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    lecture 5 e-commerce

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    Part V – Web Development E­Commerce     E-Commerce ● ● ● ●   One of the most popular activities on the  online is shopping invention of the very old notion of "sell and  buy" process of execution of commercial  transactions electronically appeared in the late 1970s and allowed  business companies and organizations to  send commercial documentation  electronically.    History ● Electronic Data Interchange ● Electronic Funds Transfer ●   The ability to use these technologies 

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    Thesis: Amazon achieved its enormous success through the first mover advantage into online retailing‚ the business level strategy supported by corporate level strategy and their CEO‚ Jeff Bezos. First mover advantage in the hi-tech world can present a tremendous entry barrier for competitors. That is the reason why some tech giants are able to sustain their competitive advantage for a long time. Amazon is an example of a company that used their first mover advantage to gain lots of free national

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    E-commerce and its big players Today‚ Ecommerce is the new mantra of business. The Internet provides an effective entrance strategy to the global market‚ even for the smallest players in the industry. With the universal ability to leverage on this additional dimension created by E-commerce today‚ which comes at a minimal cost‚ yet maximum efficiency‚ there is hardly any business without a supporting e-business platform in today’s world. Online retail giants such as Amazon‚ and of course‚ the up and

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    E-Commerce in India – The Current Scenario E-Commerce in India – The Current Scenario There was a time when ‘E-Commerce’ as a term wasn’t heard of in India. However people still used to know that there are websites such as indiatimes.com and shopping.rediff.com which sells stuff online but to buy that‚ you need to have credit cards. Credit Cards‚ 10 years back‚ was not a common man’s common card‚ it was considered as a priced possession. People those times were more skeptical to use cards for online

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    sales for consumer goods. In 2020‚ this amount is expected to be almost multiplied by 10 to reach 10 Trillion Yuan and 16% of retail sales. (Source: Chinainternwatch and AliResearch) In comparison to USA market 210 Billion USD in 2012‚ Chinese e-commerce already surpassed USA in transaction amount. By 2014‚ the gap will reach 74% in favor of China sustained growth. (Source: http://techcrunch.com/2010/03/08/forrester-forecast-online-retail-sales-will-grow-to-250-billion-by-2014/) Few factors

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    Amazon

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    Amazon is the world’s biggest e-commerce retailer. They were founded in 1994‚ being the first online retailer to secure one million customers in 1997. They are based out of Seattle‚ Washington but have locations in 18 U.S states and 14 international locations. They currently have over 88‚000 employees and are still growing. Amazon sells pretty much anything you want on their website‚ from DVDs and video games to shoes and sports equipment. When Jeff Bezos‚ founder of Amazon.com‚ started Amazon all

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    Amazon Case Notes

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    Amazon Case Study – Notes 1. Using appropriate theories/tools/models covered on the module: * Critically examine Amazon’s strategic positioning on the European market. Access the extent to which value innovations contributed to Amazon’s success as a global player (35 marks) * Evaluate Amazon’s business and corporate-level strategy - a key component to the company’s continued success‚ by discussing approaches adopted to establish a truly global brand (25 Marks) * Suggest

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    entrepreneurs setting up an e-commerce model for their businesses. Ecommerce can be fruitful for an organization over the web only if there is a solution to an existing customer problem. This paper aims at introducing basic e-commerce concepts to entrepreneurs who wish to set up an online model (Internet). To setup an online business one needs to get a domain name (for ones website)‚ which is generally ones business name or generic word which also includes a dot com‚ dot net‚ dot org extension

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    1. Hotel utilise e- commerce very effectively for procurement purpose. They purchase essential products necessary for the daily running of the hotel via online websites. I would like consider Costa coffee Heathrow in my case study as I am working there presently and it is very much suitable for this case study. The website which Costa uses to purchase its essential products for daily running of the business are: * www.geometric-furniture.co.uk * www.kn-portal.com * www.caterwide.com * www

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    Considering the level of competition in Business-to-Consumer (B2C) E-commerce environment and the investments required to attract new customers‚ firms are focusing on reducing their customer churn rate. Churn rate is the ratio of customers who part away with the firm in a specific time period. One of the best mechanism to retain current customers is to identify any potential churn and respond fast. Detecting early signs of a potential churn‚ recognizing what the customer is looking for by the switch

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