"Airtel v s vodafone reserch study on its brand image" Essays and Research Papers

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    Vodafone Case by Taxsutra

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    vODAFONE [pic] Vodafone’s $2bn tax case Summary of Supreme Court Proceedings In February‚ 2007 Vodafone (through its Netherlands entity) entered into an agreement with Hutchison Telecommunications International Limited‚ Cayman Islands (‘HTIL’)‚ for acquisition of 66.9848% equity and interests in the Indian telecom business of Hutchison Essar Ltd. (hereinafter referred to as ‘HEL’). The total value of the transaction was $ 11.206 billion. [pic] The IT Department

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    The influence of brand recognition on retail store image Stephen S. Porter and Cindy Claycomb A well-recognized and accepted brand image is one of the most valuable assets a firm possesses. Brand managers and manufacturers are concerned with managing brand equity and capitalizing on the value of a brand image (Aaker‚ 1991). A product or retail establishment has many associations which combine to form its total impression. Few would argue that consumers form impressions of brands‚ and that these

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    NEGOTIATION COURSE Case Study: The Acquisition of Mannesmann by Vodafone IBM 08‚ 4th Semester Leila Kamali‚ Elvedin Jakupovic‚ Oliver Guggisberg‚ Camille Mendel 16/05/2010 Case Study: The Acquisition of Mannesmann by Vodafone Inhalt Introduction................................................................................................................................ 3 Company Profile ............................................................................................

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    Ad Analysis Vodafone

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    Ad Analysis VODAFONE Origination of Vodafone In 2007‚ Vodafone acquired Hutchinson Essar and became known as Vodafone Essar. Later that same year‚ the branding became known as Vodafone. Vodafone is the second largest mobile telecommunications company in the world with networks in over 30 countries. They have partner networks in 40 additional countries. In India‚ Vodafone is the third largest mobile network operator behind Airtel and Reliance Communication. It is location

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    Industry Profile Airtel

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    2004‚ the numbers of mobile phoneconnections have crossed fixed-line connections. India primarily follows the GSM mobilesystem‚ in the 900 MHz band. Recent operators also operate in the 1800 MHz band. Thedominant players are Airtel‚ Aircel Uninor‚ Reliance Infocomm‚ Vodafone‚ Idea cellular andBSNL/MTNL. There are many smaller players‚ with operations in only a few states.International roaming agreements exist

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    Pestel of Vodafone

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    This report will be about The Pestel Analysis of the Vodafone. Vodafone is a British telecommunications network company and has a market value of about 86 billion pounds. It is headquartered in Newbury‚ Berkshire‚ England. Vodafone is the second-largest mobile telecommunications company after China mobile. Over 400 million customers use Vodafone services in more than 30 countries around the globe. They chose Vodafone services because Vodafone Company stands for a good value‚ great coverage and excellent

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    Airtel Efficiency Analysis

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    under a new Rs 244 offer‚ Airtel users are able to avail 1GB data per day for 70 days. This one comes with unlimited STD and local calls‚ yet there is a maximum limit of 300 minutes of free Airtel to Airtel calls daily‚ and 1200 minutes of free calls on the network per week. Meanwhile‚ in the Rs 399 pack‚ there is a limit of 3‚000 minutes for the 70-day period. Calls made to the same network will have a limit of 300 minutes per day and 1‚200 minutes per week. Airtel also has some data only

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    MARKET RESERCH

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    Introduction Market Research "Marketing research is the function that links the consumer‚ customer‚ and public to the marketer through information - information used to identify and define marketing opportunities and problems; generate‚ refine‚ and evaluate marketing actions; monitor marketing performance; and improve understanding of marketing as a process. Marketing research specifies the information required to address these issues‚ designs the methods for collecting information‚ manages and

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    Mcdonalds V/S Kfc

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    Project report On Brand Mcdonald’s vs Subway and KFC By Dhaval Shah (2009-2012) Under the guidance and support of Ms. Annukaran Majithia Amity Global Business School Ahmedabad Acknowledgement I thank‚ Ms. Annukaran Majithia for her valuable guidance and suggestions‚ which were vital inputs towards the completion of the project. I acknowledge all those‚ whose guidance and encouragement served as a beacon light and crowned my effort with success. Lastly‚ I would like to

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    Journal of Marketing‚ Vol. 30 No. 2‚ 1996‚ pp. 31-44. Bagozzi‚ R.‚ Yi‚ Y.‚ (1988)‚ “On the evaluation of structural equation models”‚ journal of Academy of Marketing Science‚ 16(1)‚pp.74-94. Andreassen‚W‚ Lindestad‚B.‚(1998)‚ “The impact of corporate image on quality‚ customer satisfaction and loyalty for customers with varying degrees of service expertise” ‚ International Journal of Service Industry Management‚ 9 ‚1‚ pp. 7-23‚ ANNEXURE

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