2011 WINTER EXAMINATION Module Code: SP Programme(s): MBA/MSc Marketing Student ID: Module Title: Strategic Planning Seat Number: Exam Date: Exam Duration: 05 January 2011 3 hours No. of Pages (including cover sheet): 3 ALLOWABLE MATERIALS Open Book Examination Non-programmable calculator permitted INSTRUCTIONS TO CANDIDATES 1. Answer 3 questions out of 9 2. All questions carry equal marks. 3. This exam is worth 50% of the final marks for this module. You are required to
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differentiators. As progressive technology advance‚ it enhances Amazon market and allows Amazon to be lauded for its recommendations engine‚ and subsequently‚ contextual purchasing capabilities‚ and of course the shopping experiences. All these factors are crucial to keep their customers coming back for more. A new research from Forrester indicates shows that 30 percent of consumers now begin their buying process researching on Amazon as opposed to Google‚ indicating Amazon’s authority as an all-in-one
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a manufacturer of a wide line of cutting tools and related parts and supplies. Late in 1980‚ Mr. Sagan‚ director of corporate development and Mr. Albert‚ executive vice president agreed that regular formal planning should become part of management ’s way of life at Copley. EXECUTIVE SUMMARY In 1981‚ Copley Manufacturing Company had begun formal corporatewide planning. The formalized planning was ingrained into life at Copley through a series of visits by corporate groups‚ planning review meetings
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sacrificed. In Amazon Unpacked‚ by Sarah O’Connor‚ O’Connor identifies several
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Strategic Capabilities 2011 Introduction Strategy is all about planning the next moves‚ making decisions - how and where to move forward from the current position. In the past‚ strategy was associated mainly with the military sector‚ the top chiefs of command were making tactical choices in order to defeat their rivals and achieve victory. In the business sector the purpose of strategy is in principle the same‚ planning and building a road or path that will lead us to where ever it is
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MAN-30055 International Business Strategies Integrative Case 8 Wikimart: Building a Russian Version of Amazon (pp. 436-439) Prepared by: Goh Peg Gie Lim Lee Pang Ng Lay Yen 14021369 14021371 14021381 Company Profile Let’s do an online trade site that any stores can display their products in without spending money on advertisement until they sell them. Maxim Faldin Kamil Kurmakaev In 2008…. 1. From an industry-based view‚ given the fragmented‚ rapidly growing nature of online retail space
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com/0957-8234.htm Strategic planning and school management: full of sound and fury‚ signifying nothing? Centre for Educational Leadership and Management‚ School of Education‚ University of Leicester‚ Northampton‚ UK Keywords Strategic planning‚ Schools‚ Improvement‚ Leadership‚ Management Abstract Strategic planning‚ in the form of school improvement planning‚ has become the dominant approach to school management in English schools. This has evolved from earlier forms of strategic planning and has
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Date | 17th April 2012 | | | | | | | | Strategic analysis - Omantel Exective summary Omantel is the leader telecommunication company in the Sultanate of Oman‚ it provides integrated communication solutions through a variety of services using the latest communications technology across its network which covers all regions and parts of the country. It ’s philosophy in dealing with its customers is that it
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not all‚ of today ’s organisations is to create sustainable competitive advantages. However‚ because of the fierce competitive environment and the risk of imitation‚ it is crucial to seek for continuous innovation if the organisation is to succeed on the market. To avoid getting in a situation doing just what the competitors do‚ a way is to break the rules of the market by strategic innovation (Jacobs & Heracleous‚ 2005)‚ thus a change of the organizations ’ strategy. Strategic change as a subject
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Introduction to Strategic Analysis 1 Every organization needs a strategy. Be it an established business‚ an emerging entrepreneurial venture‚ or a non-profit organization‚ a strategy sets the direction of the enterprise‚ informs priorities and the allocation of scarce resources‚ and helps guide the myriad decisions that an organization makes every day. But what exactly is strategy? Kenneth Andrews provides the following definition: [S]trategy is the pattern of decisions in a company that
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