2004 What Is a Case Study and What Is It Good for? JOHN GERRING Boston University T his paper aims to clarify the meaning‚ and explain the utility‚ of the case study method‚ a method often practiced but little understood. A “case study‚” I argue‚ is best defined as an intensive study of a single unit with an aim to generalize across a larger set of units. Case studies rely on the same sort of covariational evidence utilized in non-case study research. Thus‚ the case study method is correctly
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Ford Pinto Fires Case Study and Executive Summary John Bonner‚ Scotti Greenleaf‚ Rose Scarbrough MGT216 University of Phoenix October 18‚ 2010 Sarah Nelson Ford Pinto Fires Case Study and Executive Summary Introduction During the Late 1960’s the Ford Motor Company was one of the leading auto manufactures in the United States. Ford was credited with revolutionizing the muscle car era of the 1950’s and 1960’s. During the mid 1960’s Lee Iacocca helped Ford establish itself in the late 1960’s
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Case Study on Melanoma Cody Wendell‚ Emily Turner‚ Aaron Nestor‚ Janie Williams 1. Cancer‚ a medical condition in which the cells start to mutate and multiply. Creating cells that have no purpose and cause major problems within the body. Biopsy‚ the medical process of cutting of a sample of the infected tissue to examine and observe to see what is wrong and how the disease is affecting the tissue. Tumor‚ a large group of cancerous cells within the body‚ often
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Masters in Hospitality Management FND 502 : Hospitality and Tourism Information Technology CASE STUDY :BETTER BITES PART 1 ‘Maybe we should start our own business.’ As soon as Paul said it‚ his two friends put down their coffee and stared at him. Paul Clermont‚ Sarah Odell and Christina Healy were second-year hotel and restaurant management degree students and they were looking over the business and travel news and lamenting the sluggish job outlook in their chosen field. They had always
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Photoshopped pictures may be “pretty” to look at‚ but they aren’t a good thing. Many young girls say it messes with their minds. Photoshop is wrong. It makes girls feel like they aren’t good enough. Why tell someone they can look perfect‚ if perfect doesn’t exist? First of all‚ pictures that have been photoshopped make people judge themselves and others. Yes‚ photoshop has been around for centuries and was certainly not intended to make anyone feel this way‚ but it does. Many experts say photoshopped
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CASE STUDY NO.1 Mary Roberts had been with the company three years when she was promoted to manager of the tax department which was part of the controller’s division.Within four months she became a supervisor of ten staff accountants to fill a vacancy.Her superior believed her to be most qualified individual to fill the position. Many senior employees resent her that she so young to fill the position and what made them more upsets was the fact tax managers did not discuss the promotion. QUESTION:
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CASE 2 FOUR CUSTOMERS IN SEARCH OF SOLUTIONS OVERVIEW Four telephone subscribers from the same street in a suburb of Toronto complain individually to Bell Canada about a variety of different problems. Is there more to each problem than might appear on the surface? Does it offer Bell a marketing opportunity? TEACHING OBJECTIVES • Provoke a discussion of the potential underlying causes of consumer complaints. • Highlight the fact that complaints are often opportunities in disguise‚
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Case Study 1 Week 1 Professor Eckert Shield Financial Problem Statement Doug bloom recently was promoted from sales rep to sales manager in a new territory for a struggling branch. This position is risky since the old sales manager was fired since he was unable to produce higher sales numbers. Doug’s mission is to implement a new First Plus program through his sales force. The issue‚ is that most reps are used to catering to their smaller accounts‚ which is opposite of the First Plus program
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SOLUTION TO CASE STUDY – HARSHA AT SIRSA Summary of Case The various units of Banarsi Das are scattered. Unit I is located near the grain store having Flour mill and standby power supply. Unit II is behind the railway station having Flour mill and maintenance workshop and Unit III is next to the bus stand having Bakery and Finished Goods Store. The above mentioned all sites are at some distance from one another and there is no scope for any expansion at any of the sites. Banarsi Das’s daughter Harsha
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food-borne diseases is rising. These diseases cost society billions of dollars each year. According to the Centers for Disease Control and Prevention (CDC)‚ 33‚000‚000 cases of food-borne diseases occur annually in the United States‚ about 1 of every 10 Americans; about 9000 die. Salmonella and related strains cause an estimated 4 million cases of food-borne illnesses each year‚ and Campylobacter causes an estimated 2 million illnesses each year. Another bacterium‚ Escherichia coli 0157:H7 causes an estimated
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