analyze the factors that led to Alibaba sustaining its leadership position in the Chinese e-commerce market. Answer First mover advantage: Alibaba started its operations when e-commerce in China was in its infancy stage. Considering the potential of the budding e-commerce market‚ Alibaba started with operations that concentrated on providing B2B services to SMEs that were aspiring to go global. Smart competitive and marketing strategies: From an early stage‚ Alibaba had been focusing on differentiating
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Jack Ma (Alibaba) Zainab Raed Bazroon ID: 2140003961 Section 39 Who is Jack Ma? Jack Ma is an outstanding and great leader who redefines the way of success. Jack Ma led e-commerce in China. As the Executive Chairman and founder of Alibaba Group‚ China’s leading Internet business entity‚ he has been classified as one of the top Chinese entrepreneurs‚ who reached the desired Forbes list in recent years. How he gets started? When he was 12 years old‚ he got interested in learning English. He was
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enterprises also growing up and want to share this big cake. Taobao (www.taobao.com)‚ a Chinese-based company which is a leading platform for C2C personal transactions‚ was founded in 2003 by the 450 million investment from world’s best B2B company——Alibaba. Taobao is a typical example of China E-business style. Taobao paid a lot of efforts in order to China and Asia’s market dominance‚ during a lot of difficulties and challenges especially in the competition with E-bay. But some problems still exist
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China’s ecommerce industry. • Global Economic crisis. • Development of a more competitive technology Opportunities – O | Possibility for growth in profits. • Large untapped market potential. • Market share possibility in the US | | 1999 | Alibaba Group was established | 2000 | Launched the Gold Supplier membership to serve exporters in China. | 2001 | Launched the International TrustPass membership to serve exporters outside China. | 2002 | Launched the TrustPass membership to
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appropriate. Alibaba has advantages over eBay. Alibaba is already well known in their country. Alibaba’s Fees were not charged for online auctions. Alibaba offers free listings‚ local servers‚ and more localized features. Alibaba is using the strategy‚ Market Segmentation. They a great strategy of developing great acquisitions with other leaders in the industry such as Yahoo China. The ecommerce market in China is growing and Yahoo being a global company with influence puts Alibaba is the position
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Introduction Human resource is the most important asset of an organization. It refers to an employee/worker particular skills and knowledge to contribute to the organization. The success or failure would depend on the caliber of the people working in the organization. In most industry‚ manpower is needed to operate all area of business units in an organization. Regardless of the operative‚ administrative or management level‚ they are the ones who are ensuring the daily operations run smoothly and
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I – Company Background Alibaba.com was founded in 1999 by Jack Ma. It has become one of the world’s largest business-to-business platforms in the world‚ with more than 56 million registered users in more than 240 countries and regions‚ linking sellers of Chinese manufactured goods to millions of wholesalers overseas. The company is about 40% owned by Yahoo. Alibaba.com has four business-to-business (B2B) marketplaces. The company’s English language international marketplace (www.alibaba
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market towards the B2C end. Alibaba formed good relationship with most of the brand and established a solid consumer base. It soon became aware of the trend and leveraged its strength by launching a B2C platform‚ TMall. Currently‚ it’s the largest B2C website in China. Moreover‚ a long list of fees would be incurred to sellers in the platform. As more business migrate to the new site‚ Alibaba can enjoy a more steady cash flow. Destination Country - US: On 11 June 2014‚ Alibaba launched US shopping site
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Case: Taobao VS eBay China This case deals with the competition of dominant position in China’s online market between domestic player Taobao and global internet C2C service leader eBay. EachNet was copyed from eBay’s business model. As it confronted the difficulties raising capital‚ eBay entered China with its acquisition of the EachNet in 2002. The previous Chinese operation was changed significantly to align it with eBay worldwide systems including listing categorization‚ location of servers
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companies announce false CSR values in order to gain social reputation and government support‚ thus it is necessary to assess the authenticity of corporate CSR. The main goal of this Corporate Social Audit is to identify the specific CSR aspects that Alibaba Group claims to contribute‚ assess whether or not it is doing what it claims to do‚ and make a statement on its major strengths and weaknesses when fulfilling their social responsibility. As the largest
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