"An examination of the determinants of customer loyalty in mobile commerce contexts" Essays and Research Papers

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    Mobile One

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    Introduction Mobile One (M1) is a telecommunications company based in Singapore. Launched in 1997‚ it was Singapore’s second largest mobile operator after Singapore Telecommunications. However‚ due to competition with the entry of StarHub in the mobile market‚ it is now the third largest mobile operator in Singapore in terms of number of subscribers. However‚ during its launch it gained tremendous support and managed to hold more than 35000 customers within few weeks. It offered variety of new

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    M-Commerce in Kenya

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    INTRODUCTION 1.1 BACKGROUND Businesses in Africa are turning to the internet to enable them reach a wider market. This is known as Electronic Commerce‚ where buying‚ selling‚ investing and lending is done over the internet. Unfortunately in Kenya‚ the internet infrastructure is very limited. However with the cell phone boom‚ there is hope through Mobile Commerce. 1.2 Background of the Organization For the purpose of this study‚ we look at a small company called Easy Logistics. Easy logistics started

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    Journal of Finance and Investment Analysis‚ vol.1‚ no.2‚ 2012‚ 61-81 ISSN: 2241-0988 (print version)‚ 2241-0996 (online) International Scientific Press‚ 2012 Topic: capital structure determinants of quoted firms in Nigeria and lessons for corporate financing decisions Michael Nwidobie Barine1 Abstract Financial arrangements determine how and the amount of financing that can be obtained from fund providers. An optimal allocation between equity and debt is determined by the trade-off between

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    Virgin Mobile

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    per-minute charges‚ etc.). I believe Virgin Mobile has two options. The first option is the obvious for their target market and any new product entering a saturated market‚ the pricing should be low if not the cheapest product out in the market. This age group (14-24 year olds) does not have a lot of spending money‚ if it is their own‚ or the parents’ do not want to pay a huge phone bill. The second pricing structure that would appeal to Virgin Mobile is pricing their product in the middle or average

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    Social Determinants of Health This essay will shed light on the definition along with explanation of the term “social determinants of health. Furthermore‚ it will include the grounds on to why housing‚ income‚ and environment are deemed as the social determinants of health. Last but not least‚ the essay will exemplify that how the housing‚ income and environment of a person can adversely affect their health. Definition of ‘social determinants of health’ Social determinants of health are the economic

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    Virgin Mobile

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    Virgin Mobile Paper A Case Study Analysis Presented to: 1 I. CASE SUMMARY Virgin‚ a U.K. based company led by Sir Richard Branson‚ has had a history of brand extension resulting to 200 different corporate entities. One of which is Virgin Mobile which has decided to expand to USA based on their success in the U.K. market. Dan Schulman‚ Virgin Mobile USA CEO‚ is tasked to lead the expansion to the U.S. and has decided to focus on consumers aged 15-29 given that there is low penetration

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    Advantage. Evans‚ M. R.‚ and K. S. Chon (1989). “Formulating and Evaluating Tourism Policy Using Importance-Performance Analysis.” Hospitality Education Faulkner‚ B.‚ M. Oppermann‚ and E. Fredline (1999). “Destination Competitiveness: An Exploratory Examination of South Australia’s Core Attractions.” Formica‚ S. (2002). “Measuring Destination Attractiveness: A Proposed Framework.” Journal of American Academy of Business‚ 1 (2): 350– Gallarza‚ M. G.‚ I. G. Saura‚ and H. C. García (2002). “Destination Image

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    Ellb3 Examination

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    General Certificate of Education Advanced Level Examination June 2010 English Language and Literature (Specification B) Unit 3 Talk in Life and Literature 9.00 am to 11.00 am Thursday 24 June 2010 For this paper you must have: l a 12-page answer book. ELLB3 Time allowed l 2 hours Instructions Use black ink or black ball-point pen. l Write the information required on the front of your answer book. The Examining Body for this paper is AQA. The Paper Reference is ELLB3. l Answer one question

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    Examination Hall

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    three hours are‚ as if a tight rope walk for the examinees‚ or walking on a razor’s edge for‚ it is these hours which can and will make or mar the future of the student. Even though at the face of it these three hours in an examination hall appear to be a hoax of an examination system‚ it appears as though there is no other practical method of testing the knowledge of students that is of course a must. Until a new method of examining is evolved I am afraid

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    E-Commerce Analysis

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    3.0 E-Commerce Justification 3.1 Reason to improve EC In the real world today‚ people tend to use their mobile device more often than usual. Basically‚ anywhere you go‚ you can see people talking on the phone or scrolling on their phone. Mobile phone has hit the massive change of the interaction between one individual. Being in the society nowadays‚ mobile phone is a must have garget in our life because its too convenient and it brings plenty of advantages to our life. Its makes our life easier

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