03/10/2012 Evolution de cette zone pacifique‚ dès origines jusqu’à la 2ème Guerre Mondiale. Pacific region : APEC‚ Asia‚ Australia‚ New Zealand‚ Aborigines‚ surf‚ beaches‚ kangaroos‚ Islands‚ Hawaii (-> Pearl Harbor)‚ biggest ocean in the world. Pacific (zone‚ area) ocean‚ Asia pacific‚ pacific rim countries. Origin of the name ‘Pacific’: 1521 Magellan coined the word‚ he thought the ocean was calm that came as a mistake. Ancient maps: Pacific Ocean/ south sea Bougainville‚ la Perouse‚
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Advertising environment: Well our product Bokuk’s electric heating pad is going to have market in the Russia. As we know Russia is a big country with huge amount of population. We choose Russia for our product because Russia like most Northern hemisphere countries suffer from harsh cold winters‚ experiencing an average winter of −20°C (-4°F)‚ the Northern parts of Russia also retaining a longer winter period of at least 6 months. Only some parts of Russia are instilled with heating systems provided
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USE OF MASSCOTS IN ADVERTISING Table of Contents 1) Title 2) Table of contents 3) Key words 4) Objective and purpose of the study 5) Introduction 6) Literature Review 7) Hypothesis 8) Methodology 9) Analysis of data with regards to hypothesis so assumed earlier 10) Findings 11) Inferences 12) Conclusion and result 13) Bibliography 14) Appendix Keywords Mascots - A person‚ animal‚ or object believed to bring good luck‚ especially one kept as the symbol of an organization such as a
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in the completion of the project. (SHILPA JINDAL) 1|Page PREFACE The title of my project is ETHICAL ISSUES IN ADVERTISING. Advertising can be defined as any paid form of non personal presentation and promotion of ideas‚ goods or services through mass media such as newspapers‚ magazines‚ television or radio by an identified sponsor So basically advertising is a mass communications device through which companies promote or market their product to the consumer‚ and this enables them
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SOLVING CONTAGION IN ASIA Prior to the onset of the Asian financial crisis‚ several Asian countries had been trying to attract short-term capital money from abroad to finance their growing domestic credit demand. Asian governments were reluctant to devalue their currencies in the fear that investors would lose confidence in their financial institutions. As a result‚ their financial system was highly vulnerable‚ and there was a massive outflow of short-term capital once speculators attacked.
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What is the Influence of Advertising on our children today? The influence of advertising on our lives‚ for both our children and us‚ for many years the influence of advertising has changed. Some people may remember when the advertisements of toy companies were directed at the adults instead of the kids‚ hoping that the adults might buy the products. Today’s advertisements have changed. Advertisements are more pervasive‚ sophisticated‚ and are now aimed directly at getting kids addicted to “products”
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International Business Environment Project GROUP PROJECT: ASIA PACIFIC BREWERIES LIMITED (APBL) Prepared by G&T Consultancy (TZ02): Benjamin Jethro Neo Czaraim Suganob Carreon Michelle Oh Hui Ling Ratchadakorn Wongphothiphan Valerie Ng Shi Min Yap Yi Jun Prepared for: Ms. Ng Lay Khim‚ Linda Date of Submission: 18th July 2012 TABLE OF CONTENTS 1. Company and Industry Background ------------------------------------------------- 1 2. Strengths & Weaknesses
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Project Report on Advertising Effectiveness Project Report Advertising/Advertisement Effectiveness‚ What is Advertising‚ promotion of ideas‚ Basic Features of Advertising‚ goods advertised‚ Functions of Advertising‚ new product features‚ Promotion of sales‚ new product awareness‚ Consumer advertising‚ Comparative advertising Role of Advertising Effectiveness on Consumers‚ Most popular slogan‚ Sales of Coca Cola Cold drinks‚ Brands of Pepsi‚ Sales of Pepsi Cold drinks‚ effective media of advertisement
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FACULTY OF HOTEL AND TOURISM MANAGEMENT UNIVERSITI TEKNOLOGI MARA PULAU PINANG PLANNING A RETAIL BUSINESS THE STRAWBERRY DONUTS By: STUDENTS NAME | NO. MATRIX | FATIN AZMINA BINTI ZAINAL | 2012302435 | SITI SYAFAWATI FAZIRA BINTI MOHD IKHSAN | 2012526473 | NURSYAZREEN BINTI SHADON | 2012376423 | NOOR HAMIZAH SYAZWANI BTE HARRUN | 2012511913 | DIPLOMA IN CULINARY ART HM1151A2
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Language of Advertising and Communication via Advertising Contents Introduction 3 Chapter 1. Concept of advertising as an act of communication 7 1.1. Definition of Advertising 7 1.2. Communication and Advertising 8 1.3. Functions of Advertising 12 1.4. Image Advertising 14 1.5. Advertising Text and Slogan 15 1.6. Conclusion 16 Chapter 2. Language of advertising 18 2
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