"AirAsia" Essays and Research Papers

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    Air Asia Case Study

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    Air Asia is a carrier which was built up in 1993 and began its operations on November eighteenth‚ 1996. On 2nd December 2001‚ the vigorously obligated carrier was obtained by Tony Fernandes‚ proprietor of Tune Air Sdn Bhd for the token whole of RM1 (Jusmpstart Malaysia‚ 2011). As a feature of the buy‚ Tony likewise took up the RM40million obligation. In any case‚ under the initiative of Tony Fernandes‚ today‚ Air Asia is a world renowned ease carrier that works broad systems both locally and globally

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    Final Year Project Proposal

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    Feasibility study of setting up a budget airline in Hong Kong (Success factors of setting up a budget airline in Hong Kong) Prepared for Final year project Coventry University & SCOPE‚ City University of Hong Kong Presented by Steven 52657161 February 13‚ 2012 Table of Contents 1. Introduction…………………………………………...P.1 2. Background/ Problem Statement…………………..P.1- 3 3. Literature Review…………………………………P

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    Introduction The main business of the airport is to manage‚ operate and maintain the airport and provide related services. Other activities include duty-free and duty-free shops‚ management and motor sports and recreational activities‚ hotel management‚ management‚ cultivation and marketing of palm oil and other agricultural products‚ engaged in gardening‚ providing food and beverage management services at designated airport stores‚ providing operations and maintenance Information and communication

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    Air Asia - 4

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    Task 1 We would like to write up about Tan Sri Anthony Francis Fernandes also known as Tony Fernandes which he was born in 30th of April in 1964 in Kuala Lumpur. He had graduated in accountancy from the London School of Economics in 1987 and started working as Financial Controller at Virgin Communications London for two years‚ Senior Financial Analyst at Warner Music International London for three years‚ and returns to Malaysia and became the youngest Managing Director of Warner Director at Warner

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    Air Asia

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    Thai Air Asia Limited Section 1: Company Background In the past‚ domestic air routes were limited to only few players; such as Thai Airways‚ Bangkok Airways‚ Air Andaman‚ and Phuket Air. Prime Minister Thaksin Shinawat announced the opening of Thai air routes in 2002 and this has induced a lot of airlines to enter the market‚ especially low cost airlines‚ which have already been widely and well accepted in scores of countries. In Southeast Asia‚ at that time‚ Air Asia Malaysia was considered

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    Airline Industry in Malaysia

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    Bibliography: 1. http://www.airasia.com.my 2. http://www.flightglobal.com/blogs/airline-business/2007/04/airasia-thinks-globally-with- f-1.html 3. http://www.iata.org 4. http://www.matta.org.my 5. http://www.malaysiaairlines.com 6. http://www.oneworld.com/ 7. http://www.worldairlineawards.com/Awards_2009/Result_Summary.htm 8. http://en.wikipedia.org/wiki/Air_asia

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    Air Asia Company Profile

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    Background Founded : 1993 Hubs : Kuala Lumpur International Airport Secondary hubs: * Kota Kinabalu International Airport * Senai International Airport * Penang International Airport Subsidiaries: * Thai AirAsia * Indonesia AirAsia * VietJet AirAsia * AirAsia RedTix Fleet size : 103 (+ 121 orders) Destinations : 70 in 19 countries Company slogan : Now Everyone Can Fly Parent company : Tune Group Headquarters Registered office : Petaling Jaya‚ Selangor Head office

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    Corporate Governance

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    TITLE : CORPORATE GOVERNANCE COMPANY NAME : AIR ASIA GROUP MEMBER AIRASIA BERHAD COMPANY PROFILE  Established in 1993 and commence operations on 18 November 1996.  Established with the dream of making flying possible for everyone  Originally founded by a government-owned conglomerate‚ DRB-COM.  Bought by former Time Warner executive‚ Tony Fernandes ’s company Tune Air Sdn Bhd on 02 Dec 2001 COMPANY PROFILE –Cont‘ Malaysian Low- cost airline  Largest

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    focuses on three main areas: 1) A Blending of Brands: AirAsia has established a great name and reputation‚ and should continue to add to its success by integrating the AirAsia X brand. This can be achieved by the “X” representing premium choices on long-haul flights. This will this ease brand confusion by having only one Air Asia brand with extra (X) options‚ and will present a strong united front. 2) Implement Long-Haul Flights Strategically: AirAsia has the ability to provide long-haul flight at lower

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    Strategic Analysis of AirAsia 20442396 MGMT8700: Strategic Management 1 Strategic Analysis of AirAsia 20442396 MGMT8700: Strategic Management 2 Strategic Analysis of AirAsia 20442396 Contents Executive Summary 1. Introduction 1.1 Purpose 1.2 Scope 1.3 Method 1.4 Background 4 5 5 5 5 5 2. Findings 2.1 Stakeholder Analysis 2.2 Strategic Transformation 2.3 Core Foundation 2.3.1 Mission 2.3.2 Values 6 6 8 9 9 10 2.4 Strategic Intent 2.4.1 Vision 2.4

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