Brands 1.Amul Butter 2.Amul Cheese 3.Amul Chocolates 4.Amul Ice Cream 5.Amul Koo Strength 1.High brand equity and top of the mind brand 2. Strong network of over 3 million milk producers 3. World’s largest manufacturer of pouched milk 4. India’s largest food brand‚ trusted for its quality 5.Number of popular milk products like ice cream‚ ghee‚ butter‚ paneer‚ dahi‚ milk‚ etc. 6.Products available at affordable price 7.Market leader in butter segment 8.Responsible for white revolution
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Industrial training programme at AMUL ANAND [pic] Kaira District Co-operative Milk Producer’s Union Ltd Anand Gujarat-388001 SUBMITTED BY: DIV: ROLL NO: SUBMITTED TO: PREFACE “Experience is the best teacher”. This saying has played a guiding role in including visit as a part of the curriculum of the B.B.A programme of the Gujarat University. This visit and a consequent report on it allow the student to practically visit
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INTRODUCTION Amul – The Taste of India means “priceless” AMUL Today amul is a symbol of many things Multi-dimensional impact on rural economy and society HISTORICAL BACKGROUND OF AMUL Amul’s birth is indelibly freedom movement in India. The linked to the first Amul cooperative was the result of a farmers. Sardar farmers. Vallabhbhai Patel vision to organise Dr. Verghese Kurien‚ who founded Amul. FACTS ABOUT THE KAIRA DISTRICT COOPERATIVE
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management of AMUL -Jugal Shah‚ 2012B52 Khushal Bhatt‚ 2012B55 Bhavya Mishra‚ 2012B56 Prit Thaker‚ 2012B26 Amit Kedia‚ 2012B28 Sachidananda Panda‚ 2012B31 History of Amul • Amul (Anand Milk Union Limited)‚ formed in 1946‚ is a dairy cooperative movement in India • It is managed by Gujarat Co-operative Milk Marketing Federation Ltd. (GCMMF) • AMUL is based in Anand‚ Gujarat and has been a sterling example of a co-operative organizations success in the long term • The Amul Pattern has
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A REPORT ON “Measuring the potential of Amul frozen products penetration in Jaipur” Amul Gujarat co-operative milk marketing federation ltd.(GCMMF) Submitted to: Submitted by: Mr. Prashaant Sharma Krishna Kant Sharma (Executive‚ Amul Jaipur) Roll no.- P12039
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New Delhi: The father of ’white revolution’ Dr Verghese Kurien‚ who transformed India from a milk-deficient country to the world’s largest milk producer and the founder of Amul‚ passed away on Sunday. An icon of the sorts of modern India‚ the utterly butterly deliciously witty‚ Amul Girl‚ an integral part of the Amul campaign turned 50 this year. The girl‚ wearing a polka-dot frock‚ famous for poking fun at national events and personalities‚ first made an appearance in 1967. All present-day news-makers
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When looking around the world today at our global civilization there are many problems that leap to our attention and everyone has a vested interest‚ one such example is food. Science has been tinkering with nature for the past one-hundred years trying to come up with solutions to help fight famine‚ and as a result‚ man made products have created ever more problems. The easiest way in which an individual or individuals can create change is to effect change in their local communities‚ so others can
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Violence in High Schools Columbine High School‚ April 20‚ 1999 was the scene of a massacre‚ but in wake of this massacre America experienced an epiphany. Tragically‚ this was not the last we would here about crimes of a similar nature to this one. From 1996 to 2000 an unprecedented slew of violence occurred. There were twelve incidents which received national coverage and left many millions more questioning what happened‚ what went wrong‚ where did this come from. This clearly marked the social
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SYS702 PROBLEM SOLVING FORMALISMS FOR INFORMATION TECHNOLOGY LECTURE 1: UNDERSTANDING IT WITHIN THE CONTEXT OF SYSTEMS Systems Science Perspective IT and Problem Solving Socio-technical Systems SYS702 Jan-Apr2011 Prepare by Nor Laila Md Noor 2 LEARNING OUTCOMES • Upon completion of this topic‚ students will be able to: • Demonstrate a good understanding of the systems science perspective in contrast with the computer science perspective. • Demonstrate a good understanding
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Market Segmentation‚ Promotion & Placement of Amul Products in Pune Market for Amul India.” Submitted By Mr.ABHISHEK S BANJARE. (MBA BATCH 2009-10) In Partial Fulfillment for the Award of Degree of Masters in Marketing Management For Pune University Institue of Business Management & Research‚Pune Year 2007-08 ACKNOWELDGEMENT It has been great pleasure for me to work as a summer trainee in an esteemed organization like Amul India ‚ which made me aware of the culture
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