TASK 2 - SWOT ANALYSIS A SWOT analysis is a study which can be undertaken in order to identify an organisation’s‚ product’s‚ or service’s internal Strengths and Weaknesses‚ and also its external Opportunities and Threats. A SWOT analysis focuses on the micro environment of one of the above entities‚ i.e. “factors which the organisation has some control over”. – Business Management Course Text‚ AIT Ireland (2013-20134). SWOT ANALYSIS OF RYANAIR Strengths Weaknesses Lowest Cost Base of any
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Operations Management – JS MT Assignment Title: For a firm of your choosing (but not one of the firms studied in class‚ describe all of the elements of the strategic Service Vision (SSV) and assess the degree of ‘fit’ between the SSV and the firm’s Strategy/Environment. What would you change in the operations strategy or service system to increase the potential profitability and/or value to the customer? Company (Service Provider) Chosen: Ryanair Word Count: 3327 Words (not including
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(2008) “Can long-haul low-cost airlines be successful?”‚ Research in Transportation Economics‚ vol O’Connell‚ J. F. and Williams‚ G. (2005) “Passengers’ perceptions of low cost airlines and full service carriers: A case study involving Ryanair‚ Aer Lingus‚ Air Wensveen‚ J. G. and Leick‚ R. (2009) “The long-haul low-cost carrier: A unique business model”‚ Journal of Air Transport Management‚ vol
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Ryanair was founded in 1985 by the Ryan family to provide scheduled passenger airline services between Ireland and the UK‚ as an alternative to the then state monopoly carrier‚ Aer Lingus. It started out a full service conventional airline‚ with two classes of seating and leasing three different types of aircraft. However despite growth in the passenger volumes financial problems were of a growing concern. In its fight to survive the airline went through a dramatic restyle to become Europe ’s first
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------------------------------------------------- Computer reservations system A computer reservations system or central reservation system[1] (CRS) is a computerized system used to store and retrieve information and conduct transactions related to air travel. Originally designed and operated by airlines‚ CRSes were later extended for the use of travel agencies. Major CRS operations that book and sell tickets for multiple airlines are known as global distribution systems (GDS). Airlines have divested
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Frequent Flyer Program (FFP) Is a loyalty program offered by many airlines. Typically‚ airline customers enrolled in the program accumulate frequent flyer miles (kilometers‚ points‚ segments) corresponding to the distance flown on that airline or its partners. There are other ways to accumulate miles. In recent years‚ more miles were awarded for using co-branded credit and debit cards than for air travel. Acquired miles can be redeemed for free air travel; for other goods or services; or for increased
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regional airports. It operates from more than 40 bases‚ including airports in Belgium‚ France‚ Germany‚ Italy‚ Spain‚ and Sweden‚ as well as in Ireland and the UK. The carrier maintains a fleet of about 270 Boeing 737-800s. Ryanair holds a 29% stake in Aer Lingus and has launched several unsuccessful bids to acquire the rival Irish airline. 1. Staff It is important to have highly trained staff on the plains and on the ground as well. It does not only mean that they complete their tasks well but they
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Financial comparison of Ryanair and British Airways Aviation Finance 12CVC062 Balázs Baumgartner (B015926) 10/12/2012 Table of Contents Review of Ryanair’s and British Airway’s current financial situation ........................................................ 2 Liquidity ..................................................................................................................................................... 2 Performance and earning ........................................
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Supplier ’s Bargaining Power : HIGH Entire fleet is made up of Boeing aircrafts. Fuel prices are fluctuating. Regional Airports can increase the fees. Internal Rivalry : HIGH Highly competitive Low Cost market with Easyjet‚ Aer Lingus‚etc. Easy to imitate the Low Cost model by a Full Service airline. PESTEL ANALYSIS; Political: HIGH Political stability within europe but risk of tighter regulations. Airport Security restriction and enhanced passenger screening
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against the majority of shareholders. Articles give directors certain powers and shareholders cannot disregard these. But where NO SUCH POWERS ARE GIVEN‚ then shareholders can direct members to do or refrain from certain acts. Case Law: Ryanair V aer lingus 2011 – owned 30%. Directors refused to table resolution. Held: Directors had ultimate authority. Members resume control when: No capable directors can act. (no official directors‚ directors become deadlocked‚ refuse to discuss business matters
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