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    Feasibility Study Chapter 1-3

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    CHAPTER 1 The Problem and its Setting Introduction Apprendre à Cuisiner is a Culinary School and Restaurant in one that serves authentic Italian and French cuisine. The word Apprendre à Cuisiner can be translated in english which means “learn how to cook.” The owners of the restaurant have searched far and wide to set up a truly affordable and enjoyable Culinary school and restaurant in one in the Philippines. They have discovered that the Culinary experience is not just the wonderful cooking of

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    Chapter 3 The Marketing Environment GENERAL CONTENT: Multiple-Choice Questions 1. The most commercially influential demographic group in history is _____. a. Generation X b. baby boomers c. Generation Y d. seniors e. infants (Answer: b; p. 70; Easy) 1. All of the groups within a company are called the _____. a. culture b. diversity c. internal environment d. climate e. range (Answer: c; p. 66; Moderate) 2. Which of the following do suppliers

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    Introduction to AirAsia

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    Introduction to AirAsia Established in 1993 and officially started its operation on 18 November 1996‚ AirAsia is a low cost carrier (LCC) airline in the aviation industry. On 2 December 2001‚ the heavily-indebted government-linked commercial airline was bought over by the current Chief Executive Officer (CEO) of AirAsia‚ Tony Fernandes. From then‚ AirAsia cleared its former debts which worthed USD 11 million and became a profit-making low cost carrier. The main hub of AirAsia is in Kuala Lumpur

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    Marketing Case Study

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    The Whirlpool Duet: A Soap Opera for Kids? What part of housework do Americans spend the most time doing but know the least about? Now‚ think about this for a minute—don’t blow it off. When you live away from home‚ what "housework" takes the biggest chunk of your time? The answer? Laundry. Americans spend more time each week washing and drying clothes than cleaning house‚ mowing lawns‚ or cooking. In fact‚ the average American "housewife" spends seven to nine hours doing laundry each week.

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    Airasia essay

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    International Element/ Global Condition The main global competitors of AirAsia are Firefly‚ Tiger Airways and Jetstar Asia. All these international airlines have adapted the AirAsia’s low cost concept and can be a threat to AirAsia. “Knowing the increase of competition in the market‚ AirAsia applied the adaptation process (Hanan & Freeman‚ 1984) by expanding its operation to long haul services to various destinations. Moreover‚ AirAsia realised the price is destructive and try to avoid direct price

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    Case Study 3

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    would help confirm this diagnosis? a. Diagnostic tests for blood gas‚ chest radiography and testing of electrolyte imbalances will give a better understanding of the patient’s respiratory condition. Knowing the PaO2 and/or PaCO2 readings will help. 3. What is the pathogenesis of the hypoxemia in this disorder? a. The DVT in her left leg is obstructing the flow of blood/oxygen transport through the circulatory system or embolus passed through the system and is causing flow obstruction. This obstruction

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    Chapter 3

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    End-of-Chapter Questions (3-2) Financial ratio analysis is conducted by managers‚ equity investors‚ long-term creditors and short-term creditors. What is the primary emphasis of each of these groups in evaluating ratios? Managers deal with all types of ratios. It is important for them to judge and improve the overall financial position of the company. Financial ratios are one of the most common tools of managerial decision making. Financial ratios involve the comparison of various figures from

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    Case Study #3

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    1. The liquidity of Plastichem and DCM Molding is determined through the current ratio and quick ratio. The current ratio for both companies has been falling‚ but DCM Molding current ratio is higher. In 2001‚ DCM Molding quick ratio is higher than Plastichem. This shows that DCM Molding short term liquidity situation is better. Both companies current ratio is above 1‚ which shows more current assets as compared to current liabilities‚ the ratio is falling and the liquidity is decreasing‚ but DCM

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    7s Airasia

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    values The common shared value of AirAsia is to be the largest low cost airline in Asia by continually insisting on the development of the low-cost carrier model. AirAsia always tries to attain the lowest cost so that a majority of people can afford to fly through its planes and hubs. Although AirAsia expanded its business to many countries‚ the shared values of AirAsia as a Low-Cost Carrier never change. Value consistency across different markets helps AirAsia establish good brand reputation and

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    Chapter 3

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    Chapter 3 PERIODIC TABLE AND PERIODICITY OF PROPERTIES Q.1 What are the contributions of Dobereiner‚ Newland‚ Luthar Meyer and Mendeleef in the present shape of long form periodic table ? Dobereiner’s Triads : In 1829‚ a German scientist‚ John Dobereiner classified specific elements into groups in order of increasing atomic masses. Each group has three elements. He named these groups as triads.He noticed that the atomic mass of the middle elements was found to be approximately equal to the

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