020607MVA1_ZXK_265_V5 Business plan preparation Training program for Entrepreneurs Enno de Boer (GE/MU) Oliver T. Lohfert (GE/MU) Johannes Pruchnow (GE/MU) PD Paper McKinsey&Company – Copyright 2002 0 020607MVA1_ZXK_265_V5 AGENDA • Short introduction to the use of business plans 0:15 hours • Preparation guidelines for business plans 3:30 hours • Wrap-up 0:15 hours McKinsey&Company – Copyright 2002 1 020607MVA1_ZXK_265_V5 AGENDA • Short introduction
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and a web service provider‚ which has emerged as a leader in the e-business world. Originally‚ the company began as a website that sold books at discount prices‚ now Amazon.com has evolved into a marketplace for the world. Jeff Bezos who is the founder and CEO of Amazon.com wanted a name for his company that began with "A" so that it would appear early in alphabetic order. He began looking through the dictionary and settled on "Amazon" because it was a place that was "exotic and different" and it was
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Amazon.com’s E-Business Model Amazon.com was founded in 1994 as an online book retailer. Now‚ the largest retailer of books has also become the largest online retailer with a customer base of over 30 million people. Amazon competes in a vast array of markets including: books‚ movies‚ digital readers‚ computers‚ consumer electronics‚ pet needs‚ groceries‚ health and beauty aids‚ toys‚ clothing‚ jewelry‚ shoes‚ sporting goods‚ tools‚ automotive‚ hardware‚ building supply‚ and more. Despite their
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Increasingly‚ web savvy individuals are seeking out honest reviews of all sorts of internet products before they buy. Product reviews are intended to help buyers to make better informed buying decisions. Product review sites are plentiful and so are writers. SpearGearStore.com is a website that brings unbiased best budget online product reviews to the internet users who buy products from the online stores. The website helps customers to find out which product is the best for them. The main objective
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12/17/2013 Professor Andersen Amazon.com Amazon is one of the largest companies selling products online. They specialize in vendors and/or have individuals send an item to the Amazon company warehouse and Amazon.com can sell the product. This company is versatile and sells all items from sleep wear to cook ware. Basically‚ vendors‚ individuals‚ and Amazon’s warehouse can all sell goods and make it available to do so. Like all companies‚ Amazon has policies and procedures to protect both the
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Marketing | Conversion to buyers and sellers | Auction Process | Payment | Peer Review | Using Porter’s five forces model‚ there’s a threat of new entrants (because of the low entry barriers and the market is full of competitors)‚ substitute products or services (many of the items on eBay are not purely exclusive to the site and other sites use similar ways to do their business)‚ supplier power (there is a limitless number of suppliers for eBay‚ and much revenue comes from suppliers’ own revenue)
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(according to the company situation) CEO – IT ia not a analysis – just an observation. Not recommendation or putting any action. Understand the different parts of the Business. Two groups (Customers) – Don’t overdo customers segregation. Don’t go down to the bottom level. Put in the canvas with items as specific as possible; the model is useless with general items. Eg. Travelers – not useful. E.g Cost – Marketing cost‚ revenue cost. Key word is ‘Key’ wrt value proposition. What is your value
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Case 4: Amazon: One E-Store to Rule Them All 1) The CEO of Amazon.com‚ Jeff Bezos‚ effectively employed both intuitive and systematic thinking when he developed the Kindle for sale. Through Bezos’s creative idea in the Kindle‚ one can see that he makes decisions that seem to be based off of intuitive thinking. With this approach‚ people make decisions according to their past experiences and gut feelings‚ as opposed to analyzing all of the facts. Bezos took a risk in the creation of the Kindle
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Founder Jeff Bezos started Amazon in 1994 which became a multi-billion dollar company. Jeff wanted to provide service to people all over the world with books‚ but end up meeting the needs of much more. People doesn’t have to go out their home to looks for an item all over the city. Amazon.com owns many other online companies such as Zappos.com‚ Alexa internet‚ IMDb‚ Lovefilm‚ The book depositary‚ Woot‚ and many more. Even if someone doesn’t order anything off of amazon‚ you could be ordering items
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Hulu’s hybrid nature and its hesitance to shake up its parents’ business models help explain why it’s currently the “oh‚ yeah‚ I forgot about them” player in streaming services. The privately held Hulu has about 12 million subscribers and is reportedly worth roughly $6 billion—making it one-eighth as big as Netflix and one-tenth as valuable. It’s a go-to source for “catch-up” TV but not for original programming. Missed the last episode of Modern Family? For $8 a month‚ you can watch it on Hulu. That—and
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