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    case study of Alibaba

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    TU BERGAKADEMIE FREIBERG Alibaba: Competing in China and Beyond Competition Policy and Intellectual Property Rights IBDEM Prof. Dr. Johannes Stephan By Lu Hui Chin (57963) Yang Limeng (57938) 05.05.2014 Freiberg‚ Germany 2 Table of Contents 1. Introduction ……………………………………………………………………… 3 2. History and Development of Alibaba ……………………………………………. 3 3. Alibaba’s Competition Advantages ……………………………………………… 4 3.1 Biggest market share of E-commerce in China …………………………….. 4 3.2

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    HKU701 JIANGYONG LU ZHIGANG TAO EBAY’S STRATEGY IN CHINA: ALLIANCE OR ACQUISITION In December 2006‚ eBay Inc.‚ a US company that offered e-commerce‚ e-payments and internet communication services globally‚ announced its plan to form a joint venture with China-based online portal and wireless operator‚ TOM Online‚ in which eBay would have 49% ownership.1 The move reflected the increasing difficulties foreign internet companies were facing in their attempts to snatch a share of the Chinese

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