2.0 Planning and Strategic Management 2.1 SWOT Analysis Strengths Low cost operations AirAsia Berhad is the first airline company that offered a low cost flight in Asian market. By operating the low cost principle‚ AirAsia Berhad aim to maximize their sales and minimize their operating cost. Based on their slogan “Now Everyone Can Fly” have fulfilled the wants for those passengers who choose to fly with low cost airlines especially students‚ those family with lower income and low income
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position_paper.doc 2/8/2011 How to Write a Position Paper The purpose of a position paper is to generate support on an issue. It describes a position on an issue and the rational for that position. The position paper is based on facts that provide a solid foundation for your argument. 1 In the position paper you should: • Use evidence to support your position‚ such as statistical evidence or dates and events. • Validate your position with authoritative references or primary source quotations
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2/10/2013 Judgment JUDGMENT Enunciation Proposition It is defined as a mental process by which the intellect makes a pronouncement on the agreement or disagreement of ideas. It is also the process by which the intellect compares two (2) ideas. If the pronouncement is the agreement of ideas‚ it is called affirmative judgment. If there is a disagreement‚ then it is called negative judgment. By nature‚ a judgment‚ whether that is affirmative or negative‚ can be true or false. TRUE
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Introduction The purpose of the following paper is to explain California’s Proposition 21. This writer will explain the pros and cons about this proposition; as well as what voters voted for when they chose “yes” for this proposition. Research will be done in order to explain what the reasoning for Proposition 21‚ and the changes that occurred when it enacted in the State of California. The following information will be provided as well; prosecution of juveniles in adult court‚ juvenile incarceration
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AirAsia was initially launched in 1996 as a full-service regional airline offering slightly cheaper fares than its main competitors. Unable to stimulate the market or attract enough passengers‚ the company was beset with major financial troubles. In 2001‚ Tony Fernandes reinvented the airline to model Southwestern’s no-frills/low cost design and with only three B737 aircrafts was able to quickly create one of the most profitable airlines in the world. Economies of Scale – Economies of scale exist
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Core Business Proposition: To become an enabler for online content sharing and delivery through a marketplace model with features which can be leveraged by schools‚ coaching institutes and tutors for creating‚ presenting and grading courses for learners‚ online. Summary of Business Idea: Over last decade‚ education sector has grown very aggressively. Students need easy access to learning instruments like schools‚ professional institutes‚ coaching classes and individual tutors. Technology can play
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California Proposition 13 Name: Institution: California Proposition 13 What is proposition 13? Property taxes in California have been a controversial issue for very many years. In mid 1978‚ approximately ⅔ of voters in California passed proposition 13. Before it had been passed‚ property taxes increased almost annually according to the assessed value of the property. In the 1970s‚ there was a remarkable growth in the real estate market and the value of homes rapidly went up. Property values
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If the state ’s voters approve it‚ Proposition 34 will eliminate the death penalty in California and replace it with life in prison without the possibility of parole. Specifically‚ Proposition 34 will: Repeal the death penalty as maximum punishment for people found guilty of murder and replace it with life imprisonment without the possibility of parole. Apply retroactively to people already sentenced to death. Require people found guilty of murder to work while in prison‚ with their wages to be applied
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Introduction AirAsia Berhad is the leading airline in Asia which offers the largest low fare for domestic and international flights. It was established as a low cost airline as a dream by making flying is possible for everyone. It is just like their company slogan ‘Now Everyone Can Fly’. It scheduled to travel up to 78 destinations across to 25 countries domestically and internationally. AirAsia was a company originally owned by Malaysian government which was later bought by Anthony Francis
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The third micro environment is Marketing Channel. AirAsia has cultivated a reliance on Internet innovation for its operational and vital administration‚ and gives an online ticket booking administrations to explorer on the web. Air Asia is utilizing Customer Relationship Management (CRM) as their execution estimation framework. This execution estimation framework is putting client at the heart of the business. It fulfils the client needs and needs. It is technique and procedure of obtaining‚ holding
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