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    Product Manager

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    A product manager investigates‚ selects‚ and develops products for an organization‚ performing the activities of product management. A product manager considers numerous factors such as intended demographic‚ the products offered by the competition‚ and how well the product fits with the company’s business model. Generally‚ a product manager manages one or more tangible products. However‚ the term may be used to describe a person who manages intangible products‚ such as music‚ information‚ and services

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    Marketing and Products

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    BUSINESS PLAN 1. EXECUTIVE SUMMARY: Charming Joint-stock company is a distributor of products from manufacturers to retailers. The products that we distribute including Women’s Perfume and Men’s Aftershave. We intend to work on two markets are NAFTA and EU. The target customer of The Charming company are the person who find the attraction and the personality from themselves. Because our products make them discover the novelty from things familiar with them. The main market we aim to is the

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    Presentation Methods

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    charged with training his or her employees choose an appropriate method? This article defines some of the most common training methods and reviews pros and cons for each one. The method by which training is delivered often varies based on the needs of the company‚ the trainee‚ and on the task being performed. The method should suit the audience‚ the content‚ the business¡¦ environment‚ and the learning objective. Ideally‚ the method chosen will motivate employees to learn‚ help employees prepare themselves

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    Payback Method

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    Payback Method The payback method is useful because of its simplicity. You simply take the expected cash inflows per year expected after the initial investment and find the breakeven point in where the cash inflows equals the initial investment. Whenever that breakeven point occurs on your timeline‚ that is your payback period. Let us suppose an initial investment for a project is $1.3 million‚ the expected cash inflows for the first two years totals $850‚000‚ and the third year is expected to

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    Scientific Method

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    Scientific Method Study of Plants ****** Biology 100 ***** ****** The Scientific Method is a series of steps used to basically form an opinion and test that opinion. The method steps include‚ observation‚ research‚ creating an educated guess‚ or hypothesis‚ testing that hypothesis‚ analyzing the test results‚ and recording the results as true or untrue. If testing of the hypothesis results in disproving it‚ the steps will begin again with a new hypothesis

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    Trademark and Product

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    information: Describe product mix () under the corporate brand by identifying the product width (categories of products) and depth (products within the categories) Pick 2 specific brands or product items. Describe the target market for each of the 2 brands. Explain your reasoning Johnson and Johnson – www.jnj.com In Word‚ create a table to organize the information: Describe product mix () under the corporate brand by identifying the product width (categories of products) and depth (products within the

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    Product Standardisation

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    Product standardization Definition : Product standardization in business is the process of developing same product for multiple countries. Advantages: The main advantage of product standardization is cost saving. Cost reduction will give economies of scale. Since you are making large quantities or the same‚ non-adapted product - you benefit from the advantages associated with manufacturing in bulk. For example‚ components can be bought in large quantity which reduces the cost-per-unit. These

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    The Scientific Method

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    hypothesis or question using a systematic method to discover an answer. The key to the concept of research as opposed to simply guessing at answers is the systematic approach it employs. This systematic approach is commonly referred to as the Scientific Method. Without the Scientific Method research would loose its validity because there would be no controls in place to make sure you are measuring or evaluating what you actually set out to find. The scientific method usually begins with some background

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    Levels of Products

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    Product Levels: The Customer-value Hierarchy The marketers need to address five product levels. Each level adds more customer value‚and the five constitute a customer-value hierarchy. 1.   Core Benefit The fundamental need or want that consumers satisfy by consuming the product or service.  Example 1: In case of a car Transportation from one place to another. Example 2: The customer in search of a hotel room demand only rest and sleep from a marketer. 2.   Basic Product

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    Youngstown Product

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    Youngstown Products‚ a supplier to the automotive industry‚ has seen its operating margins shrink below 20% as its OEM customers put continued pressure on pricing. Youngstown produces four products in its plants and has decided to eliminate products that no longer contributed positive margins. Details on the four products are provided below: Products A B C D Production Volume (units) 10‚000 8‚000 6‚000 4‚000 Selling Price $15.00

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