TaoBao vs. eBay China Why did eBay succeed in the US but fail in China? What could eBay have done to avoid defeat? Unlike the US‚ China did not have the infrastructure necessary for eBay to enter and operate successfully. Therefore‚ eBay was before its time in China and failed because: * Low internet penetration rate – eBay needs high traffic. * Lacked the norms and laws to support online exchange – trust is a key success factor in internet based businesses‚ and the lack of rules
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Part 2 Introduction Taobao is China’s largest Internet retail website and one-stop platform for shopping‚ socializing and information sharing. It was found by Alibaba Group on May10‚ 2003‚ Taobao (www.taobao.com) is the largest Internet retail Web site in China with 84 percent of the Chinese-domestic online consumer market. Taobao Marketplace facilitates consumer-to-consumer (C2C) retail by providing a platform for small businesses and individual entrepreneurs to open online retail stores that
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Taobao VS eBay in China eBay China eBay‚ as a global company with a global strategy that trades across many nations‚ regarded itself very much as an American company‚ founded in 1995. Under ’ pioneered online person to person trading ’‚ " a web-based community that bought buyers and sellers together " approaches ( Stockdale and Felstead‚ 2010) ‚ currently the company listing sites in 29 countries and defines the C2C model of e-business around world. eBay has became the dominant online trading
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CASE: IB-88 DATE: 01/04/10 TAOBAO VS. EBAY CHINA Ten to 15 years from now‚ I think China can be eBay ’s largest market on a global basis…. We think China has tremendous long-term potential and we want to do everything we can to maintain 1 our No. 1 position. — Meg Whitman‚ eBay CEO‚ 2004 By 2008‚ Jack Ma‚ CEO of Alibaba.com Inc.‚ was in a position to consider how to fortify Taobao’s dominant position in China’s online consumer-to-consumer (C2C) market. Ma and his company had come a long way
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Actually‚ as the high complexity of consumers today‚ marketers seldom use only one segmentation method to segments the whole market. Thus‚ we found that Tao Bao and eBay are tending to use multiple aspects‚ but it also has the most influential segmentation. First‚ in geographic segmentation‚ e-Bay segments the market based on the nation. For example‚ the apps will suggest the most popular products in different nations due to distinct preferences such as the clothes‚ shoes and accessories in the front
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The impacts of TAOBAO(business to customer) on E-business in China. Introduction In the last few decades‚ an increasing number of consumers are willing to choose online shopping rather than traditional purchase methods‚ such as supermarket and mall. The website named TAOBAO is a newly developing online shopping website‚ based on business-to-customer(B2C). This system can be defined as one model of electronic business (E-business) and that includes “Selling individual products to individual buyers
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technical opinion DOI: 10.1145/ 1435417.1435450 BY CAROL XIAOJUAN OU‚ ROBERT M. DAVISON Why eBay Lost to TaoBao in China: The Global Advantage electronic commerce involves electronically-facilitated transactions between consumers through third parties.9 In China‚ a number of C2C platforms have emerged‚ such as eBay (China)‚ TaoBao and PaiPai. TaoBao‚ established in 2003‚ has quickly assumed a dominant position in this market‚ underlined by the December 2006 decision by eBay to quit the C2C market
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Fallacy of Success‚” G. K. Chesterton disavow self-help books that claim to teach the secret to getting rich. Chesterton seems to think that there are only two ways of succeeding‚ “One is by doing very good work‚ the other is by cheating.” He also refine the fact that these articles or books are just a “mysticism of money.” People write books to make money even if they have no idea what they are writing about. In the end‚ Chesterton leaves the reader with the massage of being success does not mean
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Introduction We often hear or read about various success stories. But what is success and what criteria should organizations use to identify success? What factors lead to a successful project? The purpose of this article is to define project success criteria‚ clarify their difference with success factors and analyse their importance in project management methodology. One of the vaguest concepts of project management is project success. Since each individual or group of people who are involved in
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Taobao’s Success 1 Taobao’s Success The most successful C2C E-business platform in China Chenlei Shi 865313 IT IS 600 Professor Robert Testa‚ Jr. September‚ 18‚ 2010 Taobao’s Success 2 Abstract With the great speed of economic globalization‚ E-Business is developing in a surprising speed through the wide-spread of information technology. Nowadays‚ there are a lot of big E-business corporations such as Amazon‚ E-bay focus on different E-business model and field. However when these international
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