implementing brand extension are enhancing the brand equity value‚ increasing sales and enhancing the consumers’ image of the brand values by increased communication (Jobber‚ 2007). Competitive advantages of Zara According to the founder of Inditex‚ Amancio Ortega indicated that the aim of Zara is ’to democratise fashion by offering the latest fashion in medium quality at affordable prices’. The competitive advantages of Zara which differentiate from other competitors are the turnaround time and the feedback
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UNIVERSITY OF SAINT ANTHONY (Dr. Santiago G. Ortega Memorial) City of Iriga SCHOOL OF GRADUATE STUDIES AND RESEARCH ABSTRACT THE EFFECT OF THE 4PS ON THE ACADEMIC PERFORMANCE OF SELECTED PUPILS OF CRISTINA R. PRINCESA MEMORIAL ELEMENTARY SCHOOL‚ LIGAO CITY DIVISION BERNAS‚ Ailyn B.‚ DAVID‚ Vivencio Jr. N.‚ FOLLOSCO‚ Princess Mae L.‚ PRINCESA‚ Maria Analou L.‚ TORALDE‚ Jerson V.‚ University of Saint Anthony‚ Iriga City Keywords: 4Ps‚ Academic Performance This research work aimed to determine the
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coventry.ac.uk/adapt (accessed April 2006). Bilkey‚ W. and Tesar‚ G. (1977)‚ “The export behaviour of smaller-sized Wisconsin manufacturing firms”‚ Journal of International Business Studies‚ Vol. 8‚ pp. 93-8. Blanco‚ X.R. and Salgado‚ J. (2004)‚ Amancio Ortega. De cero a Zara‚ La esfera de los libros‚ Madrid. ˜ Bonache‚ J. and Cervino‚ J. (1996)‚ “Caso Zara: el tejido internacional”‚ in Duran‚ J.J. (Ed.)‚ ˜ Multinacionales espanolas I. Algunos casos relevantes‚ Piramide‚ Madrid‚ pp. 51-86. Brown‚ S
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Number of words of the report: 5425 Contents Introduction Inditex is an eight-brand group of the world’s largest fashion retailers with its headquarters located in La Coruna‚ in Spain. Founder and majority owner of the company is Amancio Ortega‚ famous Spanish entrepreneur. Chairman and CEO of the company is Pablo Isla Alvarez de Tejera. Inditex’s corporate culture is based on close communication between the customers and the employees. Today company has more than 100.000 employees worldwide
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immigrants with a green card‚ and Mexican-born undocumented immigrants. A separate but comparable group for Latinos not of Mexican origin was also prepared and used for comparison and analysis with US-born non-Latino white subjects (Ortega A‚ et al‚
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industry”‚ available from . Retrieved April 2006. Bilkey‚ W. and Tesar‚ G. (1977)‚ “The export behaviour of smaller–sized Wisconsin manufacturing firms”‚ Journal of International Business Studies‚ Vol 8‚ pp. 93-98. Blanco‚ X.R. and Salgado‚ J. (2004)‚ Amancio Ortega. De cero a Zara‚ La esfera de los libros‚ Madrid. Bombin‚ V. (2001)‚ “Caso: el Grupo Inditex”‚ Harvard Deusto Finanzas & Contabilidad‚ No 44‚ pp. 42-53. Bonache‚ J. and Cerviño‚ J. (1996)‚ “Caso Zara: el tejido internacional”‚ in Duran‚ J.J.‚
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AFFIDAVIT OF LOSS OF SCHOOL IDENTIFICATION CARD REPUBLIC OF THE PHILIPPINES ) _____________________________ ) SS. I‚ AARON PAUL S. ORTEGA‚ Filipino‚ of legal age‚ single‚ and a resident of Lot 33 Block 40 Country Homes‚ Cabantian‚ Davao City‚ Philippines‚ after having been duly sworn in accordance with law‚ hereby depose and say: 1.That I am a holder of a school identification card issued by BROKENSHIRE COLLEGE‚ IT DEPARTMENT‚ Madapo Hills‚ Davao City; 2.That I used to put said identification
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www.hbr.org Spanish clothier Zara turns the rules of supply chain management on their head. The result? A superresponsive network and profit margins that are the envy of the industry. Rapid-Fire Fulfillment by Kasra Ferdows‚ Michael A. Lewis‚ and Jose A.D. Machuca Reprint R0411G This document is authorized for use only in PGDM / Operations and Supply Chain Management by Dr. Sourabh Bhattacharya at Institute of Management Technology‚ Hyderabad (IMT‚HYD) from November 2013 to March
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shelves in almost two weeks. This rapid supply chain allows Zara’s copies to be in their stores before designers even have them in theirs. In summary‚ Zara has closed the loop from manufacturing to customers¶ hands. They are obsessive about control. Mr. Ortega the CEO of the Inditex‚ the parent company of Zara‚ once said that the secret to retail success is to ’have five fingers touching the factory and five touching the customer’. 2 - Introduction Zara is the flagship brand of the Spanish retail group
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Supply Chain Management Strategy of the Retail Brand Zara Executive Summary The purpose of this report is to understand and analyze fashion retail brand Zara’s secret behind its successful supply chain management. Zara has been the pioneer in agile supply chain management and for popularizing the trend of fast moving fashion. Therefore‚ with the help of this example‚ agile distribution management has also been discussed in this paper. Additionally‚ computer hardware brand Dell and Australia’s leading
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