"An executive summary annual marketing plan for a fortune 500 company like aflac inc or apple computer inc" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 6 of 50 - About 500 Essays
  • Good Essays

    an apparel for free-long distance phone calls in 1972‚ in which marketing and selling skills of Steve Jobs combined with the technology expertise acquired from a summer internship in Hewlett Packard by Steve Wozniak‚ Apple Computers Inc. was established on 1976 by the willingness of these two individuals to create a small‚ practical and user-friendly computer for home usage – with Job’s garage as being the main office‚ the computer was sold only by its system‚ meaning that no case‚ monitor or whatsoever

    Premium Apple Inc. Steve Jobs Steve Wozniak

    • 1323 Words
    • 6 Pages
    Good Essays
  • Powerful Essays

    Donna Dubinsky and Apple ComputerInc. As companies today strive for success in the market place‚ it is the efficiency of the top management in the company‚ which usually determines whether or not they are able to achieve their goals. Many of these goals and values incorporate concepts surrounding quality products and services‚ innovation‚ team spirit‚ and efficient management‚ just to name a few. However‚ many times a disconnect in one or more of these areas can cause communication barriers

    Premium Apple Inc. Steve Jobs Strategic management

    • 1781 Words
    • 8 Pages
    Powerful Essays
  • Powerful Essays

    Introduction and Company Background Our group chose Apple as our product because it is one of the most well-known companies in the world. Apple is considered the top-selling brand of electronic gadgets and is well-known for their excellent customer service. Apple makes use of different types of marketing strategies‚ such as television commercials‚ newspaper‚ magazines and official online website to promote their products. Apple is a multinational corporation

    Free Apple Inc.

    • 3863 Words
    • 16 Pages
    Powerful Essays
  • Good Essays

    Apple Inc.’s Marketing Plan: Phase I Nicole Eighmy‚ David Gutierrez‚ Savanna Johnson‚ Gary Sewell‚ Deanna Sheer MKT/421 August 27th‚ 2012 Rick De La Pena Apple Inc.’s Marketing Plan: Phase I Most people own a smartphone‚ yet do not own a watch. Those people probably use their smartphone as their watch but have to reach into a pocket or purse to check the time. So our team asks: why not a smartphone that can be worn as a watch? Team A will create a new product or service

    Premium Marketing

    • 676 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Clixter Inc Marketing Plan

    • 6630 Words
    • 27 Pages

    MARKETING PLAN-CLIXSTAR INC.‚ Keller Graduate School of Management—MM522 Professor James Frazee October 2‚ 2010 TABLE OF CONTENTS I. Executive Summary II. Product Description III. Situation Analysis A. Market Summary B. SWOT Analysis i. Strengths ii. Weaknesses iii. Opportunities iv. Threats IV. Mission Statement V. Target Market VI. Competitors and Substitutes VII. Pricing VIII. Channel Distribution IX. Promotion X. Promotion Budget XI. Controls

    Premium Marketing

    • 6630 Words
    • 27 Pages
    Powerful Essays
  • Best Essays

    Aflac Inc. – Reward and Performance Practices Abstract Through rewards and recognition programs‚ organizations seek to find ways to motivate their employees with hopes of receiving better job performance‚ better job satisfaction‚ and lower job turnover. Aflac has developed a corporate culture that has been devoted to keeping its employees well cared for on an ongoing basis. With more than 4500 employees in the US‚ Aflac have consistently been recognized as one of the best and most ethical companies

    Premium Motivation Reward system Incentive

    • 1454 Words
    • 6 Pages
    Best Essays
  • Best Essays

    Abstract The Apple iPhone revolutionized the smart phone market. It is the first device to feature three in one integration of a mobile phone‚ internet surfing and digital music player capabilities. In addition‚ the device features a great design‚ has few competitors‚ and addresses consumers’ desires to be constantly connected in a convenient and flexible manner. Apple has continuously improved upon its original model‚ and has become a large international player in the saturated mobile phone market

    Premium Smartphone Mobile phone Steve Jobs

    • 2809 Words
    • 12 Pages
    Best Essays
  • Powerful Essays

    Company Valuation  AAPL:US – BUY  Price: $266.70  June 28‚ 2010    Price Target: $336.34  NAMES          Apple Inc  Industry: Computers & Mobile Devices • Exchange: NASDAQ GS    Apple continues to create economic value through innovative  product designs and strategic partnerships with component  parts suppliers and device manufacturers.  The company is  enjoying strong revenue growth and high profit margins‚ leading  to a market capitalization of 242.68 billion‚ making it the highest 

    Premium Apple Inc. Asset Steve Jobs

    • 4681 Words
    • 19 Pages
    Powerful Essays
  • Good Essays

    Fortune 500 Company - Disney

    • 2412 Words
    • 10 Pages

    Company history: From the very beginning‚ Disney’s founder Walter Elias Disney fostered the spirit of creativity‚ innovation and excellence that continues to underlie all of the company’s success. Walt arrived in California in the summer of 1923 with dreams and determination‚ but little else. He had made a short film in Kansas City about a little girl in a cartoon world‚ called Alice’s Wonderland‚ and he planned to use it as his "pilot" film to sell a series of these Alice Comedies to a distributor

    Premium The Walt Disney Company American Broadcasting Company Walt Disney

    • 2412 Words
    • 10 Pages
    Good Essays
  • Powerful Essays

    Apple Inc History

    • 4713 Words
    • 19 Pages

    History Apple computer was founded on April 1st‚ 1976 by Steven Jobs‚ Steven Wozniak‚ and Ronald Wayne. Prior to the Apple’s beginnings‚Jobs had worked at Hewlett-Packard and the video game company Atari Inc. Wozniak also worked at HP where the two first met in 1972. It was Jobs who told his future partner about his idea of personal computers. The two began their journey in 1975 while working on the Apple I in Job’s bedroom. Wozniak later admitted that the project was more of a hobby than a business

    Premium Apple Inc. Steve Jobs Personal computer

    • 4713 Words
    • 19 Pages
    Powerful Essays
Page 1 2 3 4 5 6 7 8 9 10 50