CORPORATE STRATEGY SMU MBA (PART-TIME) 2015 Table of Contents 1. EXECUTIVE SUMMARY 2 2. ALIBABA BACKGROUND AND HISTORY 3 2.1. GENERAL OVERVIEW OF ALIBABA 3 2.2 MISSION/VISION 6 3. STRATEGIC ANALYSIS 7 3.1. BUSINESS ANALYSIS 8 3.1.1 Overview 8 3.2.2 Domestic retail market 9 3.2.3 Global wholesale market (Alibaba.com) 16 3.2.4 Domestic wholesale market (1688.com) 17 3.2.5 Global retail market(AliExpress.com) 18 3.2.6 Cloud computing and Internet Infrastructure 19 3.2.7 Others
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Case: Alibaba Competing in China and Beyond Electric commerce (e-commerce) is the buying and selling of products or services over an electronic medium like the internet. The advantages of e-commerce are speedy transactions‚ less travel‚ low operational costs‚ ability to reach a large customer base‚ and round the clock buying and selling. Some of the disadvantages of e-commerce are the minimum amounts of customer to company interactions which leads to trust issues‚ e-commerce is prone to fraud and
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means whether it is aligned with performance and the power of shareholders in setting it and how well it is being disclosed. Talking about the corporate governance structure of Alibaba Group Holdings Limited‚ it could be first looking into the Board of Directors’ and its special “Partnership System” of Alibaba Group. Alibaba was founded in 1999 by Former English Teacher‚ Jack Ma‚ and his associates and it is nowadays the world’s largest E-Commerce Company. According to the Wall Street Journal‚ the
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1. Lock-in effect is the phenomenon whereby technologies remain dominant as a result of large sunk investment costs‚ complimentary technologies‚ and widespread usage. Since Alibaba.com is the first portal market mover in China‚ it will be difficult to create another portal market which is just as successful as Alibaba.com. The lock-in effect causes people to have preference for Alibaba.com than any other portal market because they have already established their brand. Some customers also develop
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Alibaba: Competing in China and Beyond Individual Report Intercultural Management Professor: Dr. Jacobo Ramirez Aalto University School of Economics Bachelor´s Degree Program in International Business Mikkeli Campus September 3‚ 2012 Matti Uusivirta Introduction In this report I will examine the case “Alibaba: Competing in China and Beyond.” Alibaba under the leadership of Jack Ma‚ its founder has transformed into one of the most successful e-commerce companies in China. In
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Research on how information System Technology give it competitive advantage. Done By: Neo Lai Shun FTDICT216 Page Number 1. What Are Information Systems (IS)? Page 2 2. Introduction to Business information System Page 2 3. How Does Alibaba Make Money? Page 4‚5 4. Advantages and Disadvantages of B2B and B2C Page 5 5. Conclusion Page 5 6. References Page 6 What Are Information Systems (IS)? A lot of organizations work with large great amounts of data. Data are basic values or facts
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market towards the B2C end. Alibaba formed good relationship with most of the brand and established a solid consumer base. It soon became aware of the trend and leveraged its strength by launching a B2C platform‚ TMall. Currently‚ it’s the largest B2C website in China. Moreover‚ a long list of fees would be incurred to sellers in the platform. As more business migrate to the new site‚ Alibaba can enjoy a more steady cash flow. Destination Country - US: On 11 June 2014‚ Alibaba launched US shopping site
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.COM Failure Marketing and the .COM Bust Why Marketing? The .COM bust‚ the .COM “bubble”‚ the failure of companies that “dot-bombed”‚ happened more than a decade ago‚ but the lessons learned are important for the present tech sector. Many investors argue that we are in a bubble now‚ with companies like Instagram selling for $1 billion and hundreds of others getting million dollar valuations. Looking back‚ it’s clear from a marketing perspective current aspects of the products and websites themselves
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Second‚ a consistent breastfeeding issue. Third‚ the associated cost of adopting certain changes to the policy. Fourth‚ the efficiency of implementing certain policy from top management to front line workers‚ namely the efficiency and practicality. SWOT Analysis | Strengths: * One of the Fortune Top 100 Companies to Work For in 2009. The company is a respected employer that values its workforce *
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Environment ............................................................................................. 7 1.1.4 Technological Environment ................................................................................ 8 1.2 Industry Analysis – SWOT Analysis .................................................................. 10 1.2.1 Strength ............................................................................................................. 10 1.2.2 Weakness ........................
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