istr2011 PROJECT REPORT ON DISTRIBUTION CHANNEL OF PEPSI MAX ------------------------------------------------- GROUP MEMBERS- * ------------------------------------------------- ARSHLEEN KAUR * ------------------------------------------------- NISHANT SINGH * ------------------------------------------------- ROMA * ------------------------------------------------- SEEMA SHEKHAWAT * -------------------------------------------------
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characteristics of the alternative beverage segment of the industry differ from that of other beverage categories? Explain. SEGMENTATION: The global market for alternative beverages was divided by product type (sports drinks‚ energy drinks‚ and vitamin-enhanced beverages) with different demands for each group. Sports drinks accounted for nearly 60% of alternative beverage sales in 2009‚ while vitamin-enhanced drinks and energy drinks got about 23% and 18% of 2009 alternative beverage sales‚ respectively
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considering to start selling printers directly to consumers via new electronic channel since he had already sell refurbished printers via internet outlet. He wants to know what products to sell‚ what prices to set and how to manage with current distribution partners. HP was founded in 1939 by Bill Hewlett‚ and Dave Packard. The business started by selling technological and innovative products to business‚ and individual consumers throughout USA‚ and has expanded worldwide. There are five major businesses
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CHAPTER II Theoretical Framework This chapter presents the relevant theory‚ related literature‚ related studies‚ conceptual framework‚ hypothesis and definition of terms used in the study. Relevant Theory ------------------------------------------------- Behaviorism Behaviorism as a theory was primarily developed by B. F. Skinner. It loosely encompasses the work of people like Edward Thorndike‚ Tolman‚ Guthrie‚ and Hull. What characterizes these investigators are their underlying assumptions
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1. What are the strategically relevant components of the global and U.S. beverage industry macro-environment? How do the economic characteristics of the alternative beverage segment of the industry differ from that of other beverage categories? Explain. The strategically relevant components of the global and U.S. beverage industry macro-environment are Market Size‚ Market Growth‚ Markets Segmentation‚ and Intensity of Rivalry. Market Size: The beverage industry serves an incredible large market
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Table 1 Frequency and Percentage Distribution of Respondents According to Age Age Frequency Percentage 15-20 yrs old 13 13.00 21-25 yrs old 6 6.00 26-30 yrs old 11 11.00 31-35 yrs old 12 12.00 36-40 yrs old 17 17.00 41 yrs old and above 41 41.00 Total 100 100% Table 1 showed the Frequency and Percentage Distribution of Respondents According to Age. Majority of the respondents belong to age bracket 41 yrs old and above‚ having a frequency of 41 and percentage of 41%; ages 15-20 yrs old‚ having a
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PUBLIC DISTRIBUTION SYSTEM ↑ “A hungry world is a dangerous world. Without food‚ people have only three options – they riot‚ emigrate or die. None of these are acceptable” - UN Food & Agriculture Organisation (FAO) Introduction 1. ↑According to the Global Hunger Index (GHI) report of 2012‚ India ranks 66 out of 88 countries in the hunger index. India is the world’s hunger capital due to the following statistics:- a) ↑ Hunger remains No 1 cause of death in
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Research on Pharmaceutical Channel Distribution 2013 Medhad Nasser Chowdhury 082735530 4/30/2013 MKT 450.1 Faculty Members: Shahed Hussain The New Era A journey through the pharmaceutical channel system in Bangladesh Abstract The aim of the study is to analyze the changes that took place in Bangladesh Pharmaceutical Industries Channel system in the past decade. The current scenario of the pharmaceutical Industry in Bangladesh and external effects that might bring in
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Articles Sociology of the Prison Classroom: Marginalized Identities and Sociological Imaginations behind Bars Teaching Sociology 39(2) 165–178 Ó American Sociological Association 2011 DOI: 10.1177/0092055X11400440 http://ts.sagepub.com Kylie L. Parrotta1 and Gretchen H. Thompson1 Abstract The authors use sociology of the college classroom to analyze their experiences as feminists teaching sociology courses in the ‘‘unconventional setting’’ of prison. Reflective writing was used to chronicle experiences
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Functions and types of channels of distribution * Functions; reconcile the needs of producers and consumers‚ improving efficiency‚ improving accessibility and providing specialist services * Consumer Channels; producer direct to consumer‚ producer to retailer to consumer‚ producer to wholesaler to retailer to consumer‚ producer to agent to distributor to wholesaler to retailer to consumer * Industrial Channels; producer to industrial customers‚ producer to agent to industrial customer
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