Analysis of Boeing 787: The Dreamliner Boeing announced the launch of a new jetliner called the Dreamliner (Boeing 787) and hoped to regain its leadership role in the commercial airline industry. I will apply the theories of competitive forces model and the macro-environment to analyze the Boeing case in the following exploration‚ and then give my suggestions. According to the competitive force model‚ the first point of the risk of entry by potential competitors is neither high nor low because
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Current Market Outlook 2013 –2032 Current Market Outlook 2013 –2032 Outlook on a Page World regions Market growth rates World regions Market value: $4‚840 billion World economy (GDP) Delivery units Share of fleet 2012 to 2032 100% 3.2% 9% 13% 75% Number of airline passengers 2% 6% 50% 4.1% 25% Airline traffic (RPK) 70% 5.0% Cargo traffic (RTK) 0% 2012 Airplanes 20‚310 5.0% • Regional jets • Single aisle 2013
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MREJEN Corentin Wednesday‚ October 10 2012 Case Analysis: Airbus in China 1. Identify the key management issues facing Airbus in China. Since 1985‚ cooperation between Airbus and China covers the commercial‚ industry and research sectors. Laurence Barron‚ president of Airbus China since January 2004 is willing to expand this cooperation with Chinese aviation industry. Heading this way‚ a joint venture was launched in September 2008 owned by the European aircraft-maker for 51%‚ with the
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“People working together as a global enterprise for aerospace industry leadership” Introduction Boeing is the world’s largest aerospace company and leading manufacturer of commercial jetliners and defence‚ space and security systems. A top U.S. exporter‚ the company supports airlines and U.S. and allied government customers in 150 countries. Boeing products and tailored services include commercial and military aircraft‚ satellites‚ weapons‚ electronic and defence systems‚ launch systems‚ advanced
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Simplified Valuation Analysis for the Airbus A3XX Key Assumptions as of 2008 Price per Plane Number of Planes Operating Margin $225 40 17.5% Discount Rate Assumptions (a) Risk-free Rate 6.0% 10-year US Treasury yield (p. 8) Asset Beta 0.84 Risk Premium 6.0% Discount Rate 11.0% in millions General Assumptions as of 2000 Inflation Rate 2.0% Tax Rate 38.0% Results from the Model NPV = After-tax IRR = Pre-tax IRR = # planes sold by 2019 Capacity Constraint Violated? Required Investment as of 2000
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A to Z - Abbreviations & Acronyms http://www.chipsplace.com/helpful/Airbus/A%20to%20Z.htm#Abbreviations A to Z - Abbreviations & Acronyms (complete list found in back of PH) The really short list of Airbus acronyms and abbreviations: (before you get to it try to figure out what THS is) α – Stands for ALPHA as in α PROT. Refers to Angle of Attack. ACM – Air Cycle Machine ACP – Audio Control Panel‚ allows pilot to select which radios or interphones to listen to. ADIRS - Air Data Inertial Reference
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Recommendations References What we’re looking for…. Application of the theory to Airbus A380; A clear structure; Evidence of analysis; Recommendations that are based on your analysis; Report style – i.e. clear sections with headings and sub-headings; Logical conclusions. The troubled history of the Airbus A380 _______________________________________________ Operations in Practice: The troubled history of the Airbus A380 It is perhaps inevitable that a major new and complex product like
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Corporation The following is a list of descriptive information for Boeing: Name of the Corporation: Boeing Current 2013 Fortune 500 ranking: #30 [1] Corporate headquarter location and address: Boeing Corporate Officies 100 North Riverside Chicago‚ Illinois 60606 [2] CEO’s and other key company and marketing leader’s names and position titles: W. James (Jim) McNerney‚ Jr. Chairman‚ President and Chief Executive Officer‚ The Boeing Company Raymond L. Conner President and Chief Executive Officer
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Study about Boeing. Questions: 1. I think that there are two diagnostic models that provide a framework that succinctly identifies the key factors at the center of the Boeing situation : the 7-S framework model and the Six-Box organizational model . Based on these two models‚ we can more easily assess the internal situation of a company. First of all the 7-S model is based on seven major elements such as: Strategy‚ Structure‚ Systems‚ Style‚ Staff‚ Skills and superordinate goals. Boeing has therefore
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In October 1990‚ Boeing announced its plans of developing a new aircraft Boeing 777. In light of (Boeing’s CEO) Frank Shrotz’s goal of improving Boeing’s ROE‚ whether this new project would help him pursue his objective is a key issue. Sustained success demands willingness to gamble regularly; however the pertinent question is whether the financial success of this gamble would prove to be spectacular or fatal. Given the huge cost outlays‚ it is imperative to assess the present worth of the investment
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