the conception‚ pricing‚ promotion‚ and distribution of ideas‚ goods‚ and services to create exchanges that satisfy individual and organizational objectives. Marketing is the activity‚ set of institutions‚ and processes for creating‚ communicating‚ delivering‚ and exchanging offerings that have value for customers‚ clients‚ partners‚ and society at large. (AMA) Marketing Research: a means to implement
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shareholders a higher returns‚ as well as creating the best interest for the stakeholders. This essay will discuss on the topic of resources and capabilities of BAT and how these competences have successfully helped the company to sustain its competitive advantage. Resource-based view of the company Over the past decades‚ there is an obvious revitalization of interest on how a firm’s
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Advantages and Disadvantages of the Internet Internet has been developed since the first electric computer appeared. It’s been better and better now‚ and it’s so common that everyone who own the computer must be using it because most of the time we can’t use the computer without it. Although the Internet is good and so important for us‚ there are still many disadvantages of using the Internet. First‚ the Internet has greatly improved our lives‚ and it has become necessary for everyone who
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Advantages of technologies and gadgets: 1. Higher profit: New technologies can benefit your business in a number of ways. You can get higher profits as new technologies increase work efficiency‚ which in turn‚ increases productivity. Moreover‚ fewer work forces are needed as new technologies can automate the work thus reducing the costs more. 2. Fast access to information: You can get quick access to information with the help of computer and internet‚ two of the most popular technology and gadget
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Advantage and Dis-Advantages 1. E-Billing System Advantage * available instantly * accessible from any computer in the world * better for the environment * saves companies a lot of money dis-advantage * e-billing will eventually expire and thus become inaccessible * the lack of not having physical records * Security 2. Payroll system Advantage * Time Importation * Automatic Calculations * Paycheck Processing * Report Generation Disadvantage
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Advantages and disadvantages of television viewing In this new era of science and technology‚ we have incorporated technology into our everyday lives. In fact‚ we cannot live without electrical appliances that we call necessities and the television is one of them.Much has changed since the first television was invented - from black and white to colour televisions. For some‚ the television is a window to the modern world. By viewing the programmes that are aired on television‚ we can gain a lot
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yet‚ and also it will make them to become more lazy and lazy students. Therefore‚ college instructors tend to assign homework more rarely because there are both advantages and disadvantages of giving homework assignments to the students. There are some advantages of giving homework to the students. These are three of those advantages. First‚ homework builds up an initiative for students. They will initiate to study if they have homework from teachers and indirectly they will be accustomed in
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Advantages/Disadvantages Advantages of bonds Bonds as an investment instrument bring a lot of advantages to the bond holders. Firstly‚ bonds are more stable than stocks. Investing in bonds involve lower risks compared to stocks. Normally‚ bond holders are more likely to receive the coupon rate (interest) from bond issuers. So‚ there is very less chances that bond holders will lost out on their investment. Also‚ they can feel relieved when they invest in the reliable investment and taking less
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Advantages Truss bridges have many advantages that make it more useful for everyday use. The truss bridge is very economical to build and uses very few resources. It uses light materials and small loads of timber or whatever it is being made of. It is also one of the stronger bridges that can be built. The trusses on top of the bridge make it very strong because the triangle shape takes away much of the pressure and spreads the pressure to the triangles and takes it away from the road part of the
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Dell’s Competitive Advantage Dell is officially the No. 1 computer systems company in the world. Dell is able to sustain a competitive advantage over competitors in the computer industry because of an extremely efficient supply chain/distribution system. Dell is able to achieve superior profits in the industry because they are a knowledgeable user of information‚ communication‚ e-commerce‚ e-business‚ internet‚ and web technologies. Michael Dell states that Dell is so successful because of
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