carte verde intitulată PRoporting unui cadru european pentru Responsabilitate socială corporativă.Aceasta oferă o definiţie generală a CSR Conceptul de responsabilitate societala a intreprinderii (Corporate Social Responsability) a aparut in S.U.A. in anii 1980‚ in timp ce‚ in Europa‚ utilizarea sa este mai recenta. In context american‚ paternitatea conceptului de CSR este atribuita lui Howard Bowen‚ in 1953‚ in lucrarea „Social Responsabilities of the Businessman“. El defineste notiunea printr-o serie
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THE BODY SHOP The Body Shop was founded in 1976 in Brighton (UK) by Anita Roddick.it now has now more than It changed the image of “Glamour and Beauty”. It brought about use of natural “exotic” products to cleanse and polish the skin & hair. Started new movements by refusing animal testing and being environmentally friendly “The business of business should not just be about money it should be about responsibility. It should be about public good‚ not private greed.” Anita Roddick. Core Values
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ICEVBM Project Report On CSR Practices followed in ITC Submitted To: Submitted By: - Section J Ms. Rachna Madaan Akshay Seth(PG20102448) Pankaj Wahi(PG20102500) Introduction “We believe that are corporate strategy which embraces societal development as an integral part of our mission of wealth creation
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1789. The issue of accountability and the analysis of multiple cases including Chiquita will be discussed in relevancy to litigation and the ATCA. Finally‚ the CSR issues dealing with the ACTA‚ along with the effects that this issue can have on all of a company’s stakeholders will be examined. The Issue: Before one can understand the CSR issues within the case‚ they must have a decent background of the ATCA. According to Chapter 28 of the United States Code‚ Part IV‚ Chapter 85‚ Section 1350‚ “The
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An inventory of CSR issues of Burger King Organizational Systems and Corporate Responsibility A Burger King Worldwide is a Delaware corporation that franchises and operates fast food hamburger restaurants‚ principally under the Burger King® brand (also referred to as the "Brand"). Since the company’s founding as a single restaurant in Miami‚ Florida in 1954‚ we have grown to become the world´s second largest fast food hamburger restaurant‚ or FFHR‚ chain as measured by the total number of restaurants
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M&S CSR Report Marks and Spencer have always had a keen interest in corporate social responsibility‚ however until recent changes they have taken a large step forward and taken it upon themselves to create new plans on how‚ as a company they can become “the world’s most sustainable retailer by 2015” (M&S Press Release 1-March-2010). From an early start M&S in 1930’s had a moral element; they offered several staff welfare services which included pensions as well as dental and health
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AkzoNobel Corporate social responsibility : Corporate social responsibility means that in addition to the pursuit of profit (profit) also takes into account the impact of your activities on the environment (planet) and that you have an eye for human aspects within and outside the company (people). It’s about finding a balance between people‚ planet and profit. More often it appears that this balance leads to better results for both the company and society. The question is does AkzoNobel think
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RELEVANCE OF 7ps OF MARKETING IN CSR CSR Corporate Social Responsibility is the continuing commitment by business to behave ethically and contribute to economic development while improving the quality of life of the workforce and their families as well as of the local community and society at large 7ps of marketing. NEED Corporate social responsibility (CSR) as a company’s willingness to strike the right balance between profits and environmental protection‚ social progress and the
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Assessment for Lotus Rental Car’s CFO on Feasibility of Alternative Fuel Vehicles COMM 215 Assessment for Lotus Rental Car’s CFO on Feasibility of Alternative Fuel Vehicles The idea behind the Alternative Fuel Vehicle (AFV) was intended to reduce emissions (generated by burning fossil fuels) that are polluting our air and depleting the ozone. AFV’s also help reduce our dependence on foreign oil (mostly from a highly unstable region of the world). Prior to a decision being made whether or
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Nestlé has plans to begin operations in Monrovia‚ a developing country. You have been asked by the government of Monrovia to research the organisation and write a report highlighting the arguments for and against Nestlé having a presence there. According to the Nestlé website‚ Nestlé is the Swiss company which produces and sells nutrient product such as cereal‚ water and coffee etc. This company has operated in 103 countries all over the world. Moreover‚ the sales of Nestlé last year were around
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