Introduction: Operations is that part of a business association that is in charge of delivering products or potentially benefits. Merchandise are physical things that incorporate crude materials‚ parts‚ subassemblies‚ for example‚ motherboards that go into PCs‚ and last items‚ for example‚ mobile phones and cars. Administrations are exercises that give some blend of time‚ area‚ frame‚ or mental esteem. Cases of products and enterprises are discovered surrounding you. Each book you read‚ each video
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Management 08 Fall AirAsia Company Analysis Background of AirAsia Company Dato’ Tony Fernandez was the entrepreneur that brought up AirAsia to be the one of the award wining the largest low fare airlines that is currently well known for now in Asia. Since then it has been flying to over 61 domestic and international destination with 108 routes‚ and furthermore it operates over 400 flights daily from hubs that are basically located in Malaysia‚ Thailand and Indonesia. Today if we look at their
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Air Asia is a carrier which was built up in 1993 and began its operations on November eighteenth‚ 1996. On 2nd December 2001‚ the vigorously obligated carrier was obtained by Tony Fernandes‚ proprietor of Tune Air Sdn Bhd for the token whole of RM1 (Jusmpstart Malaysia‚ 2011). As a feature of the buy‚ Tony likewise took up the RM40million obligation. In any case‚ under the initiative of Tony Fernandes‚ today‚ Air Asia is a world renowned ease carrier that works broad systems both locally and globally
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AIR ASIA Executive Summary Strategic management has played a key role in the success of many business organizations in the world including airlines and Air Asia is no exception. Commencing in 1996‚ within fifteen years‚ Air Asia managed to expand its operations into another ten countries. In addition‚ through its associate company AsiaX‚ it launched long-haul low-cost air services from Malaysia to Australia and the United Kingdom. This paper will look at the award winning Malaysian low cost carrier-
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the sustainability of the business model and its competitive advantage. AirAsia’s performance and business process management will also be discussed in details. AirAsia- A Case Study Contents Introduction This case study aims at evaluating the rationale of AirAsia’s strategic plan and how have these strategies been associated with its structure and system. It further aims at assessing the sustainability of the business model and its competitive advantage
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1. INTRODUCTION TO AIR ASIA 1. COMPANY BACKGROUND AirAsia Berhad was established in 1993 and began operations on 18 November 1996. It was originally founded by government owned conglomerate‚ DRB Hicom. On 2 December 2001‚ the heavily in debted airline was bought by former Time Warner executive Tony Fernandes’s company Tune Air Sdn Bhd for the token sum of one ringgit (about USD 0.26 at the time) with USD 11 million (MYR 40 million) worth of debts. Fernandes turned the company around
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Assistance One of the major factors that assist in the growth of AirAsia would be the continuous support and assistance of the Malaysian government. Over the years‚ AA has noticeably boosted tourism in Malaysia and has helped transform KLIA into a major air travel hub (The Star Online‚ Saturday 15th July 2006). Hence‚ the Malaysian government offers many incentives to AirAsia in term of landing rights‚ lowering passenger service charges‚ tax benefits and exemptions (Malaysian Industrial Development Finance
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travelweeklyweb.com/book-airasia-by-sms/2469 CII KPMG Indian Aviation Report (2012). KPMG Aviation Report. http://www.kpmg.com/IN/en/Press%20Release/Press-Release-Indian-Aviation-Report.pdf Air Asia India (2014). Wikipedia. http://en.wikipedia.org/wiki/AirAsia_India Air Asia announces two new routes (September 11‚ 2014). Business Standard. http://www.business-standard.com/article/companies/airasia-india-announces-two-new-routes-plans-to-add-5-more-aircrafts-before-november-114072401124_1.html
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SWOT analysis of AirAsia Strengths Firstly‚ Air Asia has indeed a strong management team. This is clearly known as it has very strong links with the governements and airline industry leaders.This is partly contributed by the diverse background of the executive management teams which consists of industry experts and ex-top government officials. For example‚ Shin Corp (formerly owned by the family of former Thai Prime Minister - Thaksin Shinawatra) holds a 50% stake in Thai AirAsia. This has
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____________________________________________________________ ____ Completed By Woo Gim Chuan Marcus (J0704245) Name of Tutor (T01) XXX BUS 488 Strategy - T01 Question 1 AirAsia‚ which is one of the earliest low cost carriers (LCC) in Asia‚ has become a LCC since 2001. So far‚ it has expanded its network from Malaysia to Thailand to Singapore‚ Macau and even the Mainland China in 2006. In short‚ AirAsia “jumped out” from an intra-Malaysia and Thailand market to a “real AirAsia” in the
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