1. Product: Our company provide a new unique product in Vietnam market that is clay flower art. Clay Flower art are handmade with air-dried clay. They are long-lasting‚ flexible and crack resistant. These clay flowers are incredible artificial flowers and with a unique elegance that others cannot achieve. Clay Flower Art is suit for a special occasion or event‚ as part of a collection at home‚ or as a special gift. The product is made from durable material that is easily looking
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competitive. Target Corporation is one of the leading retail companies that have realized how the retail industry is changing. They have announced over a year ago they are investing in themselves in billions of dollars to adapt to these changes. There are goals in which Target Corporation can take like offering affordable prices‚ revamping stores‚ and expanding their online presence. These are several goals Target Corporation can work to achieve for the next five years. Target Corporation needs their customers
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Strategic Audit of a Corporation I. Current Situation A. Current Performance . How did the corporation perform the past year overall in terms of return on investment‚ market share‚ and profitability? B. Strategic Posture What are the corporation’s current mission‚ objectives‚ strategies‚ and policies? 1. Are they clearly stated or are they merely implied from performance? 2. Mission: What business(es) is the corporation in? Why? 3. Objectives: What are the corporate‚ business‚ and
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Strategy is defined as a marketing plan designed to achieve marketing objectives. A Marketing Strategy combines all its marketing goals into one comprehensive plan. A good marketing strategy should be drawn from market research and focus on the right product mix in order to achieve the maximum profit potential and sustain the business. The marketing strategy is the foundation of a marketing plan (http://www.businessdictionary.com/definition/marketing-strategy.html). According to Forbes Magazine‚ there
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Westpac Banking Corporation established in 1817 is the first and oldest bank of the four major banks in Australia. The group is the leading institutional bank with a wide range of financial services‚ commercial and institutional banking insurance and wealth management services including 6.7 million customers in it domestic market. It strong market position is based on a strong distribution network comprising 813 branches and 1‚653 ATMs in Australia. The market is divided into four segments‚ the
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BUSINESS PLAN 1. EXECUTIVE SUMMARY: Charming Joint-stock company is a distributor of products from manufacturers to retailers. The products that we distribute including Women’s Perfume and Men’s Aftershave. We intend to work on two markets are NAFTA and EU. The target customer of The Charming company are the person who find the attraction and the personality from themselves. Because our products make them discover the novelty from things familiar with them. The main market we aim to is the
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Introduction to Microsoft Corporation Microsoft Corporation is an American multinational software corporation headquartered in Redmond‚ Washington that develops‚ manufactures‚ licenses‚ and supports a wide range of products and services related to computing. The company was founded by Bill Gates and Paul Allen on April 4‚ 1975. Microsoft is the world’s largest software maker measured by revenues. It is also one of the world’s most valuable companies. Microsoft was established to develop and sell BASIC interpreters for
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D ANISH R ESEARCH U NIT FOR I NDUSTRIAL D YNAMICS DRUID Working Paper No 03-15 Globalisation of Innovation: The Role of Multinational Enterprises by Rajneesh Narula and Antonello Zanfei Globalisation of Innovation: The Role of Multinational Enterprises Rajneesh Narula Dept. of International Economics & Management‚ Copenhagen Business School‚ Howitzvej 60 2000 Frederiksberg‚ Denmark e-mail rn.int@cbs.dk Antonello Zanfei Version: 26 November 2003 Forthcoming
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American Independent Cinema: Restlessness and Anxiety at Home and on the Open Road Aims of my project The aim of this project is to explore the American Independent cinematic style‚ and ascertain what it reflects. Areas that interest me within the American Independent sector of film are‚ the road movie sub genre‚ youth culture and the American family. In this study‚ I plan to look at films from 1960s to present in my exploration. One of the most interesting features I have found within most American
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Manila’s humid August air‚ in mid-1997‚ Manolo P. (“Noli”) Tingzon pondered an analysis of demographic trends in California. As the new head of Jollibee’s International Division‚ he wondered if a Philippine hamburger chain could appeal to mainstream American consumers or whether the chain’s proposed US operations could succeed by focusing on recent immigrants and Philippine expatriates. On the other side of the Pacific‚ a possible store opening in the Kowloon district of Hong Kong raised other issues
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