"An executive summary annual marketing plan for a fortune 500 company like aflac inc or apple computer inc" Essays and Research Papers

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    EFAS of Apple Inc

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    External Factor Analysis for Apple Inc Apple is an American organization that specializes in the conception and manufacturing of consumer electronics as well as connected software products (Breillatt 45). It operates over 300 stores in the world. The company has an employee base of about 50‚ 000.In order to understand and analyze the external environment and to know the current state of affairs and what the future holds‚ the PEST analysis method is used in this paper. Societal Environment Political

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    Working Computers, Inc.

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    Working ComputersInc. Jennifer Sobieski‚ an analyst in the headquarters of Working ComputersInc.‚ has been asked to evaluate whether or not Working should sell a division of the firm which has been losing market share and requires a great deal of new investment to remain competitive. The ailing product is a Personal Data Appliance (PDA) that once led the market in features and innovation‚ only to fall prey to competition from numerous firms once it had paved the way for the product category

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    Apple Inc. in 2012

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    Apple Inc. in 2012 1. What‚ historically‚ have been Apple’s competitive advantages? First competitive advantage of Apple is high margin. In Exhibit 5 you can compare the percentage of gross margins and R&D/Sales of three major PC manufacturers. The percentage of gross margin of apple is the highest among the three from 2006 while there is no big difference in R&D/Sales. This implies that the manufacturing process of Apple is more efficient than those of other companies and that consumers are willing

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    Strategic analysis of Apple inc * * Table of contents * 1. History of Apple inc 2. Analysis of strategy * 2.1 Applying Porter’s strategy framework to Apple Inc * 2.2 future strategies 3. Recommendations 4. Leadership/culture 5. Appendix 6. References * * * * * * * * * * * * * * * * * * * * 1. History on Apple Inc * Apple Inc. is an American corporation

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    Apple Inc., 2008

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    5/14/2009 Apple Inc. Case Study Key Success Factors •Expertise in particular technology/research • Proven ability to improve production processes • Customer-need satisfaction • Continued innovation Recommended Strategy Spread out consumer confidence in Steve Jobs to the Apple team and stakeholders Develop and launch the stakeholders. MacBook Air Mini by 2nd quarter 2010 to encourage said consumer confidence in Apple. 1 5/14/2009 Environmental Analysis Internal Positive

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    Running Head: EXTERNAL ANALYSIS OF APPLEINC. APPLEINC. External Analysis of AppleInc. Aaron Nance‚ Jeanette Odetola‚ Zuaibar Rashid‚ and Rachel Rozo Strategic Management MGMT 4340 FALL 2012 Dr. Uche Nwaubeze University of Houston‚ Victoria TABLE OF CONTENTS 1. EXECUTIVE SUMMARY……………………………………………………………….. 3 2. COMPANY HISTORY…………………………………………………………………... 2.1 Background…………………………………………………………………………. 2.2 Purpose of this study ……………………………………………………………… 3. EXTERNAL ANALYSIS ………………………………………………………………

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    Apple Inc, in 2012

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    Whether “Apple Computer” or “Apple Inc”‚ the company’s competitive advantage has historically always been innovation mixed with secrecy. Their superiority arises from being the first and furtive. They broke new ground with the first usable “personal computing devices”. They created a Mac OS and refused to license it out. They changed the way we listen to music‚ the iPod‚ and what we want our cell phone to do‚ iPhone. Job’s theory was to tell people what they want and this idea made Apple a leader

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    Apple ComputerInc. whose humble beginnings were borne from two high school friends‚ Steven Wozniak and Steven Jobs‚ is now based in Cupertino California and is a Fortune 500 company. The company began in 1976 when Wozniak designed what would become the Apple l (Apple Computer‚ 2005). Apple ComputerInc. ’s principle activity is to design‚ manufacture and market personal computers and related personal computing and communicating solutions. The products are for education‚ creative‚ consumer‚ and

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    Apple Inc Corporation

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    Apple Inc. (Apple) Apple’s leadership interlocked with innovative technologies would be hereby analyzed‚ synthesized and possibly eviscerated for scholastic continuous learners. Apple inventively used technological situational happenstances (TSHs) to risk sales of its existing line of products by introducing new innovative products to the market. These new innovative lines of products’ have disrupted the existing technology internally‚ externally and globally. That‚ even if internally Apple

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    Why Invest in Apple Inc.

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    Why invest in Apple Inc.? Daniel A. Martinez MGT 521 March 12‚ 2012 Diane Hunt Wagner Abstract This paper presents a brief discussion and analysis of Apple Inc. using the Strengths‚ Weaknesses‚ Opportunities and Threats (SWOT) management model as a way of providing the reader an “at a glance” perspective prior to making a decision to invest in the firm. Some of the company’s financial figures obtained from its recently published 2011 unaudited financial reports such as the income statement

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