CRITICAL ANALYSIS OF AN IMC CAMPAIGN: SKITTLE’S DAZZLE THE RAINBOW CAMPAIGN The campaign * Embracing alternative product uses and taking in to the next level‚ Skittles rolls out its social media marketing campaign: “Dazzle the Rainbow” in October 2010.Dazzle the Rainbow is simply a challenge in which Skittles fans are asked to bury a man named David Phoenix in a vat of the sugary candy. * It was a 24 hour live streaming response campaign that features David Phoenix‚ a man who says he “can
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C/LT 320I: Notes on Greek Comedy and Lysistrata Waters/Fall 2011 this play acts as prophecy- war will destroy Pretext for Aristophanes’ Lysistrata (411 BCE) Homeric Epics- the bible for the greeks‚ the Iliad (more concerned with the war-translates as a catastrophe) and the odyssey‚ everybody looses type of thing‚ 1200bce‚ trojan war didn’t happen‚ 1870 AD‚ Phallic Rituals- create something tall and worship it‚ masculine virility‚ ritual celebration‚ center of orgies and animal sacrifice‚
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n order for police to effectively police an area they must have cooperation. With this comes the ability to lower the crime rate and make the community feel more secure‚ but how is this done? Police alone cannot make people feel secure and community members cannot make others feel safer alone either‚ this come when they are both working together. This is linked to police legitimacy by how the community feels about the police. If there is a negative feeling towards to police than the people are going
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7The Great War Begins Underlying Causes Nationalism- built on “we”‚ common culture‚ history and language‚ defines us as a nation‚ also defined in who we are NOT‚ opposition‚ contradistinction to others Militarism- heavy spending‚ defend sacred borders Industrialization- scramble for scarce resources (ex: coal steal became coveted & cotton) around the world Imperialism Alliances- against rivals‚ build networks of security The Spark: Franz Ferdinand (assassination) air to Austrian throne 1914:
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“we” see them has too much differences. With such culture variation‚ United States is seen as a vast country. However‚ America still has mainstream value that will generalize American to make them exposed the same society value‚ it is called as Americanization. Furthermore‚ American has their own way to describe the value of their culture. For example‚ firstly‚ the attitude towards privacy which sometimes miss interpreted by foreigners or non American. As it’s explained in the book‚ for Americans privacy
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Outline and evaluate research into the factors involved in the formation of relationships: Attraction and the formation of relationships in today’s society is an everyday happening for most people and therefor it’s not surprising that numerous amounts of psychological research into interpersonal and social relationships has centred on romantic relationships. Researchers have found a number of likely factors that play a vital role in the formation of relationships‚ these being physical attractiveness
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Over time‚ Latin American women have developed freedom and their own place in society. However‚ in the 1950’s things were drastically different. Their husbands had authority‚ also known as machismo‚ and they were not allowed to take charge. After the feminist movement‚ Latin American women became more capable of holding power. They started to take on the challenge of the work force and balance other responsibilities. In the 1950’s women were brought up to believe that they are strong leaders passing
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the worth of that specific sport en masse‚ which is why we unjustly deem certain sports more imperative than others. The “Americanization” of sports is something that we‚ as both fans and consumers‚ rely on to provide us with not only a means of entertainment‚ but a method in which we can derive the hidden values embedded in competitors. The understanding of the “Americanization” of
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The nineteenth century was a time of expansion and progress. From the beginning to the end‚ there is a considerable amount of change that can be observed over this hundred years. The development of the century can be explained through industrialization‚ diversity of cultures‚ and public and technological advances. Industrialization Social When gold was discovered in 1848‚ people from all over the world flocked to it like ants (“Gold Discovered in California”). After gold‚ other precious metals
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Commission (ICC) 14. Steerage 15. Sweatshop 16. Sherman Anti-Trust Act 17. Karl marx 18. Skyscrapers 19. Push/pull factors of immigration 20. Ellis Island 21. Angel Island 22. “Gilded Age” 23. Americanization Programs 24. Urbanization 25. Vaudeville 26. “melting pot” 27. Mass culture 28. Mass transit 29. nativism South and West during the “Gilded Age” 30. Main agricultural crops after the Civil War 31
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