LMTSOM 12 Personal selling Managing Sales Force PRATEEK PARBHAKAR 501204032 Contents Personal selling 3 The personal selling process consists of the following steps 3 Sales Management: 5 The Sales Funnel (or Sales Pipeline) 5 Sales tips 7 Sales promotion 8 Sales Promotion Strategies 8 Advantages 9 Disadvantages 9 Managing Sales Force 10 Designing of the Sales Force 11 BIBLOGRAPHY 12 Personal selling - Personal presentation by the firm’s sales force for the
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travelling with his products on a horse-drawn carriage from one town to another to sell his goods. But until today it has evolved from this uncoordinated selling on weekly markets to a very complex process including different activities to finally close the sale. This essay is prepared to have a closer look on even those changes in the history of selling and to explain the evolution by considering historic and contemporary sales methods and attitudes. With the end of mercantilism‚ by the middle of
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uncollectible accounts. You can get these from reviews of literatures. You have to cite the references.) Direct selling is a type of sales channel where products are marketed directly to customers‚ eliminating the need for middlemen – wholesalers‚ advertisers and retailers. Direct selling can be conducted one-on-one‚ in group or party format‚ or online. At Avon‚ the “direct” part of direct selling also
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of personal selling is the development‚ organisation and completion of a sale in a market exchange based transaction. The company’s heavy reliance on online sales differentiates it from the traditional market leaders and reduces costs. Interactive marketing provides marketers with opportunities for much greater interaction and individualization through well-designed Web sites as well as online ads and promotions. Interactivitiy one of the key characteristics of personal selling. Personal selling
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STATE BANK OF INDIA Reason of cross selling commission income of bank not increasing exponentially SUMBITTED IN PARTIAL FULFILLMENT OF THE REQUIREMENTSOF THE DEGREE OF POST GRADUATE DIPLOMA IN MANGEMENT CHANDRAGUPT INSTITUTE OF MANGEMENT PATNA KAJAL KUMARI 6/22/2013 CHANDRAGUPT INSTITUTE OF MANGEMENT PATNA EXECUTIVE SUMMARY This
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The Evolution of Selling from the 1950’s to the Present The evolution of selling changed the way salespeople‚ companies and major industries valued their customer’s needs. Each organization would use certain methodologies and techniques that over time would develop‚ mature and grow to make those organizations much more successful and valued. Also as the customers themselves‚ started becoming more sophisticated‚ closing sales took more effort and time. Therefore the salespeople had to be trained
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The Selling Concept. This is another common business orientation. It holds that consumers and businesses‚ if left alone‚ will ordinarily not buy enough of the selling company’s products. The organization must‚ therefore‚ undertake an aggressive selling and promotion effort. This concept assumes that consumers typically sho9w buyi8ng inertia or resistance and must be coaxed into buying. It also assumes that the company has a whole battery of effective selling and promotional tools
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International Journal of Advancements in Research & Technology‚ Volume 1‚ Issue 4‚ September-2012 ISSN 2278-7763 1 A Study On Direct Selling Through Multi Level Marketing F. MARY MERLIN Department of Management Studies‚ Manonmaniam Sundaranar University‚ Tirunelveli‚ India. Email: mary.fmerlin@gmail.com ABSTRACT Direct selling is a multi-level marketing in which the sales force is compensated not only for the sales they make but also for the sales done through their recruit. This recruited
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There are a few cultural factors in international selling. Culture is the distinctive way of life of a person that is not biologically transmitted and it will be passed on from one generation to another‚ evolving and changing over time. Sales approach should be adapted for different cultures‚ with regarding to issues like Aesthetics‚ Religion‚ Education‚ Language and Social Organisation. Aesthetics is a non material cultural factor which may have an influence on the development of overseas market
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Assignment 1 1- Define marketing and discuss how it is more than just “telling and selling.” * Marketing is a process by which companies create value for customers and build strong customer relationships to capture value from customers in return * Today‚ marketing must be understood not in the old sense of making a sale – ‘’telling and selling’’ – but in the new sense of satisfying customer needs. If the marketer does a good job of understanding consumer needs; develops products
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