"Amitav Ghosh" Essays and Research Papers

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    Pros and Con E Commerce

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    Pros and Cons of E-Commerce “The web is the ultimate customer empowering environment. He or She who clicks the mouse gets to decide everything. It is so easy to go elsewhere; all the competitors in the world are but a mouse click away.” Jacob Nielsen‚ Designing Web Usability. There are many Pros and Cons when it comes to e- commerce. The use of the internet e commerce has grown drastically in recent years. E commerce is the buying and selling of goods and services on the internet. Even

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    References: for this paper Beall‚ Jo “Urban Governance: Why gender matters”. UNDP gender and governance programme “1996. Bhardwaj‚ S and Ghosh. “Women Resource Zone : A sustainable approach to governance” Annual land conference of the World Bank‚ Washington USA. April 2012. 12 Bhardwaj‚ S. Ghosh R‚ Kumar‚ S‚ and Dhavid‚ D. “Over view of civil societies engagement with women’s control and ownership of productive assets and resource”. SAFP and UNIFEM discussion paper

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    Mms Study Notes

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    Through the years... Colgate has worked tirelessly towards continuously developing and executing unswerving and long-term initiatives that have spread the importance of good oral health and hygiene to people across boundaries. As a responsible oral care market leader‚ Colgate remains committed to bringing oral care awareness to the masses through various valuable programs. The recent interactive campaign of ‘Ask the Dentist’ is one such mammoth initiative which makes it easy for the common

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    Levis-Gwg Case Study

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    Should LSC Take Back The GWG® Brand? MEMORANDUM Date: Aug 20th 2010 Subject: Recommendation: LSC to take back the brand GWG® To: All Senior Executives From: Supratim Ghosh Levis’ Strauss Canada Holding An Ember : The GWG Brand® Executive Summary Over the past 4 years‚ Jack Spratt has not performed as per the given targets by LSC. The sales of the GWG® brand jeans and apparels has gone down in terms of market share. Only around 2% of the market share is with GWG®

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    Unilever’s Handwashing Programme Out of the 1.7 million child deaths occurring in India annually (almost 5‚000 daily)‚ diarrhoea alone kills 13 percent of children under the age of five. However‚ clinical research shows that handwashing with soap at key occasions such as after using the toilet and before eating can cut the risk of diarrhoea by up to 45%. Handwashing Behaviour change – In November 2010‚ Unilever set out the Unilever Sustainable Living Plan‚ committing to a ten year journey

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    Dna spooling bio project

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    DNA SPOOLING ISOLATION OF DNA FROM ONION INTRODUCTION This project will demonstrate several basic steps required for isolation of chromosomal DNA from cells. To extract the chromosomal DNA‚ both the cell membrane and the nuclear membrane must be broken open. This is accomplished by disrupting the membranes with a solution of detergent and salt‚creating a cell homogenate. Once the DNA is released from the nucleus‚ it must be protected from nucleases‚ enzymes which will degrade the DNA. Keeping

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    Product & Brand Management - case analysis Case: When New Products and Customer Loyalty Collide Submitted by Group - 8 Debabrata Panda – G14016 Ipsita Ghosh – G14020 Reddypalli Sudheer Reddy – G14043 PGDM-GM 2014-15 1 Background This is a classic case of implications of product line expansion leading to erosion of established customer base. Pacer Shoes is a $10 million shoe manufacturing company which is known for its technical excellence in running shoes. Its core customer base

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    Name: – Nilashish Ghosh Dastidar (Roll No. – 8) Class: - PGDRM (2012-14) ASSIGNMENT: - BRIEFLY STATE THE USERS OF ACCOUNTING INFORMATION. Accounting Information provides quantitative and qualitative information about the various transactions and events of an accounting entity. The Accounting Information system of the accounting entity captures quantitative data and processes the pecuniary transactions related to the functioning of the same. Contemporary systems like ERP also encompasses

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    References: Ghosh‚ D. and Grain‚ To (1996)‚ Experimental investigation of ethical standards and perceived probability of audit on intentional noncompliance‚ Behavioral Research in Accounting‚ 8: 1-18. Grams‚ W. and Rogers‚ R. (1990)‚ Power and personality: effects of

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    Supply and Demand Paper

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    college degree and education is more inelastic. The rate of tuition increase is much greater than the rate of students un-enrolling in college. According to Tuition Elasticity: Student Responsiveness to Tuition Increases. By Saif Ahmed and Anirban Ghosh. The percentage of decrease in student enrollment for every $100 dollar increase in tuition is 0.05 to 1.46%. This is a very small amount that would affect the enrolment of students. With the way the work environment is today‚ with wanting employees

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