Effect of Sales Promotions on Consumer Buying Behavior in Branded Apparels in India. Abstract INTRODUCTION Basically‚ promotion is first introduced in the 4Ps of marketing. The four Ps represents the marketing mix (Product‚ Price‚ Place & Promotion) and the promotional mix is the important term used to explain the set of tools of the business. This is applied to achieve benefit of its products and services from its consumer and the followings are (Advertising‚ Public relation‚ Direct marketing‚ Personal
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The Essential Characteristics of Effective Teaching Word count: 1966 Essential Characteristics of teaching include having the skills and ability to plan a lesson‚ to manage a classroom‚ to give the children the time to learn collaboratively and for the teacher to have knowledge of the topic and be able to provide the knowledge in a way the children will learn and gain the desired knowledge. In the video of ‘Knowledge and Understanding of the World’ (Davies and Gooding‚ 2008)‚ Karen Whitehouse‚
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The Cult of Domesticity: Securing the 19th Century Woman in the Home During the Antebellum age of America‚ new values and ideals began to arise. These ideals were reflected in the households of middle class citizens and grouped together to create the “Cult of Domesticity.” The cult helped form the foundation of female inferiority in the male dominated society. As “slaves” to the home‚ women were to uphold morals that were no longer relevant in the new industrialized world. The ideas that led
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working mother-got a special deal: Fridays ojf‚ limited travel‚ easy clients. But when other employees - namely‚ nonparents started asking for similar treatment‚ the company found itself on the brink of an organizational firestorm. Morning K Be by Alden M. Hayashi MARCH 2 0 0 1 LEASE DON’T TELL ME that I need to have a baby to bave this time off." Those words were still ringing in the ears of Jessica Gonon an bour after a tense meeting witb one of her key managers. As she sat in her office trying
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Andrea Retolaza American History May‚ 13th 2011 THESIS STATEMENT The Apollo 11 voyage to the moon by Neil Armstrong and his crew had several conspiracy theories of being a false expedition without success‚ which sprang from criticisms regarding the “Earthrise” photo. Andrea Retolaza American History May‚ 13th 2011 OUTLINE The Apollo 11 voyage to the moon could be not true I. The Apollo 11 voyage to the moon by Neil Armstrong and his crew had several
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* Introduction People around the globe differ in terms of cultural backgrounds. If a company sells its products and services in different parts of the world‚ it must develop a marketing concept that is appealing to an international audience. As people and cultures can differ substantially‚ including their consumption behaviours‚ consumers are potentially different to reach‚ which creates an issue for a marketing manager in the way‚ that it must either follow the global marketing strategy‚ adapt
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A NOTE ON THE HISTORICAL ACCURACY OF THIS PLAY by Arthur Miller "This play is not history in the sense in which the word is used by the academic historian. Dramatic purposes have sometimes required many characters to be fused into one; the number of girls involved in the ’crying out’ has been reduced; Abigail’s age has been raised; while there were several judges of almost equal authority‚ I have symbolized them all in Hathorne and Danforth. However‚ I believe that the reader will discover here
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References: Adams RP (2007). Identification of Essential Oil Components by Gas Chromatography/ Mass Spectrometry. 4th Ed. Allured Publishing Corporation‚ Carol Stream‚ Illinois‚ USA. Al RA (1987). Flora of Kuwait. Vol 2. Alden press‚ Oxford. Bakkali F‚ Averbeck S‚ Averbeck D‚ Idaomar M (2008). Biological effects of essential oils. Food Chem. Toxicol.‚ 46: 446-475. Boulos L (2002). Flora of Egypt. Vol 3. Al-Hadara publishing. Cairo‚ Egypt. Brand WW‚ Cuvelier ME‚ Berset C
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Bibliography: Alden Chris‚ China in Africa (August 2007) De Lorenzo‚ Mauro‚ China and Africa‚ a new scramble ( the American Enterprise Institute for Public Policy Research ’s website‚ 2006) Gill Bates Gill and Reilly James‚ A tenuous hold of China Inc. in Africa Kurlantzick
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Free Press. AAKER‚ D. A. and KELLER‚ K. L.‚ 1990. Consumer Evaluations of Brand Extensions. Journal of Marketing‚ 54(January)‚ pp. 27-41. ADLER‚ C.‚ 2011. The man who makes Patek Philippe tick. Raconteur‚ 09 July‚ pp. 4-5. BATRA‚ R.‚ RAMASWAMY‚ V.‚ ALDEN‚ D.L.‚ STEENKAMP‚ J.E.M. and RAMACHANDER‚ S.‚ 2000. Effects of brand local and nonlocal origin on consumer attitudes in developing countries. Journal of Consumer Psychology‚ pp. 83-95. BERRY‚ L.‚ 2000. Cultivating Service Brand Equity. Journal of Academy
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