"Alibaba com s pricing strategy" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 11 of 50 - About 500 Essays
  • Better Essays

    Mobile USA Pricing Strategy1.) Given Virgin Mobile’s target market (14 - 24-year-olds)‚ how should it structure its pricing? The case lays out three pricing options. Which options would you choose and why? Be as specific as possible with respect to the various elements under considerations (e.g.‚ contracts‚ the size of the subsidies‚ hidden fees‚ average per-minute charges‚ etc.)Given Virgin Mobile’s (VM) target market (14 - 24-year olds)‚ I would recommend the company to structure its pricing based on

    Premium Mobile phone

    • 1274 Words
    • 4 Pages
    Better Essays
  • Good Essays

    he Coca-Cola Company has been very consistent with their pricing strategy over the many years they have been in business. Because they have a strong competitor‚ they have to keep their prices in line to compete. The ultimate goal of the company is to maximize shareholder value. The will often reduce the price of their products when entering new markets. They do this to raise brand awareness and face the competition. Once they are established‚ they move the prices back up to position themselves as

    Premium Writing Essay

    • 998 Words
    • 4 Pages
    Good Essays
  • Good Essays

    PRICING STRATEGIES AT HP AND KODAK When marketing products‚ it is very unlikely that consumers will purchase every products created. The days of creating products and marketing to all consumers are over. Customers have wants and needs and they know where to go and find their wants and needs. The objective to a successful marketing campaign is to separate your product from the competition. Michael Porter developed a model to formulate strategy’s to gain competitive advantages over the competition

    Premium Marketing Generally Accepted Accounting Principles Balance sheet

    • 850 Words
    • 4 Pages
    Good Essays
  • Good Essays

    The U.S. Airline Industry in 1995 2. a) American Airlines’ 1992 air fare strategies resembled its early to mid-80s SuperSavers program. It offered discounts of up to 45% on round-trip flights of at least 7 days‚ purchased 30 days in advance. Previously‚ air fare pricing was a simple structure of first class/coach and peak/off-peak categories. Robert Crandall‚ of American Airlines‚ introduced a new air fare system known as yield management. The simple price structure was unbundled to unleash multiple

    Premium Pricing

    • 426 Words
    • 2 Pages
    Good Essays
  • Satisfactory Essays

    Kari Lutro Jesper Sehested Jensen Chris Reinecke-Wilkendorff Springfield Nor’Easters Ticket Pricing Plan When trying to determine the right price level for seats at the Nor’eastern minor league games‚ Buckingham should keep in mind that he is dealing with a very price sensitive audience. The average income in Springfield is very low‚ since the city manly consists of working class households. This fact is backed up by the survey that states that 94% of the respondents had a household income

    Premium Household income in the United States Pricing Price

    • 748 Words
    • 3 Pages
    Satisfactory Essays
  • Good Essays

    FMCG firms in a fix over pricing strategy | | | | Some relief is on the way for fast-moving consumer goods( FMCG) companies‚ with prices of crude oil‚ wheat‚ milk and palm oil either on the decline or stabilising. Even as flexible packaging prices — which had become a new headache for FMCG companies — may come down on the back of stable crude oil prices‚ the verdict on production costs is still unclear. While palm oil prices have crashed by almost 40 per cent‚ wheat and milk rates are

    Premium Pricing Price Cost

    • 387 Words
    • 2 Pages
    Good Essays
  • Powerful Essays

    Introduction……………………………………………….2 2.0 Definition of Market Segmentation……………………….2 3.0 Market Segmentation of Hilton……………………………3 3.1 Demographic Segment and Hotels of Hilton…………..3 3.2 Geographic Segment and Hilton Hotels’ Strategy……..5 3.3 Psychographic Segment and Hotels of Hilton………….5 3.4 Behavior Segment and Hilton Hotels’ Strategy………..6 4.0 SWOT Analysis…………………………………………....7 4.1 Strengths………………………………………………..7 4.2 Weaknesses……………………………………………..7 4.3 Opportunities……………………………………………7 4.4 Threats…………………………………………………..8 5.0 Recommodation……………………………………………

    Premium Hotel Hilton Worldwide Hotel chains

    • 2235 Words
    • 9 Pages
    Powerful Essays
  • Better Essays

    LUFTHANSA – SHORT RUN INCENTIVES AND PRICING STRATEGIES COMPANY OVERVIEW Lufthansa is the flagship carrier of Germany and the world’s fourth-largest airline in terms of overall passengers carried. It operates services in 18 domestic destinations in Germany‚ 197 international destinations‚ and in 78 countries across Africa‚ the Americas‚ Asia‚ and Europe. With over 870 aircraft‚ it has the largest passenger airline fleet in the world when combined with its subsidiaries. The brand is strong

    Premium Airline Brand Northwest Airlines

    • 1451 Words
    • 5 Pages
    Better Essays
  • Good Essays

    Introduction 15 years ago‚ Alibaba is only a small company founded by a group of 18 people. Nowadays‚ Alibaba has been grown as a Chinese e-commerce empire across electric commerce‚ finance industry and wireless industry who also owns 10 subsidiary companies. Besides‚ the most important resource perceived by Alibaba which called Alibabaer‚ employees of Alibaba‚ has been grown to 24‚000 people (February‚ 2014). In the same time‚ as a untraditional company‚ Alibaba has established a strong company

    Premium Organizational culture

    • 1470 Words
    • 4 Pages
    Good Essays
  • Best Essays

    Hrm About Alibaba

    • 2393 Words
    • 10 Pages

    1. Introduction Alibaba Group is the world’s outstanding business-to-business e-commerce service company‚ which provides an efficient online trading platform for buyers and suppliers all over the world. It is China’s largest e-commerce group which was founded by Jack Ma in 1999‚ and has developed into seven affiliated groups‚ namely Alibaba International Business Operations‚ Alibaba Small Business Operations‚ Taobao Marketplace‚ Tmall.com‚ Juhuasuan‚ e-Tao and Alibaba Cloud Computing (News‚ 2012)

    Premium Maslow's hierarchy of needs Management Abraham Maslow

    • 2393 Words
    • 10 Pages
    Best Essays
Page 1 8 9 10 11 12 13 14 15 50