PROPOSAL TO INVESTIGATE ETHNOCENTRISM AMONG NEW ZEALANDERS: THE INVESTIGATION WILL FOCUS ON AGE INFLUENCING WILLINGNESS TO COMMUNICATE ACROSS CULTURES The Aim of this proposal is to describe a plan to investigate the level of ethnocentrism among New Zealanders and whether or how age influences willingness to communicate across cultures by surveying opinions and attitudes of students in the Management School at The University of XXX and managers around the Hamilton area respectively. Background
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8th most profitable airline (net profit)* and the 17th largest airline in the world by operating revenue. Also Cathay Pacific is ranked 11th-largest in the world in terms of revenue passenger kilometers and 4th-largest in freight ton kilometers. ( Air Transport World‚ 2012) 5.2.1 Attracting Potential Customers Cathay Pacific attracts its customers through some "attractiveness factors" which are mainly related to the services such as: price‚ promotions‚ special offers etc. Cathay Pacific is committed
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Boeing and Airbus models aircrafts that are among the newest in the air (Maier‚ 2005). 1. Is the industry attractive? Industry dynamics and competition: 5 forces model Threats of new entrants Economies of scale Larger airlines enjoy increased economies of scale‚ which mitigates the effects of the high cost structures that have come to define the large network carriers. (Ward‚ 2003) Capital requirements Opening a new airline needs a heavy investment in the start and ongoing sufficient
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References: Anon (2004) The Orange County register: “WTO dispute between Boeing and Airbus” Anon (2007)‚ Fact Sheet: World Industry Statistics‚ International Air Transport Association (IATA)‚ [Online] available on www.iata.org‚ accessed 21 January 2011 Anon (2008)‚ Form 41 Airline Traffic and Financial Reports‚ US Department of Transportation Bureau of Transportation Statistics‚ Anon (2009)‚ Airline Industry
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repeatedly won best airline awards in the past for several years‚ airlines is constantly using innovation as a most primary part of its strategic success. Virgin Atlantic is the UK’s largest airlines owned by private sectors and successfully introducing new systems‚ operations as well as services. Virgin Atlantic now introduces on 747 and Airbus A340 as aircrafts. The key to success of this organization is team work. Virgin has the power of skilled world leading team in manufacturing as well as IT section
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June 26‚ 2011‚ from: http://sec.gov/Archives/edgar/data/12927/000119312511111215/d10q.htm#toc163858_24 Boeing (2011). Commercial Airplane Pricing. Retrieved June 26‚ 2011‚ from: http://www.boeing.com/commercial/prices/index.html Boeing (2011). Media: News Releases and Statements. Retrieved June 26‚ 2011‚ from: http://boeing.mediaroom.com/index.php?s=43&item=1638 Boeing N&SS http://www.boeing.com/bds/network_space/files/NandSS_brochure.pdf
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billion tons-km. (Rodrigue et al‚ 2009). From it’s beginning in 1914‚ the world airlines now comprise of 5‚541 airlines listed with an IATA unique identifier‚ a meteoric rise by all accounts. (IATA‚ 2012). [pic] Figure 2 World Air Travel and World Air Freight Carried‚ 1950-2010 ( IATA) The growth in aviation has been drive by 3 main factors (Holloway‚ 2003)‚ they are: • Deregulation: Aviation has changed from a method of transport used by the wealthy to a common
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service. Also‚ a luxury boat service was offered to subjugate London traffic jams. These features among others change the travel experience of customers‚ may it be from first or economy classes. Virgin Atlantic Airways aims to recreate the mystique of air travel through the amalgamation of one-of-a-kind in-flight luxuries with circus side-show. However‚ these features are imitated by various industry rivals. The airline is awarded by various institutions for its outstanding customer service. Customer
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international airway while it commences both domestic routes and international routes. Qantas provide both of economy and differentiation service for passengers. There are five flight attenders routes for instance‚ Internal from Australia‚ Internal from New Zealand‚ international from the UK‚ domestic within Australia and regional Australia. According to the report called ‘The world’s Top Airlines- ranking 1 to 20’‚ it shows that Qantas Airways ranked 15 around the world. Qantas is the group of top airlines
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performance an supported by their technical expertise. Another one is that Boeing has a strong reputation of quality and long-standing costumer relationships. Therefore they have built the image of being a company constantly capable of delivering exciting new models that meet the stringent demand of their many and widely varied costumers. To finish whit strengths it is their successful participation in multiple‚ diverse market segments. Not only are they the market leader in the commercial jet industry
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