Case Study #2 Unhaggle Inc.’s Exclusive Dealer Network Strategy Date: Nov 4th‚ 2012 Table of Contents I. Exclusive Summary…………………………………………………………………….4 II. Problem Statement…………………………………………………………………….4 III. SWOT Analysis of Micro and Macro Environments………………………………5 i.) Micro Environments……………………………………………………………5 1. Corporate Objectives………………………………………………………..5 2. Marketing……………………………………………………………………5 3. Managements………………………………………………………………..5 4. Operations (Production/
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Robbie Fitzgerald BUS3950 Case 3: McBurger Inc. 4/01/14 McBurger Inc. Quality Analysis INTRODUCTION/PURPOSE: Mr. McBurger‚ My name is Robbie Fitzgerald‚ I was hired as your operations consultant. My job is to improve the overall quality service of McBurger Inc. Based on what I received last week‚ I was told that you are experiencing an increase in customer complaints. Your biggest complaint is wait time. This is not good‚ this means customers have to wait for their food when your mission is to
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Revlon Inc. Case Study: 1). Introduction History: Revlon is a universal company that sells products for skin care‚ cosmetics‚ personal care‚ fragrance and professional products. It was founded in 1932 and began in the nail polish market‚ soon after expanding into lipstick. Over the past six years‚ Revlon has consistently lost revenue and struggled with debt. Even though they have eliminated executive positions‚ reduced staffing and consolidated sales and marketing functions to save an approximate
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|Google Inc. | Executive Summary This report aims to provide feasible growth strategies to Google Inc. who is facing different courses of action to pursue. The objectives of this report are to compare different market opportunities available to Google on the basis of implementation feasibility and growth potential and to make the most feasible recommendation to Google. From industrial and internal analysis conducted‚ it is found that
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Week 3 IRAC method Aug 18‚ 2014 Week 3 IRAC method Mattel‚ Inc. v. MGA Entertainment‚ Inc. Case No. 11-56357 (9th Cir. Jan. 24‚ 2013) United States Court of Appeals for the Ninth Circuit Facts This was a litigation case between Mattel‚ Inc.‚ the maker of Barbie dolls‚ and MGA Entertainment‚ Inc.‚ the maker of Bratz dolls‚ Mattel stated claims for copyright infringement and misappropriation of trade secrets‚ and MGA stated its own counterclaim misappropriation of trade secrets. The idea
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ABC‚ Inc. Case Study Charles Ramsey Comm/215 Sept. 29‚ 2014 Margaret Mehl ABC‚ Inc. Case Study Introduction Hiring 15 new employees in early April as part of his first recruitment effort‚ Carl Robins is the new campus recruiter for ABC‚ Inc. Hired to work for Monica Carrolls‚ Operations Supervisor‚ these new potential employees require training on company policy‚ being oriented to the organization‚ and screened for drugs. Carl himself is behind on their training‚ has not completed all the
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PGA TOUR‚ INC v. MARTIN Facts of the Case In 2001‚ a case called PGA Tour‚ Inc v. Martin was opened due to a disabled golfer‚ Casey Martin (respondent)‚ who proclaimed that the PGA Tour (petitioner) could not legally deny him the choice to ride in a golf cart in between shots. Preceding this case‚ the PGA Tour required that all golfers should walk in between shots after the third stage‚ and reasoned that this policy represented an important characteristic of the game of golf. The case was presented
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NCB OFFICE PRODUCTS INC. Executive Summery NCB is a manufacturer and distributer of a wide range of office products. In Canada‚ NCB uses several distributers in different regions. One of the major distributers is Harrison Stationary and Office Supply LTD. Harrison had distributed NCB’S products for over 50 years and NCB was the largest supplier of Harrison. In January 2003 Harrison was acquired by the president of the company and four senior officers. Most of the acquisition cost was financed
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California based genetic foods producer Calgene Inc. has been chosen as the subject for the case analysis. The company‚ which is now part of Monsanto‚ introduced genetically modified tomatoes in the year 1992 called the “Flavr Savr Tomato”. This case analysis uses the Langenderfer & Rockness’ Seven Stage Framework to analyse the ethical decisions taken by the company. Stage 1: What are the facts of the case? Calgene Inc. has invested $20 million in producing genetically modified (GM) tomatoes
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Introduction Mr. Carl Robins‚ who is a new campus recruiter for ABC‚ Inc.‚ fell short on planning and execution of the new employee orientation. His lack of planning and execution could imply that either Carl is not fully qualified‚ or ABC‚ Inc. does not have a very solid mentoring program. Being a new employee of only six months‚ Carl’s supervisor/manager should have been monitoring Carl’s planning of the new employee’s orientation and offer assistance if needed. Background In early April‚
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