Alternative advertising options * In recent years researchers have noticed reduced effectiveness for television due to increased commercial clutter. * Furthermore TV advertising costs have risen faster than any other media costs and many marketers are looking for alternatives Place Advertising: * Or out of home advertising is a broad category including many creative and unexpected forms to grab consumers attention * Rationale = marketers better off reaching people where they work
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Adoption: The Alternative to Abortion The word “positive” is both feared and revered by women around the globe. A simple plus sign on a pregnancy test can be cause for elation or terror. Nearly half of pregnancies among American women are unintended‚ and four in 10 of these are terminated by abortion (Finer and Henshaw 2001). Abortion‚ legalized in 1973 by the Supreme Court decision in Roe v. Wade‚ is defined by the Merriam-Webster’s Dictionary of Law as the termination of a pregnancy after‚ accompanied
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Disaster Recovery Plan David Bartmess IT/240 Tim Ramsdell Disaster Recovery Plan This plan is intended to protect and recover company computer-based assets in the case of loss or damage to the existing systems. To be included in this plan are the backup plans‚ system protection‚ and recovery procedures. The theft of the server physical entity needs to be addressed first‚ since the physical loss of equipment cannot be totally compensated for. Having a window in the
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An Introduction to British Parliamentary Debating The Oxford Union Schools’ Competition uses a format known as British Parliamentary (BP) debating. This is the format used by most university competitions for schoolchildren (it is also used by the Bristol‚ Cambridge and Durham Schools’ Competitions)‚ but it is quite different from other formats‚ such as that used in the ESU Schools’ Mace. Speakers who have debated in other formats usually have no difficulty switching to BP‚ but it is important that
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What’s the best way to unlock a woman’s wildest desires in bed? "Passion‚" said 42 per cent of the women we surveyed. "That means being in the moment and not being distracted‚" says US psychologist Dr Joel Block‚ the author of Secrets of Better Sex. "Sex is a conversation‚ and she doesn’t want to feel like you wish you had your BlackBerry." A woman takes attendance during sex in many ways‚ and the strongest signal you can send comes from your mouth. More than 90 per cent of women we surveyed said
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it works its magic by simulating the effect of tobacco once it hits the system. The e-cigarette can very well become the means that one can adopt to help them wean off smoking altogether although research questions remains to be framed and studied regarding how successful or common this optimistic attitude has resonated with smokers or aspiring quitters. However‚ as an alternative‚ the e-cigarette is said to be safer than ‘real’ cigarettes. The concept was formulated by a Chinese pharmacist‚ Hon Lik
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giant tank holding 8‚000 kilolitres (280‚000 cu ft) of oil‚ in Sitapura Industrial Area on the outskirts of Jaipur‚ Rajasthan‚ killing 12 people and injuring over 200. The blaze continued to rage out of control for over a week after it started and during the period half a million people were evacuated from the area. The oil depot is about 16 kilometers (9.9 mi) south of the city of Jaipur. The incident occurred when petrol was being transferred from the Indian Oil Corporation’s oil depot to a pipeline
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Alternative Energy for Future Nowadays the most common energy resources come from Fossil Fuel‚ which according to research it shows that more of 85% of all energy that is consumed in the United States. It takes millions of years for the Fossil Fuel to actually develop and ready to be used‚ and the main concern of Fossil Fuel is that it cannot be consumed over and over again or reused. Through this analysis it can be assumed that because it takes millions of years for the fossil fuel to develop‚
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Natural Disasters in Nuclear Energy Development Carlaine Puckett Strayer University Abstract The modern day dependency on fossil fuels has led to a global search for ethical and environmentally-sound alternative energy. Among the most powerful is nuclear energy‚ though it is mired in controversy. This essay describes‚ among other things‚ the nuclear energy process‚ and with it the weaknesses. Amid the hope of one day using nuclear energy as a “green” energy source
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The history of Alternative fuels‚ or at least the concept of it‚ has been around since the early days of the automobile. Alternative fuels such as biodiesel‚ ethanol and methanol‚ have been produced and used on a small scale for decades. They are now being rediscovered due to the rising cost of oil and the instability of world politics. The discovery of these fuels changed the face of the planet‚ but since day one people have looked for other fuels that improved over the course of history. Alternative
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