Pharmacia & Upjohn‚ Inc. Factual Summary: Company Profile: Pharmacia & Upjohn‚ Inc. was created with the merger of Pharmacia AB of Sweden and The Upjohn Company of US in 1995. Pharmaceutical products account for 90% of company sales; almost 70% of company sales are made outside USA. Industry Profile: Competitors: Bausch & Lomb‚ Alpharma and Lemmon Company. 26 % reported moderate to dense hair growth with the use of Rogaine as compared to 11% reporting moderate to dense hair growth with the
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PROPECIA: Helping Make Hair Loss History 1. Define Propecia’s potential customer base. What is Propecia competing against in the consumer’s mind? What can be learned from Rogaine’s experience in the marketplace? Propecia is a drug against hair loss‚ effective both on stopping and reversing the Male Pattern Hair Loss. According to Tom Casola‚ the brand manager of Propecia‚ the potential customer base is at least half of the male population‚ as MPHL occured in 30-40 million American
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Statement of the Problem Merck needs to develop a marketing strategy to launch its new hair loss product‚ Propecia®. The strategy should determine the target segment‚ product positioning‚ and the most effective marketing mix. Issues and Analysis The Food and Drug Administration ’s restrictions on direct to consumer (DTC) advertising restricts content and type of advertising. The FDA allows only three types of advertising for prescription drugs: brand name‚ indication or both. A key decision
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Microneedling As The Best Alopecia Areata Treatment In Providence Alopecia areata is one of those hair related diseases which is known as an autoimmune disorder in which the patient suffers from heavy hair loss on the scalp. Today‚ Microneedling technique is considered as the best Alopecia areata treatment in Warwick. Nowadays‚ hair problems are common for many people. Among several hair-related problems‚ uncontrolled hair fall is the most annoying issue which is caused due to the lack of proper
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Paper #1 Integumentary System Disorder Alopecia areata is a disease that affects the integumentary system.1 It is a disease that affects the hair follicles‚ which are part of the skin from which hairs grow. 1 In most cases‚ hair falls out in small‚ round patches about the size of a quarter.2 Many people with the disease get only a few bare patches. Some people may lose more hair.2 Rarely‚ the disease causes total loss of hair on the head or complete loss of hair on the
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Name of Diesease | Prevalence | Causes | Symptoms | Treatment | ALOPECIA AREATA | early childhood‚ late teenage or young adulthood | Current evidence suggests that alopecia areata is caused by an abnormality in the immune system. This particular abnormality leads to autoimmunity‚ a misguided immune system that tends to attack its own body. | Other findings that may be helpful are the appearance of short hairs that presumably represent fractured hairs‚ yellow areas of skin deposition at the follicular
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Tension on the hair by prolonged use of hair weaving or corn rows can also cause permanent loss. There are autoimmune disorders such as Alopecia Areata that cause patchy loss of hair often in small circular areas in different areas of the scalp. Alopecia Totalis is a total loss of hair on the scalp and is considered an advanced form of Areata. Alopecia Universalis is total hair loss of the entire body. People with diseases such as diabetes and lupus have also reported losing hair as a result
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results in local ischemic necrosis of the skin and adipose tissue. Pediatric cases have been less reported. In this article we present a 10 year old girl developing nicolau syndrome after intramuscular injection of steroid as a treatment for alopecia areata. Introduction Nicolau syndrome is a rare iatrogenic syndrome as a side effect of intramuscular injection‚ several medications have been implicated leading to tissue necrosis including the skin and subcutaneous tissues.[1‚2] The pathogenesis
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The Integumentary System Christina Valle Semester Project MED- 105/ME1 ASA College The Integumentary System The integumentary system is the organ system that protects the body from damage‚ and consists of skin and its appendages: hair‚ nails‚ sebaceous glands and sweat glands. The skin is our body’s covering‚ and is the largest organ of the body. ------------------------------------------------- Functions of the skin 1. ------------------------------------------------- Covers and
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Aloe Vera Extract as hair grower and Sampaguita as fragrant Abstract: Hair loss is a problem that faces millions of people‚ including men‚ women and even children. Aloe Vera has been used by many different cultures to stimulate hair growth‚ and it is safe‚ natural and affordable. It’s no secret that Aloe Vera is good for your hair and scalp. If you are suffering from excessive hair loss‚ reducing the amount of chemicals you put in your hair is an important first step.
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