Executive Summary This report seeks to evaluate the major issue facing eBay with regards to its international strategy. This will be done through the analysis of eBay’s competitive environment using the Porter’s 5 forces and positioning in the industry using the BCG portfolio matrix. Following which‚ we will proceed to identify the sustainable competitive advantages of eBay using the resource-based view of the firm. The core competence of eBay will also be discussed. Through an overview of the above mentioned
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itself selling DVDs‚ CDs‚ MP3 downloads‚ software‚ video games‚ electronics‚ apparel‚ furniture‚ food‚ toys‚ and jewelry. It also produces consumer electronics mainly the Amazon Kindle e-book reader and the Kindle Fire tablet computer . It is a major provider of cloud computing services. It has its presence in many countries. Amazon has separate retail websites for many countries such as US‚ Canada‚ UK‚ France‚ Germany‚ Italy‚ Spain‚ Brazil‚ Japan‚ and China‚ with international shipping to certain other
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The Advantages of Hiring an External Advertising Agency Many companies such as Dinty Moore have attempted to market and advertise using in-house personnel. Using in-house associates to market a product can be successful if they are familiar with the product and the customer base. Often time‚ companies select to stay in-house due to budget restraints. Budget‚ skill set and product knowledge are a few contributing factors used in determining if it is feasible to use in-house associates or hire
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*First presentation * Secondweek presentation What do we mean by strategy? Long term plan to achieve the goal and objectives matching internal strengths and external opportunities and Sense of purpose also organization try to Change customers’ behavior and Standard pattern of behavior over a period of time in order to achieve objectives. 5 P’s for Strategy (Henry Mintzberg‚1996). * Plan:long term plan action to deal with a situation.They are made in advance of the actions to which they
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Amazon.com Overview of web technologies used by Amazon.com. Website Background Description on Homepage: Amazon.com: Online Shopping for Electronics‚ Apparel‚ Computers‚ Books‚ DVDs & more Online shopping from the earth’s biggest selection of books‚ magazines‚ music‚ DVDs‚ videos‚ electronics‚ computers‚ software‚ apparel & accessories‚ shoes‚ jewellery‚ tools & hardware‚ housewares‚ furniture‚ sporting goods‚ beauty & personal care‚ broadband & dsl‚ gourmet food & just about anything else. Online
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Analysis of Amazon 4 2.1. Amazon in Porter’s frameworks 4 2.1.1.Porter’s Five Forces 4 2.1.2. Generic Strategies 6 2.2. Modes of entry 7 2.2.1. Licensing or franchising 8 2.2.2. Joint venture 8 2.2.3. Wholly owned subsidiary 9 3. Individualized Pricing 10 3.1. Analysis of individualized pricing 10 3.2. Government’s role 11 4. Conclusion 12 Bibliography 13 1. Introduction Amazon is the world’s largest e-commerce company. It was founded by Jeff Bezos in 1994 (Amazon‚ n.d.) and
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Delivery Process 4 Other company initiatives to Gain Profitability 4 Launching Amazon in the UK and Germany 4 Launching Amazon in France 4 Amazon’s challenges 5 Globalization and localization 5 Theories 7 Integrated Supply Chain 7 8R’s 8 Supply Chain Issues 9 Appendix 10 Summary The flow of inventory At the first beginning‚ Amazon had hold the modest inventories and rely on the wholesalers – primarily Ingram Book Company
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CASE 1 - AMAZON .COM: THE BRINK OF BANKRUPTCY Summary: Amazon.com is a global leader in online-retail. The company was born out of the tech boom of the 1990’s and founded by Jeff Bezos. Since its founding as an online bookseller‚ Amazon.com and drastically grown to expand its product offerings‚ fulfillment‚ and customer service. This growth required huge investments in technology and processes to support the complex business. Today‚ Amazon .com sells‚ or auctions‚ books‚ music‚ videos‚ toys
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html?ie=UTF8&cdForum=Fx20DX5GEB7TUX8&cdThread=Tx1RLD0EXGFVC38 http://mashable.com/2010/12/01/amazon-wikileaks/ http://www.foxnews.com/scitech/2010/12/01/amazon-severs-ties-wikileaks/ http://www.foxnews.com/scitech/2010/12/01/wikileaks-relying-amazon-servers/ http://www.eff.org/deeplinks/2010/12/amazon-and-wikileaks-first-amendment-only-strong http://www.facebook.com/pages/Boycott-Amazon-for-Dumping-Wikileaks/174975139187861 http://knowledge.insead.edu/CrisisCommunications080609
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LEBANESE INTERNATIONAL UNIVERSITY SCHOOL OF BUSINESS BMIS 300 Project Structure Guidelines The Study As Individuals or by groups‚ select an organization of your choice to study its information system. The organization can be of any type: small‚ medium or large organization‚ private or public‚ for profit or not-for profit organization. The organization activities could be selling or manufacturing goods and/or services. You have to collect information about the organization through
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