Taobao VS eBay in China eBay China eBay‚ as a global company with a global strategy that trades across many nations‚ regarded itself very much as an American company‚ founded in 1995. Under ’ pioneered online person to person trading ’‚ " a web-based community that bought buyers and sellers together " approaches ( Stockdale and Felstead‚ 2010) ‚ currently the company listing sites in 29 countries and defines the C2C model of e-business around world. eBay has became the dominant online trading
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1. Introduction Alibaba Group is the world’s outstanding business-to-business e-commerce service company‚ which provides an efficient online trading platform for buyers and suppliers all over the world. It is China’s largest e-commerce group which was founded by Jack Ma in 1999‚ and has developed into seven affiliated groups‚ namely Alibaba International Business Operations‚ Alibaba Small Business Operations‚ Taobao Marketplace‚ Tmall.com‚ Juhuasuan‚ e-Tao and Alibaba Cloud Computing (News‚ 2012)
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successful strategies of Taobao are worth our thinking and emulating. This paper mainly discusses Taobao’s success and its inspiration to the development of the domestic E-commerce. Index Terms—Taobao‚ E-commerce‚ successful strategies 1 Taobao’s successful experience is worth emulating by the domestic enterprises. II. ESTABLISHMENT OF TAOBAO I. INTRODUCTION With the rapid development of the Internet‚ Ecommerce attracts more and more attention and becomes a focus as a business body engaged in the
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Hangzhou‚ China‚ when he came up with the idea for Alibaba. That little idea‚ of course‚ evolved into one of the biggest tech companies on the planet and made Ma a billionaire many times over. Just like the garages where Hewlett-Packard‚ Apple and Google were started‚ the apartment in Hangzhou is now a shrine—another sacred spot in the tech world. Alibaba.com is the flagship company of Alibaba Group‚ is the world’s largest online business-to-business trading platform for small-and-medium size businesses
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Case: Alibaba Competing in China and Beyond Electric commerce (e-commerce) is the buying and selling of products or services over an electronic medium like the internet. The advantages of e-commerce are speedy transactions‚ less travel‚ low operational costs‚ ability to reach a large customer base‚ and round the clock buying and selling. Some of the disadvantages of e-commerce are the minimum amounts of customer to company interactions which leads to trust issues‚ e-commerce is prone to fraud and
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TU BERGAKADEMIE FREIBERG Alibaba: Competing in China and Beyond Competition Policy and Intellectual Property Rights IBDEM Prof. Dr. Johannes Stephan By Lu Hui Chin (57963) Yang Limeng (57938) 05.05.2014 Freiberg‚ Germany 2 Table of Contents 1. Introduction ……………………………………………………………………… 3 2. History and Development of Alibaba ……………………………………………. 3 3. Alibaba’s Competition Advantages ……………………………………………… 4 3.1 Biggest market share of E-commerce in China …………………………….. 4 3.2
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Taobao Online Shopping People describe what markets should do in four Ps: product‚ which means they should design a product that people will be satisfied with; price‚ which means they should set up different price for different products; place‚ which means they should choose a place where people will buy it; and promotion‚ a strategy to promote their products to attract people to buy. Taobao is an online shopping website‚ which is described as Chinese largest online shopping mall. It allows
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Alibaba’s development Development process Process and B2B2C mode Mode analysis of Alibaba 2.2.1 The Development of Alibaba Alibaba aAs a model of global B2B e-commerce model‚ from the launch site for the first time since it was founded at the end of 1998 to till right now‚ it Alibaba has has possessed more than 15 years of’ history. After four years of the establishment of the website‚ which is the end of 2002‚ . Alibaba get got its the first profit for the first time with‚ over six million yuanYuan
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CASE: IB-88 DATE: 01/04/10 TAOBAO VS. EBAY CHINA Ten to 15 years from now‚ I think China can be eBay ’s largest market on a global basis…. We think China has tremendous long-term potential and we want to do everything we can to maintain 1 our No. 1 position. — Meg Whitman‚ eBay CEO‚ 2004 By 2008‚ Jack Ma‚ CEO of Alibaba.com Inc.‚ was in a position to consider how to fortify Taobao’s dominant position in China’s online consumer-to-consumer (C2C) market. Ma and his company had come a long way
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Introduction 15 years ago‚ Alibaba is only a small company founded by a group of 18 people. Nowadays‚ Alibaba has been grown as a Chinese e-commerce empire across electric commerce‚ finance industry and wireless industry who also owns 10 subsidiary companies. Besides‚ the most important resource perceived by Alibaba which called Alibabaer‚ employees of Alibaba‚ has been grown to 24‚000 people (February‚ 2014). In the same time‚ as a untraditional company‚ Alibaba has established a strong company
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