K. 1995].This means that services are provided by the Airasia also can classify as a product. Airasia had extended its services to different part of world. The research was found that‚ the majority of respondent was moderately satisfied in every part of product. When considering in each part of product researcher found that‚ respondents satisfied in part of quality of food and beverage‚ AirAsia magazine‚ variety of food & beverage and AirAsia souvenir respectively. 3.2 Price Price is for the marketers
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A PROJECT ANALYSIS ON THE DEVELOPMENT OF THE CHANNEL TUNNEL 1.0 INTRODUCTION The Channel Tunnel is one of Europe’s biggest infrastructure projects ever. The 50.45km long tunnel has fulfilled this old dream by linking Britain and the rest of Europe. The idea of a fixed link between Britain and France was first mooted by a French engineer in 1802; it connects England and France 50m below the seabed of the English Channel. It’s not just a tunnel‚ but a huge infrastructure containing massive machinery
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IQRA UNIVERSITY Assignment Supply Chain Management Submitted By Zain Ali Samo 6261 Submitted to Mr. Masood Sabzwari Date 17-9-2013 What is reverse logistics (RL)? How does it differ from forward logistics? Many organizations and individuals have tried to define Reverse Logistics. We refer to the term "reverse logistics" as all activity associated with a product/service after the point of sale‚ the ultimate goal to optimize or make more efficient aftermarket activity‚ thus saving money
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Minor Logistics Operations Presentatie titel MIRBSLM114OP N.J. Osentoski-Monsma & A. Nielsen-de Vries Lecturers Logistics Room D2.173 osenj@hr.nl / vriad@hr.nl Rotterdam‚ 00 januari 2007 6-1 Corporate strategy Business strategy Operations Strategy Mission Objectives (cost‚ quality‚ flexibility‚ delivery) Functional strategies in marketing‚ finance‚ engineering‚ human resources‚ and information systems Strategic Decisions (process‚ quality system‚ capacity‚ and
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EXECUTIVE SUMMARY GLOBAL LOGISTICS AND RISK MANAGEMENT Global supply chain enables companies to expand beyond their domestic markets and expand globally .International supply chain could be viewed as an extension of the domestic supply chain if managed well .There are several forces which determines the success of international supply chain. Global market forces involves pressures and opportunities created by the foreign companies and customers .Overseas business sometimes is a defensive mechanism
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Chapter 1 An overview of logistics Economic impacts of logistics Economic utility (the value or usefulness of a product in fulfilling customer needs or wants) 4 general types: * Possession utility : the value or usefulness that comes from a customer being able to take possession of a product * Form utility : a product’s being in a form that can be used by the customer and is of value to the customer(allocation; smaller quantities that are desired by customers) * Place utility :having
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SUPPLY CHAIN & LOGISTICS MANAGEMENT Homework #1 (Due – April 18‚ 2013) Electronic Submission MS Word MSc ECOM/ICOM assignment submission system File name: hw1 and your HKU ID (e.g. hw1_1234567) Please limit the answer to 1 page for each (sub)question (60%) Case: Dell Inc.: Improving the Flexibility of the Desktop PC Supply Chain (Textbook‚ pp.179-187) 1. a) Why does L5 incur higher manufacturing and logistics costs than L6? What are some of the costs that are incurred in L5 but not
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each and every one of them. First of all‚ I thank my school---Singapore Institute of Materials Management‚ I’m fortunate I can enter this school. He takes me enter new sector about logistics‚ make me deeply interest to logistics. Secondary‚ I would like to express my heartfelt gratitude to lectures who led me into the world of translation. I am also greatly indebted to the lectures at the logistics: Mr. Romeo N.Dumaguing‚ Mr. Dickson Lee‚ Mr. Max Mew‚ Mr. Henry Leong‚ Mr. Goh SK‚ Mr.`Yong SC who
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the form of buying of aircrafts‚ staff hiring‚ pilot hiring‚ etc. Thus‚ the threats of new entrants for AirAsia are very low. AirAsia uses a very simple and effective strategy of selling tickets. People have to buy tickets from AirAsia’s website which they do very easily. Thus‚ through this process‚ AirAsia saves a lot of money by not being liable to pay any travel agent. This Strategy of AirAsia is hard to imitate and makes them less vulnerable to new entrants. It also provides facilities to people
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Part 2 1.0 Introduction AirAsia‚ a famous low cost airline in Asia‚ as Malaysia second National Airline‚ provides a different type of service to benefit all citizens and worldwide travelers. Low cost airlines generally have several differentiate to the traditional carriers. For example‚ low cost airline implement ticketless travel‚ online ticket‚ no free food and beverages and etc. AirAsia provides low airfares flight to the travelers‚ offering 40%-60% lower than other airline. This low airfares
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