threat posed by these substitutes exist at a high level. However these risks can be mitigated through diversification and offering more products in the portfolio. Since the range and the number of suppliers far exceed the buyers in the market‚ the industry has a very bargaining power. Most of the inputs required are basically commodities and available on a global scale. Potential Entrants - Brand awareness and loyalty of established brands - Technical know how required is low - Well
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Porter’s five forces Porter’s five forces model is a framework used as part of the strategic analysis stage of the strategic planning process. Porter looked at the structure of industries. In particular he was interested in assessing industry attractiveness‚ by which he meant how easy it would be to make above average profits . He concluded that industry attractiveness depends on five factors or forces: * competitive rivalry * threat of new entrants * threat of substitutes
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All such food is categorized as fast food which can be prepared and served quickly. Restaurants and kiosks provide fast food with precooked or preheated ingredients and usually served at a packaged form (Pollan‚ 2009). In the beginning‚ American hamburger and fries was considered as the traditional fast food but now the field has been widely diversified and food like pizzas‚ fish and chips‚ burgers from McDonalds and Kentucky Fried Chicken etc. are all considered fast food. Fast food market has
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Brand-New Fast Food Trend Introduction Fast food is very common in Hong Kong. We can find at least one fast-food restaurant nearby. McDonald‚ KFC‚ Burger King‚ Triple O’s‚ Café de Carol can be found everywhere in Hong Kong. Fast food means that the food can be prepared and served very quickly. It can save us time and is convenient. [pic][pic][pic] The aim of this report is to investigate fast food culture in Hong Kong nowadays. Firstly‚ trend of fast food culture
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Five forces : New Entry (Low to Medium) * New entrants will have to deal with high and large fixed cost * incentive because of profitability of zara * newest fashion at an inexpensive price * Zara as part of the Spanish Inditex Group‚ can benefit from the micro-economic concept of the Economies of Scale. Hence it gains cost advantages as production (scale) increases * Zara is operating within the market of “fast fashion” hence size as well as economic efficiency matter. Inditex’s
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FDI in multi-brand retail will benefit farmers‚ says Bhupinder Singh Hooda GURGAON: Haryana Chief Minister Bhupinder Singh Hooda today said he was in favour of FDI in multi-brand retail from the very beginning. "FDI in retail will help farmers. They will get right prices of their produce because companies will purchase directly from them‚" Hooda told reporters here after the inauguration of Rapid Metro’s trial run. Consumers would also get quality products at comparatively cheaper rates
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Fast Food Nation Analysis Essay The non-fiction book “Fast Food Nation” by Eric Schlosser writes about how the fast food industry works from different viewpoints. Throughout the book it can be very disturbing and very real about the fast food industry. Changing American society and causing many great problems. The author established well credibility by providing well facts and supporting it. He talks about the success and failures of what happened in the fast food nation. Many failures happened
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Expository Composition Fall 2013 Fast Food Is fast food consumption really not as advantageous to one’s health as consuming home cooked meals? Submitted by: Marcel McMahan 11/13/13 Per.2 Submitted To: Mrs. Faatai Abstract The problem that is trying to be resolved is fast food better than home cooked meals. Both fast food and home cooked meals are good things to eat. Fast food is good because it’s easier than going home making food from scratch but the negative
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A Porter’s five forces analysis can complement other techniques‚ like a SWOT analysis. A SWOT analysis focuses on the company‚ while a Porter’s five forces analysis looks at the external factors impacting on a company. * Porter’s five forces are listed in the left margin. Degree of Rivalry is emboldened because it is the central force‚ which involves all the other forces. Classical economics predicts that rivalry between companies should drive profits to zero. This is part of the threat
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Threats of potential entrants The threats of new entrants in the computer hardware industry‚ which is dominated by PC’s‚ are currently low in the U.S. domestic markets but are capable of achieving market share in foreign markets. In the fourth quarter of the PC market in 2006‚ the U.S. domestic industry recorded 3% unit growth. Although the industry is providing positive numbers‚ it is controlled by 5 key manufacturers that construct a barrier to entry for smaller computer manufacturers. Each
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