Air Asia has successfully positioned itself in customers’ mind. Its net profit for the second quarter ending 31 December 2004 was reported RM 44.4 million‚ a 323% increase over the previous quarter. AirAsia until today has flown more than 55 million passengers in and around Asia (Air Asia‚ 2005). AirAsia has also ventured into other market that complements with the airlines business. It has started franchises like the tunes hotels and red box couriers to gain maximum efficiency in and around the airline
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the Share Swap Between MAS and AirAsia September 22‚ 2011 at 8:52am The timing of the share swap could not have happened at a worst time as it will largely benefit AIRASIA shareholders even without their own effort and Khazanah has given away a large portion of their net worth in MAS for free. By troubleshooters2011 1. MAS MANAGEMENT HAS INITIATED THE RIGHT STRATEGIES AND IMPLEMENTATION TO TURNAROUND THE COMPANY AND THEREFORE DO NOT NEED THE TIE-UP WITH AIRASIA A quick analysis on the current
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manager of AirAsia Bhd can give rewards based on the job performance of the employees. For example‚ the employee in AirAsia Bhd is qualified to be given reward if the working performance of the employee reaches the demand of the job description.
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We could see that this system used by AirAsia is successful as they have been doing really well and improving since year 2001 from first airline in the world to introduce mobile booking‚ to be a public listed company on the Malaysia Stocks Exchange (Bursa Malaysia)‚ after having on 22 November 2004. In line with its growth and expansion plans‚ AirAsia has secured a 175 aircraft commitment with Airbus for its A320s. The 175 aircraft order will place AirAsia as the single largest customer for the
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ethics is also about how we behave towards each other and the outside world. At AirAsia‚ we obey all applicable laws and regulations‚ both in letter and in spirit. We treat all stakeholders – our shareholders‚ guests‚ suppliers‚ employees and the community around us – with respect. We believe all our employees‚ directors‚ agents and representatives must share and pursue the same beliefs. We can’t be part of AirAsia if we are not prepared to follow the same standards‚ or if we breach any of these
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Our top picks in order of preference are MAHB‚ MAS and AirAsia. Mohshin Aziz mohshin.aziz@maybank-ib.com (603) 2297 8692 2012 was tough‚ but relatively well managed. In 2012‚ passenger traffic growth in Malaysia was 5.0%‚ lower than its 10-year CAGR of 7.0% and the regional peers’ growth of 5%-14%. This slower growth was due to MAS cutting capacity by 12% on its underperforming routes. This action has benefited AirAsia and AirAsia X immensely as seen by their record load factors. Airlines
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{draw:frame} MGMT102 - Strategy Term Project An In-Depth Analysis into AirAsia Team Members: Arlianawati Binte Abdul Rahman Bek Wei Da Edmund Lee Jing Yang Loo Wen Xiang Seah Suat Peng Serene Yeo Kok Wee Eugene Table of Contents 4.6.4 - Threats Fuel Cost AirAsia’s ability to increase profitability is largely dependent on how well the group succeeds in maintaining cost-efficient operations. Price of jet fuel has increased to levels that only two or three years ago would have seemed impossible
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is under control‚ your expenses are stable and sustainable and you’re not adding to your debt‚ then you can start looking at increasing your income. Extra income can give you a huge boost in flexibility in your budget and your savings and the sky’s the limit on how much extra you can earn. But‚ the comparison between increased income and cut expenses isn’t dollar for dollar because taxes take a huge bite out of the money coming in. So a dollar in cut expenses might actually have the same effect
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INTRODUCTION :AirAsia Berhad is a Malaysian low-cost airline headquartered in Kuala Lumpur‚ Malaysia. It has been named as the world’s best low-cost airline‚ and a pioneer of low-cost travel in Asia. AirAsia group operates scheduled domestic and international flights to 78 destinations spanning 25 countries. Its main hub is the Low-Cost Carrier Terminal (LCCT) at Kuala Lumpur International Airport (KLIA). Its affiliate airlines Thai AirAsia‚ Indonesia AirAsia‚ Philippines AirAsia‚ HYPERLINK "http://en
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THE SEMANTIC ANALYSIS OF THE LANGUAGE OF ADVERTISING IN AIRASIA ADVERTISEMENT 1.1 Background of Study Advertising has become a powerful element within the media empire. People are exposed to many forms of advertising every day‚ either consciously or subconsciously. There are strong prejudices about advertising‚ however‚ it must be admitted that it is economically necessary and beneficial. Advertising is so effective means of communication that it attracts attention. According to the
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