values The common shared value of AirAsia is to be the largest low cost airline in Asia by continually insisting on the development of the low-cost carrier model. AirAsia always tries to attain the lowest cost so that a majority of people can afford to fly through its planes and hubs. Although AirAsia expanded its business to many countries‚ the shared values of AirAsia as a Low-Cost Carrier never change. Value consistency across different markets helps AirAsia establish good brand reputation and
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International Element/ Global Condition The main global competitors of AirAsia are Firefly‚ Tiger Airways and Jetstar Asia. All these international airlines have adapted the AirAsia’s low cost concept and can be a threat to AirAsia. “Knowing the increase of competition in the market‚ AirAsia applied the adaptation process (Hanan & Freeman‚ 1984) by expanding its operation to long haul services to various destinations. Moreover‚ AirAsia realised the price is destructive and try to avoid direct price
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000 and 4‚000 words non including a literature review of at least 4 sources with at least half not from internet. All materials must come from academic sources. Project Overview: To enable students demonstrate their understanding of Managing Culture and how do they adapt it within an international atmosphere. Overall Aim: 1. To enable students demonstrate their understanding of Mgmt and to learn from contemporary issues that will help them become more effective managers. 2. To enable students
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QUESTION 1: PERFORM SWOT ANALYSIS ON A LOCAL BUSINESS YOU THINK YOU KNOW WELL. WHAT IF ANY‚ COMPARATIVE ADVANTAGE DOES THIS ORGANIZATION HAVE. ANSWER 1: SWOT Analysis • Strengths o Ufone has network coverage in over 750 cities o Ufone provides international roaming facility across 79 countries. o It offers multimedia messaging (mms) o U tune (which was launched on 4th December 2007) which attracted more customers. o It is affordable by the common man (not only the elite class). o Ufone
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OPENNESS. Openness can be defined as a spontaneous expression of feelings and thoughts‚ and the sharing of these without defensiveness. Openness is in both directions‚ receiving and giving. Both these may relate to ideas (including suggestions)‚ feedback (including criticism)‚ and feelings. For example‚ openness means receiving without reservation‚ and taking steps to encourage more feedback and suggestions from customers‚ colleagues and others. Similarly‚ it means giving‚ without hesitation‚ ideas
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wouldn’t use at home. For example at SeaWorld‚ when talking to another co-worker‚ organization culture language would be “Meet me at F.O.P.” To the average person who visits SeaWorld‚ this means nothing to them since they don’t know the language used at the workplace. F.O.P means “Front of park.” Now‚ knowing the definition‚ it makes sense. This is an example talking about in the book of what is organization culture language. In the movie Apollo 13‚ working in NASA‚ they used all sorts of language to communicate
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Strategic Analysis of AirAsia 20442396 MGMT8700: Strategic Management 1 Strategic Analysis of AirAsia 20442396 MGMT8700: Strategic Management 2 Strategic Analysis of AirAsia 20442396 Contents Executive Summary 1. Introduction 1.1 Purpose 1.2 Scope 1.3 Method 1.4 Background 4 5 5 5 5 5 2. Findings 2.1 Stakeholder Analysis 2.2 Strategic Transformation 2.3 Core Foundation 2.3.1 Mission 2.3.2 Values 6 6 8 9 9 10 2.4 Strategic Intent 2.4.1 Vision 2.4
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Influence of Social Culture and Industry Culture on Organizational Culture Niloofar Namjoofard Global Challenges B7521 Argosy University Fall I‚ 2012 Dr. Nkemeh Relationship Between Social Culture‚ Industry Culture and Organizational Culture According to Briscoe & Schuler global organizations try to offer products and services with lowest costs‚ highest quality and shortest time of delivery to wherever demand is sufficient. They provide the resources from wherever the
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the form of buying of aircrafts‚ staff hiring‚ pilot hiring‚ etc. Thus‚ the threats of new entrants for AirAsia are very low. AirAsia uses a very simple and effective strategy of selling tickets. People have to buy tickets from AirAsia’s website which they do very easily. Thus‚ through this process‚ AirAsia saves a lot of money by not being liable to pay any travel agent. This Strategy of AirAsia is hard to imitate and makes them less vulnerable to new entrants. It also provides facilities to people
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1. Introduction of Air Asia 1.1 Corporate profile Air Asia since its foundation in 2001 with the vision to make “Everyone can fly” by focusing on the low cost aviation business sector through Air Asia’s own innovative solutions‚ efficient processes and a passionate approach to business as initially proposed and still facilitated now by the company’s original founder and the current CEO of the group‚ Tony Fernandes‚ it has successfully paved a viable way for its continual
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