1. Introduction of the assignment Customer relationship management (CRM) is the process of acquiring‚ retaining & growing profitable customers and a comprehensive approach for expanding customer relationship. There are different between Marketing and CRM. Marketing is a process in selling of product meanwhile CRM is a multifaceted process‚ which is intended to allow business organization to better anticipate and match customer needs and desire. As long as people are doing the buying‚ people
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Bargaining Powers of Customers Porters’ competitive factors theory is a framework for industry analysis and corporate strategy development. It draws an overview picture that industry rivalry is affected by five main forces‚ which are bargaining powers of customers‚ bargaining powers of suppliers‚ threat of new entrant and threats of substitute products. Relating Porters’ thesis and the topic of managing customers‚ element named bargaining powers of customers‚ which can be briefly understood as
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Customer List Maris Beauty Concept – 08062080021 / 08050472191 ADD – STB 115 ‚ Utako Market Success Line ‚ Utako ‚ ABUJA . Mama Oyibo Ventures – 08057031733 ADD – Container 5f‚ Olota Shopping complex ‚ Kairo ‚ Oshodi-isolo ‚ LAGOS. Ozoms Right Ventures Limited - 08039325250 / 08026398590 ADD - J3/7‚ Georges Main Market‚ Onitsha North‚ Anambra‚ Nigeria. Toplad Nigeria Enterprises - 08034542279 ADD -Shop 7‚ 10 Araromi Street‚ Oshodi-Isolo‚ Lagos‚ Nigeria. Rukky Fabrics - 08030750047 ADD - 7‚ Kosoko
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CRM “ CUSTOMER IS THE KING ” - TODAY’S SELLER 1. NATURE AND SCOPE OF CRM The Customer is King! This credo is more powerful‚ relevant and true today than ever before. In a truly customer driven economy‚ success depends on a company’s ability to be with the customer on a round the clock basis… satisfying all their product and service specific needs. Simply stated‚ Customer Relationship Management (CRM) is about finding‚ getting‚ and retaining customers. Customer Relationship
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7 - 9 2.2 What is Customer Service 9 - 10 2.3 What does customer care really mean 10 - 15 2.4 Why Service excellence is important 15 - 17 2.5 Who really deliverers Customer Service 17 2.6 Why trust is important 17 - 18 2.7 Why do we measure customer satisfaction 18 2.8 Supermarkets and the customer service within the supermarkets 18 - 21 2.9 Tesco’s strategy to motivate their employees to offer excellent Customer service to their customers 22 2.10 Tips
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How Nordstrom Made Its Brand Synonymous With Customer Service (and How You Can Too) http://www.shopify.com.au/blog/15517012-how-nordstrom-made-its-brand-synonymous-with-customer-service-and-how-you-can-too Humayun Khan Oct 2‚ 2014 Ask anyone in the retail industry what the first words are that come to their mind when they think of Nordstrom‚ and they’ll immediately tell you "customer service." Making your brand synonymous with a catch-all phrase that’s too often simply thrown around in retail
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Customer Service of Grameenphone: An Evaluation Table of contents Executive Summary VII Chapter 1: Introduction of the Report 1 1.1 Origin of the report 1 1.2 Objective 1 1.3 Scope 2 1.4 Limitations 2 1.5 Historical Background 2 1.6 Sources & Methods of Collecting Data 3 1.7 Acronyms 3 1.8 Report Preview 4 Chapter 2: GP Organizational Information 5 2.1 Company Vision 5 2.2 Company Mission 6 2.3 Our Values 6 2.4 Good Business‚ Good Development 7 2.5
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Appendix 2: Sample of Initial Interview Questions For Supervisor of Mesra Shop Petronas Service Station Mukim Gali INTERVIEW QUESTION JUSTIFICATION DATE What is the current method in the inventory control? To clarify on the current practices that is used in the Mesra Shop. 28 MARCH 2011 What is the actual method in the inventory control? To clarify on the acual inventory control. 28 MARCH 2011 Do the management information system and reports provide adequate decision
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Customer Trust in the Salesperson: An Integrative Review and Meta-Analysis of the Empirical Literature John E. Swan Michael R. Bowers Lynne D. Richardson UNIVERSITY OF ALABAMA AT BIRMINGHAM The development of trust between salespeople and their customers has traditionally been considered a critical element in developing and maintaining a successful sales relationship. This article presents the first comprehensive literature review and meta-analysis of the antecedents of trust and consequences
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appilcation in computing product costs‚ but firms also find it useful in determining the cost of serving customers and as a basis for evaluating the profitabilty of a specific customer or group of customers. Why is this important? Most managers agree that 80% of their profits come from the top 20% of their customers and most important‚ the bottom 20% of their customers are unprofitable. For example‚ to compete with Walmart‚Best Buy works hard to attract profitable customers and equally hard to discourage
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